SWOT ANALYSIS

OF
SAMSUNG GROUP
Strengths Weakness
 Powerful and quite well  Too many different
brand products with poor
 Attractive styles quality
 Selecting open-source  Has no native OS
software
 concentrates on
expense, price, and
performance
Opportunities Threats
 Large market potential  Intense competition
in India  Chinese companies
 Creating small
companies
Weakness
To many different products with poor quality - It becomes
increasingly harder to work on each project when the portfolio
is too large. Due of this multiplicity, it becomes challenging to
focus on each one individually. Additionally, Apple Inc.
outperforms Samsung in terms of product quality.
Additionally, previous events have caused users to doubt
Samsung's quality. The failure of the Samsung Note 7 and
related fire incidents forced the company to recall all of its
units globally.

Has not native OS- Samsung does not have its own operating
system; instead, like other businesses like Apple Inc., they
rely largely on third parties. Although Android's developers
work very hard to make it great, it still falls short of the OS
developed by Apple Inc. Due to this, many consumers believe
that Android is inferior to iOS. Additionally, this makes
customers believe that Apple products are more sophisticated,
reliable, and perfect.
PESTLE ANALYSIS
OF
SIEMENS AG
Political Economical
 Germany, where  With China expanding
Siemens is quickly and potential in
headquartered, enjoys Iran with the relaxation
friendly relations with of sanctions, Asia will
the majority of the be Siemens's primary
world. market.
 Terrorism, civil  Global growth in smart
upheaval, and political
city initiatives presents
unpredictability in
significant opportunity
markets around Europe,
for Siemens because it
the Middle East, and
has competence across a
Africa (EMEA) could
variety of fields.
have an effect on
Siemens business.
Social Technological
 Through Siemens'  Siemens will combine
 "Europeans@Siemens" software, platforms, and
programme, students services to reinforce its
from specific countries position as a leader in
can take part in work- digitalization and
study opportunities in automation.
Germany.  A dedicated "next47"
 Encourages an unit with a $1 billion
ownership culture budget over five years
through employee stock will encourage
ownership and makes innovation and the
significant investments development of next-
in hiring training and generation technology.
education
Legal Environmental
Suits brought against  Siemens' goal is to
Siemens may have a invest more than $100
considerable impact on million to become
profitability. carbon neutral by 2030.
 In FY16, Siemens
Environmental
Technology assisted its
customers in cutting
their carbon footprint by
521 million tonnes.