R OBERTO P EÑA , M.S.

H E A L T HC A RE C O N S UL TA N T
CDMX, 11520 | +52 (811) 908 8035 | rob.pena.ramos@gmail.com | www.linkedin.com/in/robb
Aspiration: There will come a time in which every single human being, regardless of their conditions, will receive appropriate
healthcare. My goal is to accelerate reaching that future.
PROFESSIONAL EXPERIENCE
BUSINESS SWEDEN – THE SWEDISH TRADE & INVEST COUNCIL MEXICO CITY, CDMX
Management Consultant - Head of Healthcare and Life Sciences Ecosystem Jan. 2022 – current
• Recommended near-term and long-term solutions based on evaluation results to top executives from Nordic enterprises.
• Held regular group meetings with CXO’s from the largest Pharma, Medical Devices, and Patient-Care companies in Mexico
• Performed quantitative and qualitative analysis to evaluate and diagnose business and management decisions across public,
government, and private sectors.
• Collaborated with national, state, and local governments to increase adoption of electric vehicles and state-of-the-art medical devices,
resulting in a 18% increase in new clients and adoption of green public transport.
IDOM CONSULTING AND ENGINEERING MEXICO CITY, CDMX
Healthcare Consultant Jan. 2021 – Dec.. 2021
• Conducted workshops, interviews and meetings with researchers, physicians, entrepreneurs and other biopharma agents.
• Consulted a France-based, global, seniors housing global leader which resulted in over 8 M&A transactions throughout Mexico.
• Managed projects and served as primary liaison between client and multiple internal groups to ensure clarity of goals, total quality, and
adherence to deadlines on a project aiming to reduce risk factors for chronic diseases.
• Diagnosed the Biologics market in LatAm in order to define the strategy that will best drive biotechnological patent applications across
the nation, 288% growth in 3 years – Public sector client: Peruvian Council of Science and Technology
MCKINSEY & COMPANY MONTERREY, NL
Senior Business Analyst, Strategy and Implementation Jul. 2019 – Dec. 2020
• Built financial models using Alteryx and Excel; 1st uncovered US$10M in cost synergies; 2nd reduced costs by over $300k/month.
• Managed daily and weekly standup meetings w/ mid- and senior leadership to drive a technological transformation that will capture
US$33B in profits over 3 years.
• Designed and co-led the COVID-19 Response Plan for Mexico's second wealthiest State Government, which increased overall public
hospitals' bed capacity by 125% over 5 weeks.
• Designed and led the sprints to develop three analytics dashboards on Tableau for the world's leader smartphone manufacturer, which
boosted shop floor efficiency by 24% and increased monthly average first pass yield (FPY) from 92% to 96%.
VIBRO HEALTH, MEDTECH COMPANY MONTERREY, NL
Co-Founder & CEO Jul. 2017 – Jun. 2020
• Taught 2 employees business development best practices; these outperformed the average across the company by 20%.
• Created a best-practices document that decreased equipment operative problems reported by physicians and nurses by 26%.
• Co-developed a local KOL relationship which – a after a year – resulted in a 18% increase in profitability for the endoscopy line.
EDUCATION
SOUTHERN METHODIST UNIVERSITY DALLAS, TX
M.S. in Engineering Management. GPA 3.6. Dec. 2018
INSTITUTO TECNOLÓGICO DE ESTUDIOS SUPERIORES DE MONTERREY MONTERREY, NL
B.S. in Biomedical Engineering. Honors Dec. 2018
FUDAN UNIVERSITY - 复旦大学 SHANGHAI, CHINA
Minor in Business in China. GPA 3.8 (One-semester Abroad Program) Dec. 2016
BEIJING LANGUAGE AND CULTURE UNIVERSITY – 北京语言大学 BEIJING, CHINA
One-year Intensive Chinese Studies May 2013
PERSONAL
• Languages: English and Spanish (Native); Mandarin Chinese (HSK 4); German (B1)
• Volunteering: Photographer at CeroPobreza (Social Infrastructure NGO); Ambassador at Ingenium (Mental Health NGO);
• Interests: Avid rugby player; Advanced Open Water Diver (Certified by PADI); Social Entrepreneur.
• Awards: 1st place in Health++ Hackathon 2021 at STANFORD; 1st place in US-Mex FOCUS 2019 at STANFORD; 1st place in
ProMéxico Asia-Pacific 2016 contest at FUDAN; “Outstanding Student of the Engineering and Sciences School” at ITESM; Elected
President for the Biomedical Engineering Student Society in 2015 at ITESM; College Rugby National Champion in 2015 with ITESM