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SRIPRIYAN KARUTHAPANDI
PSG COLLEGE OF TECHNOLOGY, COIMBATORE
Role of Forecasting in a Supply Chain
• The basis for all strategic and planning decisions in a supply chain
• Used for both push and pull processes
• Examples:
• Production : scheduling, inventory, aggregate planning
• Marketing : sales force allocation, promotions, new production introduction
• Finance : plant/equipment investment, budgetary planning
• Personnel : workforce planning, hiring, layoffs
Characteristics of Forecasts
• Forecasts are always wrong. Should include expected value and measure of error.
• Long-term forecasts are less accurate than short-term forecasts (forecast horizon is important)
• Aggregate forecasts are more accurate than disaggregate forecasts
* FORECASTING IN SUPPLY CHAIN 2
Forecasting Methods
• QUALITATIVE METHODS – judgmental methods
– Forecasts generated subjectively by the forecaster
– Educated guesses
Type Characteristics Strengths Weaknesses
A group of managers meet & come up Good for strategic or One person's opinion can
Executive opinion
with a forecast new-product forecasting dominate the forecast
Uses surveys & interviews to identifyGood determinant of It can be difficult to develop a
Market research
customer preferences customer preferences good questionnaire
Excellent for forecasting
Seeks to develop a consensus among a long-term product demand,
Delphi method Time consuming to develop
group of experts technological changes, and
scientific advances
Constant
Noise
Level (constant)
F=a+ε
K – period moving average (0, σ^2)
=
αD6 + (1-α) [αD5 + (1-α) F5]
= αD6 + (1-α) αD5 + (1-α)^2 F5
=
α + (1-α) α + α (1-α)^2 + ………….. α(1-α)^(n-1)
* 6
0.2+ 0.128 + 0.1028 + ………….. 0.05
Seasonal models problem
(Seasonal Series with Increasing Trend)
Winter’s Method
Increasing in trend
------ Level
------ Trends
(slope)
1 2 3
53 58 62 ------ Seasonality
22 25 27
37 40 44
Forecast made in period t for any future period t + p
45
157
50
173
56
189
Ft+1 = (at + bt) x ct+1
Seasonal index
a2 = 0.2 x 156 + 0.8 (156 + 4) = 159.43
C1 = 0.34
C2 = 0.14
b2 = 0.3 x 159.43 – 156) + 0.7 x 4 = 3.829
C3 = 0.24 c3 = 0.25 x (22/159.43) + 0.75 x 0.14 = 0.1395
a1 = 156
*
C4= 0.29 b1 = 4 F3 = (159.43 + 3.829) x 0.24 = 39.18 F 7
67.29
13 =
Causal method
Independent variable
Y = a + bx
6 7
F7 = a + bx7
Goodness of a forecast
• Simple average
• Moving average Levels
• Exponential smoothing
• Linear regression
• Holts Levels + trends
• Basic model
• Winters model Levels + trends + smoothing