Television in India 47

Questions
(1) Choose the correct answer from the given options:
(a) In 1936, the_ launched the first television service in the United
Kingdom.
(BBC, CNN, ZEE, STAR)
(b) Television broadcasts began in the in 1939.
(United Kingdom, United States, India, Brazil)
(c) in the United States broadcasted the first successful colour
show in 1953.

(BBC, CBS, CNN, STAR)

(d) In India, television was first broadcast on , as an experiment.

(August 20, 1948, January 31, 1998, September 15, 1959, September
21, 1958)
(e) which had previously been All India Radio's television arm,
became an independent department in 1976.
(Doordarshan, Akashwani, 1&B Ministry, Vividh Bharti)
() Several community television sets were supplied as part of the
experiment, one of the most significant milestones in Indian
television history.
(SITE, NIFT, BBC, ZEE)
(g) The Indian government used the American satellite to send
educational programmes to Indian villages.

(INSAT, IN10, ATS-6, ATV-72)

(h) The coverage of the Ninth Asian Games in was a watershed
moment in Indian television's history.

(1982, 1988, 1981, 1987)

(i) Through the satellite Doordarshan gave countrywide
coverage for the first time.
(INSAT 1A, INSAT, IN10, ATS-6)
a statutory autonomous organisation, was founded in 1997.
G)
(Akashwani, Vidvid Bharti, Prasar Bharati, CNN)
Bharati, Doordarshan and were tuned into
(k) Under Prasar
govemment businesses.

(AIR, ANI, ZEE, DD)

(1) based in Hong Kong, signed a deal with an Indian
corporation, and Zee TV was established.
(STAR, CNN. ZEE, MTV
48
Vipul'sM Television Progrom Production
(BA
(m) The Supreme Court judgement in 1995, which stated that th.
e Indlian
government does not own the aided their growth.
(skyways, airwaves, water waves, railways)
(n) As demonstrated by the experiment, evision can be a
tool for mass education.
o.

(SITE, NIFT, BBC, ZEE)

(o) The signals transmitted by the broadcaster's transmitter are
received
an attached to the television viewer in this setup. eived h
(FM, antenna, cable, LAN)
(p) which allows you to watch television on
computers and
and
mobile phones, is another interesting technology.
(ZEE, STAR, IPTV, SONY)
(q)The use of new media allows for a greater level of
audience participation, business, networking, advertising)
On an experimental transmission from Delhi brought
television to India.
(August 20, 1948, January 31, 1998, September 15, 1959, September
21, 1958)
(s) In 1965, a daily service teaturing a news bulletin was
launched.
(one hour, two-hour, three hour, four hour)
(t) Television coverage was introduced to a second city, in
1972.
(Surat, Mumbai, Kolkata, Lucknow)
[Ans.: (a) BBC; (b) United States; (c) CBS: (d) September 15, 1959
(e) Doordarshan; () SITE: (g) ATS-6; (h) 1982; (i) INSAT 1A: () Prasar
Bharati; (k) AIR; () STAR; (m) airwaves; (n) SITE; (o) antenna; (p) IPTV;
(q) audience participation; (7) 15 September 1959; (s) one hour; (t) Mumbai)
 Questions
(1) Choose the correct answer from the given options:
(a) The are human perception principles/laws that explain how
we group related elements, discern patterns, and simplify complicated
images when we perceive objects.
(Gestalt Principles, Dissolved Principles, Virtual Principles, Eye to eye
principles)
(b) means united whole" in German.
(Gestalt, Dissolved, Virtual, Eye to eye)
(c) The Gestalt Principles were developed in the 1920s by German
psychologists Max Wertheimer, Kurt Koffka, and
(Shawn Martins, Wolfgang Kohler, Sheffield Jones, Rockford Monte)
 of TV Programmes
mots o n d

91
The were
from chaoticdeveloped
d to know how people
stimuli. get
impressions

meaningu
Gestall Principles, Dissolved
principles) Principles, Virtual Principles, Eye to eye
The mind
(e) what the
eye sees by viewing collection
distinct elements as a whole, a of
according
to this theory.
(reminds. reacts, informs, confuses)
( BM's and the World Wildlife
Fund's
applied logos are both examples of

(concept, Context, content, closure)

(g can be seen in action
Facebook. on

(Common region, Context, Content, Closure)

(h) can be used in a
variety of ways, but it's most commonly
used to contrast items, such as light
writing (i.e., figure) on a dark
backdrop (i.e., ground).
(Ground, Common region, Context, Content)
(i) The Girl Scouts logo, with its three faces clustered in
example of in design.
profile, is an

(time, wave, proximity, visualization)

G) and pictures are used to divide the page into sections.
(Design, ldea, Colours, Sight)
(k) _is the study of signs.
(Semiotics, Idea, Colours, Sight)
is the process of thinking about and creating signs.
(ldea, Colours, Sight, Design)
(m) The which is concerned with the physical appearance of an
object images, words, materials, sounds, smells, tastes, and so on.
(signifier, signified, signature, sign)
(n) The which is concerned with the mental construct of the
object, or the connotations of what the signifier implies.

(signifier, signified, signature, sign)

(o) In semiotics, there are three types of signs: Symbolic, Indexical, and

(lconic, rhetoric, geometry, angles)

(P) The relationship between the signifier and the signified is cultural in a

grammar, symbolic sign, traffic signs, signals)

92
Vipul'sM Television Program Production
(R
when the signifier is the
outcome of the MMC)
(q) cur

leonic, Rhetoric, Geometry)

signified
(Indexical Signs,
(r) A skilled must have excellent reporting abilities
joumalist. grammar, lconic, signifier)
(s) created the world's first "special effects" image in 1857.
(Oscar Rejlander. Alexzander Roger, Stuart Rudolph, Carey Mac)
invented what is widely regarded as the first mofinn
(t) motion picture
special effect in 1895.
(Roger drake, Edgar Brosky, Alfred Clark, Taylor Nathan)
[Ans. (a) Gestalt Principles; (b) Gestalt; (c) Wolfgang Kohler; (d) Gect
Principles: (e) informs; () closure; (g) Common region; (h) Ground Ground;
() proximity: G) Colours: (k) Semiotics; () design; (m) signifier; (n) signife
(o) lconic: (p) symbolic sign; (q) Indexical Sigrns; (r) journalist; (s) Oscar
Rejlander: (t) Alfred Clark]
 News Gatheringg
7 and 131

Questions
th
Choose the correct answer from the given options:
television station's is a major
a) A part of programming
Channel. news bulletin, technology. LAN)
can be anything significant
that occurs in a certain
(b) location,
something unique, or something that intrigues or concerns us.

(News, Reels, Lives, Photographs)

The amount of news items that can be included in a news broadcast is
(C) significantly limited due to the
of the show.
ime. period, channel, length)
(d) Due to constraints, newscasters must be extremely
discriminating when selecting stories for inclusion in newscasts.

(time, period, channel, length)

(e) Writing is requently intluenced by the of the event that are
available.

(images, period, channel, length)

( The first rule oftelevision news is that the story must has
(brevity, clarity, confused, straight)
gReporters covering the war on the ground, for example, are expected to
their stories because doing so would be detrimental to the
country
(Self-censor, mislead, self-focused, bossing)
(h) The television news has been refered to as a

(headlines service, timeline, anchors, satellite)

() One of the most valuable advantages of the television medium in terms of
news repoting is the element of _
(headlines service, timeline, anchors, immediacy)
0) The most fascinating tense in the news language is the . tense.

(past, present, future, straight)

(k) dynamic character of news is best conveyed through content written
inthe tense.

(past, present, future, straight)

(0) in the story, the element
wnen more facts are provided later
can be mentioned.

(tüme, scene, images, audio)

 Vipul's'M Television Program Production
132 (BAMM
which is used when the topic is beirng
(m) Avoid using the acted
upon
(passive voice. present,
future, straight)
should have some added attributes to give
give itit a
(n) TV
flavour that is appropriate for the
medium. distinet
(entertainment, news, movies, music)

story that is read on camera by one of the neuco

(o
but there is
is
no
a

image on the Screen.

scasters
(Talking head, Taglines, Anchor, Screen)
(p) True stories that aren't accompanied by don't belong on
television.
(audio, style, type, images)
(q
(q) Names or other bits of information are superimposed on the TV screenas

(heads, supers, legs, sides)

(r) The step ahead of lack luster presentation is to have a talking
head plus a visual.
(Talking head, taglines, anchor, screen)
(s) A may be a photograph, chart, map or graph.
audio, technology, visual, screen)
(t) An is a conversational approach for gathering information
that takes practice.

(visual, interview, music, screen)

[Ans.: (a) bulletin; (b) News; (c) length; (d) time; (e) images; clarity;
news
(g) self-censor; (h) headlines service; (i) immediacy; (G) ()
() time; (m) passive voice; (n) news; (o)
present; (k) present;
Talking head; (p) images
(q) supers; (r) Talking head; (s) visual; (t) interview]
 Program
Production (BAMMC
Television
Vipul'sM
218

Questions
options:
from the given
answer

() Choose the correct

influenced by the
television has also been
The news on
(a)
design)
(internet, LAN, Wi-Fi, news channels.
now have
access to.
Smartphones
(6)
(DSL, Lens, TV, Laser) made room for the
India, it also
more popular in
(c) When television became
television genre.
episodic)
(reality, music, language, this genre to a wider
has brought
The of reality television
(d)
audience.
1990's era, freedom struggle)
(emergence, independence,
be traced back to the first
The origins of Indian reality television may
(e) which aired on Zee
television show,
Indian singing reality
TV in 1993.

(Fauji, Aritakshari, Circus, Mowgli)

President was a
() In November 1963, the killing of US
watershed moment in television news.

Abraham Lincoln)
(John F. Kennedy, Barrack Obama, Donald Trump,
(g) With the introduction of satellites components were almost

inextricably linked to television news.

(episodic, live, continuous, regular)
to coincide with the hosting of
(h) Doordarshan (DD) debuted
the Asian Games in 1982.
(colour television, B/W TV, Smart TV, IPTV)
(i) The combination of distinguishes television news.
(screen, network, LAN, audio and visuals)
) Fortelevision, is irelevant.
(music, audio, screen, distance)
(k) TV news only aids in the construction of
not but also quickly
demolishes them.
images, screen, LAN, Wi-Fi)
() A as the name implies, is the location where raw new
articles are received.

(newsroom, journalist, anchor, camera)

(m) The newsroom includes both
journalists and
(technical professionals, management, CEO,
sponsor)
 VV"V
esenting Reality in TV 219

(n) is a unique example, with live feeds available 24 hours a

day, seven days a week.
(Big Brother (USA), Big Boss, Indian Idol, Dance Deewane)

(o) is a ofthe editorial department.

vital aspect

(Output, Input, Flow, Stoppage)

(p) The editorial department's other major component is the reporters and
correspondent's
(camera, bureau, idea, thought)
(q) The team's journalists evaluate and analyse the news items,
articles, and images provided by the input team before planning the
bulletins.
(output, input, flow, stoppage)
(r) The also serves as a link between the reporters who bring the
news in, the producers who shape it, and the viewers who watch it.

journalist, anchor, cameraman, technician)

(s) A is a person who edits the visuals in a video.
camera man, video editor, journalist, anchor)
(t) is a formal contest of argument between two or more groups
of induvial or two or more teams.
(Discussion, Panel, Debate, Idea)
[Ans.: (a) internet; (b) TV; (c) reality; (d) emergence; (e) Antakshari;
( John F. Kennedy; (g) live; (h) colour television; (i) audio and visuals;
) distance; (k) images; () newsroom; (m) technical professionals; (n) Big
Brother (USA); (o) Input; (p) bureau; (q) output; (r) anchor; (s) video editor;
(t) Debate]
s u a m i n gT e l e v i s i o n
239

Questions
the correct answer from the given options:
Choose

In India. the
is a new instrument for categorising consumers.
(a)
SEC. NCCS. ABDC. ICICI)

b)The
will adopt the methodology in its soon-to-be-released TV
audience measuring system.
BARC. SEC. NCCS, AlR)
show how many people in which socioeconomic
groups
watched which channels for how long over a certain time period.
(TRP. AIR. TCT. TVM)

d) Ratings are provided to various television programs based on

data
(ideas. concepts, divisions, audience measurement)
(e) Advertisers use TRPs to determine which channel to advertise on by
calculating the,
TAM. TRP. CPRP, NAAS)
The New Consumer Classification System (NCCS), the so-called
adopted by BARC in 2015.
(new NCCS,
SEC, BARC, BBC)
new

g)BroadcastAudience Research Council is a organization.

profit, non-profit, investment, ideal)
(h) was created in the country about three decades ago to
classify consumers into distinct groups.
(BARC. SEC, NCCS, AIR)
() defines consumers based on two variables: the principal
wage earner's degree and his occupation, and is tied toa single person.

(BARC, SEC, NCCS, AIR)

The is linked to the household and measures its affordability.
(BARC, SEC, NCCS, AlIR)
(k) In NCCS, the number of segments is available are
(21, 12, 24, 32)
() In the number of segments were limited to
7 and 4
(BARC, SEC, NCCS, AIR)
reduces the Heterogeneity within social grades.
(m)
(BARC, SEC, NCCS, AlR)
240
Vipul's" Television Program Production
(BAMMC)
(n) In the heterogeneity is not reduced as the
grades given
different and not easy to compare between rural and urban. are

(BARC. SEC. NCCS. AlR)

(o) Television aids media firms and brands in making the best
programming and planning decisions for their target audiences.

audience measurement. choice based. selection, SEC)

(p) TRPs have been used to evaluate television viewership in India since

(1990. 1991. 1992. 1993)

(q) primary role was to provide scientific support for the
programming.
(DART. NCCS, TRP. TVT)
(r) a second
rating agency. was founded in 1998.
(TRP. GRP. TAM, TVT)
(s) The Broadcast Audience Research Council. an industry-led entity. was
also recommended by as a means of self-regulation (BARC).
(TRAI. TRP. TAM. TVT)
(t) represent the percentage of a population segment that
consumes a medium at any given time.

(Ratings. points. notes, cables)

[Ans.: (a) NCCS; (b) BARC; (c) TRP; (d) audience measurement:
(e) CPRP: () new SEC; (g) non-profit; (h) SEC; (i) SEC; (G) NCCS; (k) 21;
() NCCS; (m) NCCS; (n) NCCS; (o) audience measurement; (p) 1993;
(q) DART; (r) TAM; (s) TRAI; (t) Ratings]