Republic of the Philippines

Department of Education
Region IV-A CALBARZON
Division of Cavite
TERNATE INTEGRATED NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL
MEDIA AND INFORMATION LITERACY
LONG TEST

Direction: Choose the correct answer. Write it on the provided answer sheet.

1. It is to communicate or transmit a signal, a message, or content, such as audio or video programming, to

numerous recipients simultaneously over a communication network.
a. Broadcast Media c. New Media
b. Print Media d. Social Media
2. Digital media that are interactive, incorporate two-way communication and involve some form of computing.
a. Broadcast Media c. New Media
b. Print Media d. Film/Cinema
3. Forms of electronic communication (such as web sites) through which people create online communities to
share information, ideas, personal messages, etc.
a. Broadcast Media c. Media Convergence
b. Print Media d. Social Media
4. A phenomenon involving the interconnection of information and communications technologies, computer
networks, and media content.
a. Broadcast Media c. New Media
b. Print Media d. Media Convergence
5. A medium of communication (such as newspapers, radio, or television) that is designed to reach the mass of
the people.
a. Mass Media c. Media Outlet
b. Media Effect d. Media Communication
6. People think they are more immune to media influence than others.
a. Reciprocal Effect c. Third Party Theory
b. Boomerang Effect d. Agenda Setting Theory
7. Refers to media-induced change that is counter to the desired change
a. Reciprocal Effect c. Boomerang Effect
b. Third Party Theory d. Agenda Setting Theory
8. When a person or event gets media attention, it influences the way the person acts or the way the event
functions.
a. Reciprocal Effect c. Third Party Theory
b. Boomerang Effect d. Agenda Setting Theory
9. A process whereby the mass media determine what we think and worry about
a. Reciprocal Effect c. Third Party Theory
b. Boomerang Effect d. Agenda Setting Theory
10. The viewer identify a certain values and identities that are presented as mainstream on television even though
they do not actually share those values or identities in their real lives.
a. Cultivation Theory c. Third Party Theory
b. Propaganda d. Agenda Setting Theory

11-20. Identify what type of media is present in the following scenario.

a. Print Media c. Broadcast Media
b. Film/Cinema d. New Media

11. Manny Pacquiao’s fight aired on free TV.

12. Media and Information Literacy Teaching Guide in pdf format uploaded in the internet.
13. Promotional video uploaded in You Tube.
14. Classified Ads in Manila Bulletin.
15. Don’t Let Me Down by The Chainsmokers played in Spotify.
16. Ang Probinsyano episodes on IWANT.
17. Mission Impossible Movie on Netflix.
18. Business Math text book.
19. Mindanao movie played in cinema.
20. Philippine Star newspaper.
21. A local knowledge – knowledge that is unique to a given culture or society.
a. Indigenous Knowledge c. Indigenous Society
b. Indigenous People d. Indigenous Media
22. Owned, controlled and managed by indigenous peoples in order for them to develop and produce culturally
appropriate information in the languages understood by the community.
a. Indigenous Knowledge c. Indigenous Society
b. Indigenous People d. Indigenous Media
23. Stories, beliefs, etc., that a group of people share by telling stories and talking to each other.
a. Oral Tradition of Communication c. Entertainment
b. Gossips d. none of the above
24. Where do Indigenous people store some of their information?
a. Memories c. Artefacts
b. Stones d. none of the above
25. A place where containing collections of books, periodicals, and sometimes films and recorded music for people
to read, borrow, or refer to.
a. Museums c. Bookstores
b. Library d. Mass Media
26. A source of information that has a large number of audience.
a. Museums c. Bookstores
b. Library d. Mass Media
27. A type of source that has a wide variety of information.
a. Internet c. Newspaper
b. Library d. Mass Media
28. It has an up to date national and regional information.
a. Internet c. Newspaper
b. Library d. Mass Media
29. An in depth detailed coverage of the topic and background information.
a. Internet c. Newspaper
b. Books d. Mass Media
30. Broad summaries of issues for general audience.
a. Internet c. Newspaper
b. Library d. Magazines

31-40. Identify what sources of information should be use in the following topic.
a. Indigenous Knowledge c. Mass Media
b. Library d. Internet

31. Creating a documentary series about Manobo tribes.

32. Study about students behavior towards the internet.
33. Dr. Jose Rizal Manuscripts
34. SEC revokes Rappler's license to operate.
35. Review on the latest IPhone 11 Pro.
36. Biography of Fernando Amorsolo
37. Hologram Technology
38. Effects of Senior High School curriculum to Filipino Family.
39. Launch of new AI Technology of Japan
40. New launch application for smart phones.

41. It can be recognized by its common set of distinguishing features (codes and conventions)
a. Genre c. Codes
b. Types d. Conventions
42. A systems of signs, which create meaning.
a. Genre c. Codes
b. Types d. Conventions
43. Generally accepted ways of doing something
a. Genre c. Codes
b. Types d. Conventions
44. Ways in which equipment is used to tell the story.
a. Symbolic c. Written
b. Technical d. Communication
45. Show what is beneath the surface of what we see.
a. Symbolic c. Written
b. Technical d. Communication
46. The sounds or music of a film may classify into what type of codes?
a. Symbolic c. Written
 b. Technical d. Communication
47. Movie posters are considered __________ codes.
a. Symbolic c. Written
b. Technical d. Communication

48 – 50. Identify what codes are present in the following images.

a. Symbolic c. Written
b. Technical d. Communication

48.

49.

50.

51. It is a trail of data that you created while using the Internet.
a. Digital Foot Print c. Rules of Netiquette
b. Digital Citizenship d. Digital Divide
52. If Anna invents a new process for recording a music, she will likely apply for a ______________.
a. Intellectual Property c. Patent
b. Copyright d. Instructional Design
53. The rights of an author or artist with respect to his or her creation are governed by the law of:
a. Intellectual Property c. Patent
b. Copyright d. Instructional Design
54. A street vendor on H. Ventura Street is selling fake "TAGG" watches. Under which area of intellectual property
would the TAG Company likely seek a remedy?
a. Intellectual Property c. Trademark
b. Copyright d. Instructional Design
55. A holistic and positive approach to helping children learn how to be safe and secure, as well as smart and
effective participants in a digital world.
a. Digital Citizenship c. Digital Law
b. Rules of Netiquette d. Digital Divide
56. A signs used on goods that have a specific geographical origin and possess qualities, a reputation or
characteristics that are essentially attributable to that place of origin.
a. Industrial Design c. Copyright
b. Patent d. Geographical Indications
57. An act of using another person's words or ideas without giving credit to that person.
a. Arsons c. Copy and Paste
b. Plagiarism d. Citations
58. Jake copied a significant portions of text straight from a single source, without an alteration. What type of
plagiarism is present in the scenario?
a. The Ghost Writer c. The Potluck Paper
b. The Photocopier d. The Misinformer
59. Dani’s article provide an inaccurate information regarding the sources, making it impossible to find them. What
type of plagiarism is present in the scenario?
a. The Ghost Writer c. The Potluck Paper
b. The Photocopier d. The Misinformer
60. It constitutes the ornamental or aesthetic aspect of a product.
a. Industrial Design c. Copyright
b. Patent d. Geographical Origins