Seat Number ~.

008
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A 5.1
International Business Management (New) (June 2019)
(73501)
P. Pages: 1
Max. Marks: 60
Time: Two Hours

Instructions to Candidates:
1.. Do not write anything on question paper except Seat No.
2. Graph or diagram should be drawn with the black ink pen being used
for writing paper or black HB pencil. •
3. Students should note, no supplement will be provided.
4. All questions carry equal marks.
5. Attempt any three questions from section - I and any two from
section - II.

SECTION-I
What are the drivers of International marketing. State imporlance of 12
1.
international marketing.

What is asset protection? Explain intellectual property rights. 12

2.
Elaborate about World trade organisation ;lnd its functions. 12
3.
Define international business. State advantages and challenges of 12
4.
globalisation.

Explain international location selection process. 12

5.
SECTION -II
Explain various international business environment. 12
6.
Discuss choices of entry modes in international market. 12
7.
12
8. Write notes on any two.
a) Difference between internal & international trade.

b) FDI.
c) Timing of entry.
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