One small step of yours,

One giant leap in data science

ACCELERATOR
PROGRAM IN
BUSINESS
ANALYTICS AND
DATA SCIENCE

ACEMENT
PL

Placement
AS
SUR CE �

SUR CE �
AN

Assurance
AN
AS

PL
ACEMENT
BE MADE TO TAKE ON
THE WORLD’S BIGGEST
CHALLENGES IN DATA SCIENCE

Hero Vired’s Accelerator Program in

Business Analytics & Data Science is built
to help you find your niche as a Data
Analyst and become the one who can
predict the trends of tomorrow.

It will get you the head-start you need to

become a game-changer in the world of
Business Analytics and Data Science.

This program is designed for everyone

who want to accelerate their career in
Data Science and uplift their
decision-making processes in business.

It lays solid foundations for machine

learning algorithms, mathematical and
statistical models that enable you to make
data-driven decision making.

You will be exposed to the applications and

benefits of predictive modeling, along with
exploratory data analysis in management
functions like marketing, finance,
operations, etc.
ACCELERATOR PROGRAM
IN BUSINESS ANALYTICS
AND DATA SCIENCE
TIME TO TAKE ON
THE WORLD’S BIGGEST
DATA CHALLENGES

Based on experience, the

average salary in roles like
Data Science Associate, Business Analyst
Business Analytics Manager, Business
Analytics Lead, Model Risk and
70+
Governance Data Analyst etc.
can be anywhere between LIVE
6-12 LPA* SESSIONS
with global and Indian faculty

10-12
9 MONTH HOURS
program including a 1-month weekly effort
capstone

*Indicative salaries
7+ Tools covered

INDUSTRY EXCEL, PYTHON,

projects and case studies
R, SQL, POWER BI,
AZURE AND
TABLEAU *

UNDERGRADUATE
DEGREE IN ANY Instructor-led

DISCIPLINE live online

classes

70%-90%
(Final year students are also welcome to join
but will receive their certificate and be eligible
for placements only after graduation)

PLACEMENT
ASSURANCE 1:1 CAREER
included with a minimum of
8-10 job opportunities**
COACHING
with just-in-time
interview preparation

*Tableau is optional
**As per the Hero Vired placement assurance policy
LEARN FROM THE
BEST INDUSTRY
EXPERTS IN
DATA SCIENCE *
AND BUSINESS ANALYTICS

• Develop relevant business analytical skills • 1:1 career coaching with just-in-time
along with skills such as programming using interview preparation
languages like Python and R
• Case-based gamified and
interactive learning
• A minimum of 8-10 job opportunities* across the
9-month program • Personal branding sessions, career
assistance workshops, and placement
• Work on industry-relevant problems using assurance
Data Analysis and Predictive Modeling
• 8 mini-projects tied into the program

• Dedicated Program Manager to assist • Discussion forums and community

in your learning journey
• Lifetime access to “VRise”, Hero Vired’s
online placement portal

This program is accredited by the

National Skill Development Corporation

*As per the Hero Vired placement policy

PROGRAM
HIGHLIGHTS
• Modeling techniques covered: Linear and Logistic
Regression (OLS/MLE and Gradient Descent/SGD
- along with related assumptions, assumption testing,
etc), Decision Trees, Ensemble Models, Time Series,
Clustering, PCA., Ridge and Lasso, Regression

• Exploratory data analysis and visualization-heavy

program with database basics covered thoroughly

ELIGIBILITY
CRITERIA
• Bachelors degree in any discipline

• Final year students can also join but will receive

their certificate and be eligible for placements
over after graduation
CURRICULUM *
PROGRAM DURATION : 9-months (including a 1-month capstone)
Approximately 10-12 hours of student effort expected per week
Live Projects integrated through the curriculum*

MODULE TOPICS COVERED

Induction and • What is analytics?

Introduction to • Why analytics?
Analytics
• Types of analytics - descriptive, diagnostic, predictive and prescriptive
• Data and data sources for analytics – small data, big data, traditional
data and non-traditional data sources
• Analytics in business
• Introduction to problem solving using data
• Managing analytics projects - CRISP-DM
• Analytics tools: What tools to use for which type of problems?

MS Excel basics Excel Basics

• Navigation and shortcuts, cells and ranges, entering data, applying
filters and formatting
• Data handling using functions: If else, Concat, Vlookup, Hlookup, Mid,
Len, text-to-column, De-duplication, missing value imputation etc.
• Data summarizing using functions: CountIF, SumIF, Sumproduct, IFerror,
average, correlation, etc.
• Visualization: Basic charts/graphs/tables and related customizations
Advanced Excel
• Array based functions and advanced usage of Match, Index, CountIF, and
Sumproduct
• Pivot Tables and Data Analysis
• Dashboarding using excel pivot charts – with slicers, timelines, data
sources, auto-refresh and others

SQL Foundations • Databases - schema, table, relations, constraints, keys;

• Install SQL, basics of SQL, SQL - select, from, where, AND, OR, NOT,
delete
• Drawing relational database diagrams

• SQL - Pattern matching, sorting, filtering, order by, aggregate functions,

group by, having, joins (inner/left/right/full), nested queries, comments,
and operators
• CRUD operations: Create and drop databases, create and drop tables,
insert data, filters, joins, aggregations, and data modeling

*The curriculum is subject to change

CURRICULUM
MODULE TOPICS COVERED

R Basics • Base R and R-studio install, basic R syntax, R programming concepts such
as data types, vectors arithmetic, and indexing

• R operations, including sorting, functions, loops, data frames, data

wrangling using dplyr, and making plots (ggplot), Introduction to Shiny for
prototyping and dashboarding

Python • Installation and set-up, IDE, etc.

Programming • Python basics - Syntactics, Variable types, operators, for/While Loops,
Fundamentals
conditional statements
• Functions - Built-in, Library and Custom, Arguments, Return
• File Handling - I/O functions, open() read, write, append , with
• Error types and exceptions handling - Try, Except, Else, Finally, Raise
• Understanding modules and using math, random, datetime, sys, OS modules
• Data structures and operations - Lists, Tuples, Dictionaries, Series,
Data frames and Arrays

• Introduction to Pandas and Numpy modules

• Pandas basics - Data file handling, row/columns handling, slicing, drop, sort,
new variable creation, binning, observing frequency count
• Pandas advanced - Multiple datasets handling - merge/append, multivariable
groupby/crosstab summaries, data transformations, plotting

Probability • Introduction to Probability

• Random variables and experiments, expectation, probability, theorems
on probability
• Law of large numbers
• Conditional probability, Bayes theorem

Statistics Descriptive Statistics

Foundation • Central tendency - Mean (Arithmetic, Weighted and Geometric),
Median, Mode
• Dispersion - Ranges, Variance and Standard Deviation
Inferential Statistics
• Sampling distribution - Random sample, Sample size and Standard error
CURRICULUM
MODULE TOPICS COVERED

• Central limit theorem

• Probability distributions - Normal, poisson, binomial
• Point estimates, interval estimates and confidence intervals
Statistical Tests
Hypothesis Testing
• T-test, F-test, ANOVA-test, Chi-Square test
• Anscombe's quartet to show importance of statistics with visualization

Data Visualiza- Introduction to Data Visualisation

tion with Python • Importance of visualizing data through charts
• Types of charts and their best uses
• Basics of Visualization in Python using Matplotlib and Seaborn
• Components of a plot, subplots, functionalities of a plot
• Plotting data distributions, univariate distributions
• Rug plots in univariate distributions, bivariate distributions
• Plotting pairwise relationship, plotting categorical and time-series data
• Plotting distributions across categories
• Plotting aggregate values across categories
• Time series data

Storytelling in • What is data-driven decision making

Business • How to translate insights to business actions
Analytics
• Effective communication of insights across teams
• Basic storytelling principles

Storytelling with Data

• The basics of storytelling
• ABT framework
• Selecting the right data and creating a story from data
• Thinking in data stories
• Building good data presentations
• Which chart to use when? Presentation design, creating good data
visualizations
• Beyond bullet-points and charts: Planning, practice and delivery of a
good presentation
CURRICULUM
MODULE TOPICS COVERED

Visualization Introduction to Tableau

using Tableau • Types of data - Time series, cross sections, panel and geographical
• Chart selection - Right chart for the right data
• Connecting to the data
• Data preparation in Tableau
• Data exploration in Tableau
• Data formats and Tableau interface
• Visualising and analysing data in Tableau

• Hierarchies, sorting, grouping, sets and filters, parameters, table

calculations, level of detail, step lines and introduction to maps,
exploratory data analysis, trend lines and reference lines, forecasting
and clustering, design consideration, color and other visual cues,
formatting your visualizations, dashboards and story features
• Pre-modeling visualization and post-modeling visualization
• Industry specific case studies and projects
• Inferencing from data using visualizations

Visualization Introduction to Power BI

using PowerBI • Exploring the interface, comparison with other tools, connect to data
sources, retrieving the data, apply transformation
using Power Query Editor (duplicates removal, sorting, slicers, filter,
groups, replacing values, and custom columns or measures).
• Data loading and transformation eliminating duplicates, filter, groups,
replacing values, and custom columns or measures, hierarchies,
• Joins and relationships - Cross directional filters, cardinality, active and
inactive relationships, model view

DAX measures, calculated columns, implicit/explicit measures, create

DAX variables
• Creating reports: Create different charts and reports and build a story,
deduce inferences from the charts, publish to Power BI service, and
create dashboards
• Industry-specific case studies and projects
CURRICULUM
MODULE TOPICS COVERED

Data Analysis EDA

with Python • Row/columns handling (filtering, dropping, new variable creation), data
transformations, binning, merges, single and multivariable group
by/crosstab summaries and pivot tables
• Analyzing data by conducting univariate and multivariate analysis.
Generating statistical and meaningful summaries, observing variables
correlation and relationships

Data Wrangling
• Handling missing values, imputing, dealing with outliers
• Data encoding techniques
• Data normalization
• Feature engineering

• Overview of linear algebra: Matrices, rank of a matrix, eigen values and

eigen vectors
• Dimensionality reduction - PCA

Data Science and Modeling Overview and Industry Applications

Predictive • Statistical models and small data
Modeling
• Machine Learning and large data
• Supervised and unsupervised techniques
• Introduction to Machine Learning, industry specific applications, real
world examples
• Method of Machine Learning – train, test, validation, random selection

• Linear regression
• OLS regression model
• Predicting continuous variable
• Assumptions and assumptions testing for OLS
• Why OLS is BLUE
• Constructing a OLS regression model in Python using statsmodel

Linear Regression
• Using gradient descent for linear regression, model evaluation using
loss functions, RMSE, R-Square, stochastic gradient descent,
• Building a gradient descent linear regression model using scikit learn
• Visualizing a linear regression model and communicating its insights
CURRICULUM
MODULE TOPICS COVERED

Data Science and Logistic Regression

Predictive • Predicting a binary variable, interpreting model output, using Python to
Modeling
create a logistic model – using statistics and Machine Learning methods
• Checking model diagnostics
• Concept of confusion matrix and computing accuracy metrics, ROC,
AUC, doing Kfold cross validation

Decision Trees using Python

• What is a decision tree and the type of problems it can solve?
• Understanding purity metrics, Gini, entropy, information gain
• Creating regression trees and classification trees
• Hyperparameter tuning, pruning a tree and the bias variance tradeoff

Tree-based Ensembles
• Bagging and boosting techniques
• Random forest
• Hyperparameter tuning using GridSearch

Clustering
• Introduction to clustering
• Distance norms
• K-means clustering, Elbow method, Silhouette score, profiling
• Hierarchical clustering
• Interpreting clusters for business

Time Series Analysis

• Univariate analysis - Moving average, weighted moving averages,
exponential smoothing
• Multivarate modelling
• ARIMA, Holt-winters, SARIMA
CURRICULUM
MODULE TOPICS COVERED

Developing an • Translation of business problem to an analytical problem

Analytics • Analyze data using various tools, and generate business insights
Pipeline
• How business analytics can improve business performance
• Case study examples and demos

Introduction to Azure machine learning studio

• Basic guide to the studio interface and assets
• Create workspace and compute instance
• Apply the techniques learnt to develop an end-to-end pipeline with
relevant case studies and business problems on Azure Machine Learning
studio using no-code interfaces such as AutoML and designer
• Submit a run in an experiment and view metrics and explanations

Business Domain understanding and end-to-end analytics pipeline creation

Analytics • Customer and retail analytics
Applications
• Financial analytics
• Supply chain analytics
• HR analytics
• Operations analytics
• Accounting analytics

CAPSTONE PROJECT
SAMPLE INDUSTRY PROJECTS

Power Company Case

1. How does a power company figure out default customers who are worthy of paying
their bills but don’t? What are the various supervised and unsupervised techniques
that can be utilised to solve problem?

2. How does a power company figure out logistical problems like, which shut- offs should
be done monthly, given that it is a manual process? How can the process be optimised?

Retailer Case

1.How should a retailer optimize shelf space in order to generate more sales, provide scope
for complementary products’ sales and help address product adjacencies?
2.What is the best way to optimise the shelf space in order to maximise profit, increase
revenue and utilise store space ideally?

Monetization Case

1.What are the ways big companies can monetise data that is gathered from
disparate sources?

2.What are the ways relational databases can be generated to enable a revenue generating
mechanism? Is there a way analytics can help enable it?
CURRICULUM DESIGNED BY
MODULE
Dipyaman Sanyal
Doctor of Philosophy – Economics
CFA Institute, US: Charter Holder
Master of Science (MS), Applied Economics,
The University of Texas at Dallas

Experience Adjunct Faculty

Northwestern University
Co-Founder & CEO Program Director
dōnō consulting Jigsaw Academy

KEY FACULTY PROFILES

Gaurav Singh
B.Tech Mechanical - IIT Bombay

Experience

Associate Director Assistant Manager Manager - Analytics

Axtria Genpact ICICI Bank
Ingenious Insights

Bishal Neogi
M.B.M (Marketing & Finance, University of Calcutta
Certification in Business Analytics, IIM Ahmedabad

Experience

Manager - Revenue Management Subject Matter Expert

AB InBev - Retail Analytics
Growth Analytics Center IBM
KEY FACULTY PROFILES
Leena Shibu
M.Tech – BTL Institute of Technology

Experience

Data Scientist Assistant Professor

Great Learning New Horizon
College of Engineering

Sanjay Thawakar
Big Data Analytics, Big Data, Machine Learning & Data
Science

Experience

Corporate Vice President Enterprise

& Head, AI Works Analytics Practice
Max Life Insurance Cognizant

Rudra S.
PGCHRM, MBA with specialization in HRM

Experience

Team Lead Consultant Assistant Assistant

Manager Accenture Manager Manager &
eBay HSBC Card Team Lead
Services Genpact
LEARNING HOURS
Assignments,
TOTAL Projects, and Live Online Career
LIVE LEARNING
COURSE DURATION Self-Paced Capstone (Faculty-Led) Services
SESSIONS

9
Months
60
Hours
110
Hours
260
Hours
40
Hours
(includes a 1-month capstone)

TOTAL
TOTAL EFFORT
(Learning Hours + Self Work) 470 Hours WEEKLY EFFORT 10-12 Hours

*Incremental capstone/mini project hours will keep alternating in the total number of hours
YOUR
LEARNER
SUCCESS INDUSTRY FACULTY
Learners will have the opportunity to interact

STORY
with domain experts from across industries
through regular faculty lectures, industry
sessions and networking opportunities.

INTEGRATED MINI-PROJECTS
All learners will work on multiple domain-focused real
world projects that will be spread out over the span of the
program with expert mentoring and guidance sessions.

INTERNSHIP OR INDUSTRY PROJECT

Every learner will have the opportunity
to gain industry experience with
specialisation-focused long-term projects of 1
month with a personal assigned mentor and an
industry guide.

PERSONALISED CAREER SERVICES

Each learner will work with an assigned career
specialist from the learner success team to build
out their personal and professional brand, prepare
and work on their presentation, interviewing and
communication skills.

POST PROGRAM OUTCOMES

With rigorous hands-on learning, the program
equips you with the appropriate skills and knowledge
of the latest industry-acclaimed technology.
You can apply for roles such as: Data Science Associate,
Business Analyst,Business Analytics Manager, Business
Analytics Lead, Data Analyst. This program comes with
the Hero Vired Placement Assurance.*

*T&C apply as per the Hero Vired placement policy

CERTIFICATION
On successful completion of the program, you will be eligible for the following
certificate.*

Hero Vired Certificate

in collaboration with the
Massachusetts Institute of Technology

Integrated with
MITx MicroMasters® Program

C E RT I F I C A T E COMPLETION
a t e
rti fic
This is to certify that

Name Surname
C e
le
mp
has successfully completed

INTEGRATED PROGRAM IN

Sa
DATA SCIENCE, MACHINE LEARNING, AND ARTIFICIAL INTELLIGENCE

Name Surname
MONTH, YEAR - MONTH, YEAR

has successfully completed

AKSHAY MUNJAL Accelerator Program in Business Analytics and Data Science GAURAV SINGH
Founder and CEO Unique Certification Number Program Director

Dipyaman Sanyal Akshay Munjal

Academic Director CEO

*Terms and Conditions Apply.

WHY
VIRED? 1
VIL – Vired Integrated Learning
Comprehensive professional
development through measurable
transformation

Hero Vired is a premium learning

experience, offering industry
relevant programs and world class
partnerships, to create the change
makers of tomorrow.
2
VIR - Vired Industry Ready
‘Industry relevant focus’ from the
industry, of the industry, for the
industry

With a goal to make learning a

continuous endeavour, Vired offers
a holistic experience that is applied,
3
I Vired – Vired Personalized
Training
Personalized & high-engagement
real-time and engaging. learning experience

4
At Hero Vired, we believe everyone is
made for big things. With the Vired Access
experience, knowledge and expertise Premium international learning
of the Hero Group, Hero Vired is on a experiences
mission to change the way we learn.

5
Vired Globally
Recognized certification from the
world’s renowned institutions
OUR PARTNERS
OUR PARTNERS

BFSI Sector Skill Council of India

An Initiative of NSDC
THE HERO GROUP
IN EDUCATION
The Hero Group has made significant contributions in the field
of K12, medical education and higher education.

IN PRIMARY AND HIGHER SECONDARY EDUCATION

Raman Munjal BCM Chain Green Meadows

Vidya Mandir of Schools School

IN HIGHER EDUCATION

ISB Founding BML Munjal Dayanand Medical

Members University College & Hospital

THE HERO STORY

The Hero Group is one of the leading business conglomerates in the world.
The company saw its humble beginning in 1956 when the four Munjal brothers
migrated to Ludhiana from Kamalia (now in Pakistan). As first-generation
entrepreneurs, they started out by manufacturing bicycle components and then
rapidly expanding the business. From there, they continued their growth story
by diversifying and deepening their expertise across domains.

Today, the US $5 billion diversified Hero Group is a conglomerate of Indian

companies with primary interests and operations in automotive
manufacturing, financing, renewable energy, electronics and education.
 #getvired

Want more information on this program?

Reach us at 1800 309 3939 | Visit us at www.herovired.com