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  • Thurber - Window Display

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    Elise Thurber will sell custom made dresses for formal occasions out of her storefront window display. She will work directly with customers to understand their dress needs and preferences, then use fabrics like silk, polyester and cotton in various colors to hand make the dresses to each customer's measurements and desired fit. The target customers for this display are those between ages 15-40 who are attending events like proms or work parties and need formal dresses made specifically for them within the timeframe they provide.

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    thurber- window display

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    Elise Thurber will sell custom made dresses for formal occasions out of her storefront window display. She will work directly with customers to understand their dress needs and preferences, then use fabrics like silk, polyester and cotton in various colors to hand make the dresses to each customer's measurements and desired fit. The target customers for this display are those between ages 15-40 who are attending events like proms or work parties and need formal dresses made specifically for them within the timeframe they provide.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views3 pages

    Thurber - Window Display

    Uploaded by

    api-629498933
    Elise Thurber will sell custom made dresses for formal occasions out of her storefront window display. She will work directly with customers to understand their dress needs and preferences, then use fabrics like silk, polyester and cotton in various colors to hand make the dresses to each customer's measurements and desired fit. The target customers for this display are those between ages 15-40 who are attending events like proms or work parties and need formal dresses made specifically for them within the timeframe they provide.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Window Display

    Elise Thurber
    1. Type of merchandise being displayed, be specific. What are you selling?

    I would be selling nice handmade, custom dresses for any type of formal occasion. I would
    talk to the customer, see what they would like, and make it for them in the time frame they
    give me.

    2. Elements & principles of design used in the design. Examples would be your choice
    of color, texture, shape and direction. What elements have you used and why?

    Elements I would use would be anything like polyester, silk, wool, nylon, acrylic, elastine, and
    cotton. Colors would be whatever the customer would like. I would get their idea on a dress,
    and measure them t make sure the dress will fit. I will have them come in every week to fit
    the dress and make sure I have the right sizes.

    3. Type of customer that would be attracted to this display

    My customers would be from the age 15-40 with any education and any location that would
    be convenient for my store. This range of age is usually when people are out doing stuff, and
    have more formal events to go too like prom or work parties.

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