Professional Documents
Culture Documents
● Crux of the business model i.e. how exactly will it make money
● Previous financial results or financial forecasts
● Why is it profitable to invest in the business; Include points like positive industry trends,
growing demand, etc.
● Future plans
● How will the business cope with the possible challenges of future
● Why will the business do better than its peers in the industry
Do’s Don’ts
Presenting the idea in a concise manner Taking too much time to present the idea
Adding a small story that helps the Not researching about the probable
listeners relate better questions
Clearly mention what problem is your Making it all about money and not
business going to solve focusing on how it solves people’s needs