WEEK 7-8

TOPIC : TRAVEL AGENCY : INTRODUCTION

LEARNING OBJECTIVES:

1. Define the Travel Agency according to DOT.

2. To know the history of travel agency.
3. Enumerate the different types of Travel Agency.

TATM 311 :
COURSE: TOUR AND TRAVEL
MANAGEMENT
Academic facilitator: CHIM Academic
Community
 TRAVEL AMANAGEMENT
COMPANIES AND TRAVEL AGENCIES
Article 243 of Tourism Code 1980
 
A travel and tour agency is an entity engaged in
the business of extending to individuals or
groups, travel services and assistance or groups,
to include documentation, ticketing, booking for
transportation and/or accommodation;
arrangements, handling and/or conduct of tours
within or outside the Philippines, whether or not
for fee, commission or any form of monetary

consideration .
 TRAVEL AMANAGEMENT
COMPANIES AND TRAVEL AGENCIES
Travel Agencies act as intermediaries for the customers.
They function as brokers for the tourists. They arrange
everything, from tour operators to accommodation. They
receive commissions from their suppliers, such as hotels,
food and beverage establishments, and tour operators, as
well as earn their revenues from their principals or
customers.
 
- primary function is to provide retail travel services to
customers. Aside from the principal payment, they also
acquire earnings from the commissions they receive from
various tourism sectors, including carriers, hotels and tour
operators.
 HISTORY
Thomas Cook – the Father of
Travel Agencies
The concept of travel agencies
started in 1841 when Thomas
Cook signed up 570 people to
accompany him in travelling
from Leicester to Loughborough.
THOMAS COOK

●
Recognized as the first
travel professional to
organize a group of
travelers for a tour.
 TYPES OF TRAVEL AGENCY
EUROPE USA PHILIPPINES

Independent Independent Small-sized

Miniples Consortiums Medium- Sized

Multiples Mega Travel Large- Sized

Agencies
Learning Objective:
Identify five different
types of tours.
Describe the major
components of a pre-
packaged tour
Describe the
advantages of selling
tours.
 DEFINITION,
HISTORY AND
TYPES OF TOURS
One of the most significant of
the global, leisure-travel
market is that of tours.
>> According to the World
Travel and Tourism Council
(WTTC), world travel and
tourism is expected to
generate a growth rate 4.3%
per year over the next ten
years.
>> (F.I.T) “Foreign
Independent Tour”
TOUR
●
Can defined as any
form of travel from
place to place,
with multiple
features that can
be packaged and
sold as a single
unit.
 Custom-design tours and
Pre-packaged tours
●
One of the reason tour are so
popular is that they came in
countless forms and
organized to fit almost any
traveler’s interest and budget.

●
Custom-design tours and pre-
packaged tours it divided in
to three subtypes:

INDEPENDENT, HOSTED
AND ESCORTED
 CUSTOM DESIGNED TOURS
●
Travelers often select this
tour whom desire the
highest degree of control
over all of the elements of
tour.
●
It will created usually by
working with clients.
●
It is commonly referred to
as an F.I.T or (FIT)
●
Short for “Foreign
Independent Tour”
 HOSTED TOURS
●
Offers travelers an opportunity
to travel independently.
●
Participants often arrive
separately from other
participants, although on
certain hosted tours participant
will arrive on a charted flight
together.
●
It includes a single destination
with a single host, while others
include multiple destination
with several host.
●
Ideal for travelers who want
independence and flexibility.
 ESCORTED TOURS
●
Commonly visit many
destinations.
●
Travelling between the
sightseeing stops is
generally done in a
motor-coach.
●
The participants do not
select the individual
hotels during they stay
 ESCORTED TOURS
●
Escorts commonly provide a
wide variety of information
throughout the tour.
●
These guides are also
referred to as step-on guides.
●
Generally, participants in an
escorted tour travel together
from the time the tour begins
until the time the tour is
completed
 INDEPENDENT
TOURS
●
Offer tremendous,
flexibility and
autonomy for the
tour participants
●
For these travelers
hosted and escorted
tours may be a more
appropriate option
 INDEPENDENT
TOURS
●
A tour where participants
travel independently
●
Participants are purchasing
some of most of their travel
elements as a packaged
●
Provides only basics
●
They are also favored by the
travelers to the destination that
have efficient public transport
system
●
Tour operators will make
agreements with the hotel
chains
 Voucher

Travelling on a “go-as-
you-please” basis

=
Itineraries & Cost–effective
bookings can be
planned in advance
Touring
Pre-Packaged Tour
Components
TRANSPORT
●
Nearly all tours include transport
as a part of the tour packages.
●
Frequently, modes of transport
are combined or used sequentially
to achieve the objects of the tour
●
Other commonly identified types
of tour feature the name of the
dominant mode of transport
●
Included transports are transfers,
which in any mode transport the
shuttles participant from their
point of arrival, frequently an
airpod
Pre-Packaged Tour
Components
ACCOMMODATION

●
Almost all repackaged tours are
longer than a single day in
duration include some type of
accommodation.
●
Is usually organized for leisure
travel
●
As travel professional you must
pay particular attention to
accommodation when booking
tour for your clients.
Pre-Packaged Tour
Components
ITINERARIES

●
Selecting tour with an
appropriate itinerary for the
individual client is another
important component of pre-
packaged tour.
●
Pace, Routing, Interest,
Details and Energy
( P.R.I.D.E )
 Pace, Routing, Interest,
Details and Energy
( P.R.I.D.E )
PACE
●
Pacing refers to how quickly
slowly an itinerary moves.
●
Providing a comfortable pace for
clients is essential to their
employment of the tour
ROUTING
●
Tour routes should be both
interesting and efficient.
●
Whenever possible, tour route
should avoided back- tracking.
Double back or routing a client in
circles.
 Pace, Routing, Interest,
Details and Energy
( P.R.I.D.E )
INTEREST
On very significant way of add value
to your clients tour is to match their
interests with corresponding
activities and attraction along the
way.
DETAILS
Once you have determined interests
when planning a tour itinerary.
ENERGY
Finally, matching the energy the level
of the client with the energy level and
intensity of the tour itinerary is
another way to assure the overall
success of the tour
Pre-Packaged Tour
Components

SIGHTSEEING

Many Tours include some

type of sightseeing.
Some tours, particularly
escorted tours may have
itineraries that are
packaged with
sightseeing.
Pre-Packaged Tour
Components
MEALS

●
As regard the meals, a
wide range of meal plans
should be available on
pre-packaged tours
 MEAL PLANS
European Plan (EP): This type of plan
does not include any meals and presents
to a significant operator.
Continental Plan (CP): Tour participants
receive a daily light breakfast such as
brad,jams,fruit,cereal,coffee and tea.
Modified American Plan (MAP): Tour
participants, under this type of plan,
receive breakfast and one other main
meal, usually dinner.
American Plan (AP): Tour participants
receive all three daily meals as part of
their tour package.
Bermuda Plan (BP): Tour participants
receive full cooked breakfast, but no
other meals provided.
Advantages of Selling
Tours
1. Time Efficiency: Because many
tours are planned and operated
according to time schedule, they are
very time efficient.
2. Increased security: In a world of
heightened security measures,
increased safety is a perceived value
to traveler. Comport and protection
due to the presence of the escort.
3. Ease and Convenience: Because
on most tours the components are
pre-paid and packaged together.
Advantages of Selling
Tours
Benefits in Marketing and
Selling Tour
●
Profit Potential: Because tours
include a variety of travel
components, each of which will
include an agent commission
●
Costumer Relationship
Development: A travel
professional who sells tours, and
particularly one who accompanies
the tour participants on some or
all of the tour
●
Repeat Business Potential: In
general, costumers buy products
from people they know and trust.
Benefits in Marketing and
Selling Tour
4. Provide Real Client Value:
Travel clients appreciate value
and choice. As travel
professional who sells tour,
you can provide both value
and choice to your clients with
a single product.