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Lala Lajpatrai Institute of Management Lala Lajpatrai Marg,

Mahalaxmi Mumbai -400034.

Assignment No.-

Name - Nandani Dharia


Roll No. - 2021046
Subject Name - Business Research Methods
Assignment Title - SIP-Report Outline
Submission Date - 02/10/2022
In charge Faculty Name - Dr. Asmat Ara Shaikh
1- Project Title: A study on different life insurance policies provided
by ICICI Prudemtial and Kotak Life.

2- Objectives:

- To make a comparison on revenue generated by Insurance policies


in both companies
- To find how the losses generated from policies are mitigated by
each company.
- - To evaluate the customer satisfaction between ICICI Prudential
and Kotak Life users.
3- Theoretical Framework:

IV DV
Customer
IRDA Regulations
Preference
4- Hypotheses:
H1: - Customers are satisfied by the life insurance policies
provided by their respective company.
H2: - Customers are not satisfied by the life insurance policies
provided by their respective bank.

5- Research Methodology:

a-Adopted Research Design: Exploratory Research b-Data Type:


Primary Data Collection Sources: Primary data collection through
Questionnaire, observation, personal interviews, discussions with
managers and employees of the various departments of the
organization.

Secondary Data Collection Sources: Company website, Literature


Review, Journals, Newspaper, Articles etc. c- Sampling Methods:
sampling methods will include both Probability and non-
probability sampling and various methods that comes in them.

d- Sample Size: 50 to 100 e- Statistical Tools Applied:


Anova and Chi-square f- Scope: The study will be
limited to the Life insurance policies user.

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