You are on page 1of 6

Components

Questions Confidence Articulation

Could you tell me a little about yourself and why you


want to pursue marketing as a field 10 10
HR & Interest What is your favourite brand and why
Focus on some branding experience impact (such as
an ad or a campaign)

What is your favorite ad campaign and why ?

Questions Confidence Framework

What is a recent purchase you had that you hold in


high regard? Pitch a GTM strategy for the same.
Domain

What is the difference between sales and marketing?


Analyse the brand personification and equity of your
favourite brand

Questions Confidence Articulation


Infosys : Can you tell me a little bit about your work
and role at Infosys

Infosys : Could you elaborate a little more on the


automation related activities you did

Test Rig : Could you elaborate on the how you went


about creating the Test rig (focus on research related
skills) .
RFID : Could you give an overview of your work with
the RFIDs in CET ?

Resume Sponsorships : How did you go about making


sponsorship deals?

Sponsorships : What would you say were the


differences in both these roles - ie pitchig a magazine
versus a fest?

IEEE Vicechariperson : Could you elaborate on your


role as the vice chairperson for IEEE?
IEEE Kerala : Elaborate on your work 100 emergency
powerbanks to flood affected areas of Kerala
What KPIs do you look for when you are managing a
fantasy football team
Components
Brevity Uniqueness Comments
Maybe one story that sums up the 'people's person'
element- for both the tell me about yourself part
8 9 and the marketing part

10
Remember the campaign well. Unique examples -
stick to them

Brevity CT Comments

Could use the 4Cs and 5Ms to cover the context a


little more structured-ly. Breaking down the user
USPs

This is well done. Brevity can be better done.


Continue to use examples whenever such questions
are asked.

Brevity Strucrure Comments

This was well done. Use examples as you are right


now. Could do without the automation probe- can
directly talk about the intra and inter organization
communication

A litttttlee bit extra information- can directly go in


with coordinating with PiB. Throw a little bit more
light on what you did than how it happened-
without probe.

Details were well told. Structure could be a little


better- focus in the beginnig istelf on the picthing

You can keep this in the beginning to steer the


conversation. Can use it to enhance the network
building and coordination aspect
Can be pitched a little well- making the plan, doing it fast
Comments

Maybe you can focus on both experiences broken


down into school, college and then work

Comments

GTM was well done. i think the structure is other


way round though . More particular advertising
examples, like maybe saying social media
marketing or influencer marketing instead of
"people our age".

Comments

STAR

Structure was perfect

Structure was perfect

Then you can focus on the leadership part and how


you lead your team (framed a little more linearly)

Can bea little more brief- focus on the final year


directly, after the first year initial experience. I felt
like you were talking about many PORs in one.
lan, doing it fast

You might also like