About Sikka

About Sikka Company's Mission

Sikka Agency
To think of solutions that will create a lasting,
Sikka is a relatively new PR agency based in
meaningful and impactful change that will
New Delhi. Started in 2019, it quickly became
resonate with the ones most in need
the go to choice for medium and large scale
PR Campaign Pitch businesses all over Delhi. Sikka strictly
focuses on CSR activities. We have served Company's Vision
over 30 clients with great success. Working with companies and renowned
organisations to conduct activities that
prioritises welfare first.

About CLINIC PLUS+

Living freely, fearing no one, never breaking down, and Will mainly focus on spreading
staying strong. These shouldn't just be characteristics of awareness through various mass media
About Project channels.
CSR Campaign:
the hair but also of our young daughters. Mothers should
raise their daughters to be strong the way Clinic Plus
makes their hair.
Nanhi Kali
Aimed towards:
As a brand, Clinic Plus+ always put their consumers first Project Nanhi Kali - Aimed to assist girls from socially
Gender: Females Age Group: 6-18
and thrive on meeting their evolving needs with their disadvantaged backgrounds in
cutting-edge research and unique formulations. Girl child education SEC: C
completing their school
Clinic Plus is India's most penetrated shampoo brand,
initiative education.
penetrating 85% of the country annually - 255 million
households. Campaign duration: 4 weeks
They wish for every mother to tell her daughter, "Tum Expected launch: July 2022
strong ho".

Action Plan & Timeline

Tools and Week 1 Week 2 Week 3 Week 4

Techniques
Television (Press briefings) Press briefings to Sponsored Audio release. Social media
Radio (Audio release) appearances in TV Running radio campaign.
Social Media (Digital PR)
commemorate
the campaign. News channels,
debate and talk
PSAs.
Appearances in
Interactive
approach to
Thank You
Running PSAs on
television. shows etc. radio talk shows, incentivise and We're open for questions
Running TV PSAs. debates etc. mobilise audience
to the cause