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To cite this article: Dongping Song , Jie Zhang , Jonathan Carter , Tony Field , James Marshall ,
John Polak , Kimberly Schumacher , Proshun Sinha-Ray & John Woods (2005) On cost-efficiency
of the global container shipping network, Maritime Policy & Management: The flagship journal of
international shipping and port research, 32:1, 15-30, DOI: 10.1080/0308883042000176640
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Downloaded by [University of Auckland Library] at 16:25 03 November 2014
MARIT. POL. MGMT., JANUARY–MARCH 2005
VOL. 32, NO. 1, 15–30
This paper presents a simple formulation in the form of a pipe network for
modelling the global container-shipping network. The cost-efficiency and
movement-patterns of the current container-shipping network have been
investigated using heuristic methods. The model is able to reproduce the
overall incomes, costs, and container movement patterns for the industry as
well as for the individual shipping lines and ports. It was found that the cost
of repositioning empties is 27% of the total world fleet running cost and that
overcapacity continues to be a problem. The model is computationally efficient.
Implemented in the Java language, it takes one minute to run a full-scale network
on a Pentium IV computer.
1. Introduction
Since the introduction of the maritime container in the 1960s, liner shipping went
through a high growth phase, almost independent of the world economy. During the
seventies world container port throughput (traffic) expanded by an average of 22%
p.a. However, between 1980–1995, the world containerized trade growth slowed
down significantly and registered a more modest rate of 9.6% p.a. [1]. More recently,
the growth was even lower at 7.3% p.a. between 1995–2000 [2].
Two important events took place over the past two decades or so. The container
shipping market has become globalised. Shipping lines face intense competition due
to shippers’ multiple choices for both direct shipment and, in particular, tranship-
ment [3]. Port authorities also face intense competition from both geographically
nearby ports and, due to inter-modal transport, far-away ports. As a result of
globalization, ports are regarded not only as a place that handles vessels and
cargo, but also an element embedded in a value-driven chain system [4].
The second important event is over-capacity of the container-shipping network.
The global container shipping market was over-tonnaged for much of the 1980s
Maritime Policy & Management ISSN 0308–8839 print/ISSN 1464–5254 online # 2005 Taylor & Francis Group Ltd
http://www.tandf.co.uk/journals
DOI: 10.1080/0308883042000176640
16 D. Song et al.
and 1990s. The level of excess capacity depends on the rate of growth of contain-
erized cargo, on the speed with which existing operators introduce new, and larger,
vessels into service as well as on the level of exits of operators from the market.
Liner shipping is a business with high capital cost. As overcapacity drives down
freight rates, container shipping is currently characterized by low profitability with
all the indications showing that the industry is likely to enter a period of major
restructuring of operations. To remain competitive, ports, particularly transhipment
hubs, may find themselves in a vulnerable position as their traffic flow is more
volatile.
In order to survive competition and gain more business, both shipping lines
and port authorities are forced to adopt innovative, productivity enhancing and
cost-cutting strategies [5, 6]. They should see themselves part of a global shipping
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market, and optimize short-term operational level tactics while defining long-term
investment strategy in the global context. To this end it is imperative for them to:
. quantify the extent of the over-capacity of the world container shipping
network;
. examine the effect of repositioning empty containers;
. identify gateway ports and transhipment hub ports, and their roles in the
network.
The main objective of the paper is to develop a reliable model that assigns world
trade volumes to the container-shipping network so as to examine the cost-efficiency
and trade pattern of the shipping network.
The mathematical formulation of the problem is presented in section 2. Details of
how shipments are assigned to the container-shipping network are explained in
section 3. The trade scenario and the shipping network are described in section 4.
Cost-efficiency measures (such as utilization) and trade patterns are analysed in
section 5. Use of the model is discussed in section 6. Finally, conclusions are
drawn in section 7, where we also put forward possible directions for future work.
2. Problem formulation
The container shipping business has two components: the physical shipping network
and the trade demands. The shipping network is composed of ports, or nodes, and
shipping services, links between ports, provided by shipping lines. A trade demand
represents a requirement that a certain volume of cargo be transported from the
country of origin to the country of destination.
2.1. Terminology
Discharging fraction: the number of containers to be discharged at a port divided by
the vessel capacity.
Loading fraction: the number of containers to be loaded at a port divided by the
vessel capacity.
Move: the process of shipping a container by a vessel from one port to another. It
involves two movements.
Movement: the act of transporting a container between a port and a vessel, also
known as a lift.
TEU: twenty-foot equivalent unit.
On cost-efficiency of the global container shipping network 17
Throughput: total number of movements into or out of a port, also known as port
traffic.
Trade: a demand for moving containers from one country to another.
Voyage: a round trip journey.
2.2. Notation
p, q : a port in the shipping network.
, : a country, which can be simply regarded as a set of ports that are physi-
cally located in the country. Countries are disjoint and completely cover
all the ports.
s : a shipping service represented by an ordered list of ports (termed port
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rotation, i.e. [ p1, p2, p3, . . . , pns ], where ns is the number of ports of call in a
voyage). Some ports may be called at several times in a voyage. To
simplify notation, s also represents the index list of the corresponding
ports.
i, j, k : index of port of call in a service.
[i, j ] : a sequence of port indices in a service, starting from i-th port of call and
ending with j-th port of call.
Cs : the annual capacity of service s in TEUs. It is defined as the product of the
sum of TEU capacity of all vessels of the service, and the number of
voyages in a year.
p(s, i) : a mapping that gives the port of the i–th port of call of the service s.
D : trade volume in TEU from country to country .
DA : the part of D that has been assigned (shipped).
DU
: the part of D that has not been assigned, DU A
¼ D D .
J : total cost for assigning DA into the shipping network.
ysij : direct shipment volume using service s, where the i-th port of call is the
port of origin and the j-th port of call is the port of destination.
zsi11js12i2 j2 : transhipment volume using service s1 and s2, where the i1-th port of call of
s1 is the port of origin and the j2-th port of call of service s2 is the port of
destination, the j1-th port of call of s1 and the i2-th port of call of s2 being
the one and the same port, i.e., the transhipment port.
csij : the cost (rate) of moving one TEU from the i-th port of call to the j-th
port of call using service s, where i 6¼ j.
csii : the transhipment fee at the i-th port of call, service s being the first leg.
Assumption is made that the transhipment fee depends only on the first
leg service.
fi s : the flow level, or volume, from the i-th port of call to the next one in
service s. If i ¼ ns, it represents the flow level from the last to the first port
of call since port rotation is a closed loop.
To investigate the cost-efficiency of the current shipping network, all trade
demands should be assigned into the shipping services as much as possible and in
such a way that the total cost is minimized. The problem can be formulated as
follows. The first objective is to minimize the total unassigned trade volume.
X U
D : ð1Þ
18 D. Song et al.
If the total unassigned trade volume is zero or cannot be minimized further, then the
second objective is to minimize the total cost
X
J ð2Þ
s.t.
D ¼ DA U
þ D for any country-pair, ð3Þ
J ¼
s ½i, js, pðs, iÞ2, pðs, jÞ2 s1 6¼s2 pðs1 , i1 Þ2 pðs2 , j2 Þ2
X
ðcsi11j1 þ csj11j1 þ csi22 j2 Þzsi11js12i2 j2 ð5Þ
pðs1 , j1 Þ¼pðs2 , i2 Þ
X X X X X X
DA
¼ ysij þ zsi11js12i2 j2 ð6Þ
s ½i, js, pðs, iÞ2, pðs, jÞ2 s1 6¼s2 pðs1 , i1 Þ2 pðs2 , j2 Þ2 pðs1 , j1 Þ¼pðs2 , i2 Þ
X
fks ¼ ysij If½k, k þ 1 ½i, jg
½i, js
XXX X
þ zss
i1 j1 i2 j2 If½k, k þ 1 ½i1 , j1 g
2
XXX X
þ zsi11js1 i2 j2 If½k, k þ 1 ½i2 , j2 g ð7Þ
s1 6¼s i1 2s1 j2 2s pðs1 , j1 Þ¼pðs, i2 Þ
3. Method
To find the optimal solution of the problem (1–7) by analytical methods is very
difficult due to the complexity of the solution space and the strong interactions
between constraints given in (3–7). Instead, this paper presents a heuristic method
to find an efficient, local optimal solution.
and destination countries and assign the trade volume subject to the service capacity
constraints. Secondly, if there is still some volume left unassigned in this trade
demand, then the next cheapest shipping service will be chosen to be assigned the
remaining volume. This procedure continues until all the volume has been assigned
or no more feasible shipping services are available.
Now suppose that there is a given sequence of trade demands. If we follow
the above procedure for each trade demand, then all trade demands can be assigned
into the existing shipping network in a deterministic way. In other words, the
solution space is truncated and equivalent to the permutations of N objects, where
N is the total number of trade demands. This truncation greatly reduces the
complexity of the solution space and leads to a way to develop effective heuristic
methods that may provide locally optimal solutions. The disadvantage of this
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truncation is that the global optimal solution may be excluded from the simplified
solution space.
Step 2. Assign the sequenced trade demands into the shipping network one by one in
the following way:
(i) Set i ¼ 1.
(ii) Select the i-th trade demand.
(iii) Assign this trade demand into feasible shipping services by the
cheapest first rule.
(iv) If i<N, then i ¼ i þ 1 and go to (ii).
Step 3. Evaluate the solution to obtain the total unassigned volume, total cost and
the list of trade demands that cannot be assigned completely (called unas-
signed trade list).
Step 4. Record the best solution up to now, which has the minimum total
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minfC s fi s ji ¼ 1, 2, . . . , 4g,
B D
A C destination
E
country
G F
origin country
Ports A B C D E F C G A
Index 1 2 3 4 5 6 7 8 1
(b) Capacity and flow level at each leg in port rotation
Figure 1. An example of shipping service with port rotation and flow levels.
On cost-efficiency of the global container shipping network 21
where Cs is the annual capacity of the service s and fis is the (assigned) flow level
between the i-th and (i þ 1)-th ports. This guarantees that the inequality (4) is
satisfied. Then the direct shipment volume carried by service s from the first port
of call to the fifth port of call is:
ys15 ¼ minfvr , minfC s fi s ji ¼ 1, 2, . . . , 4gg:
After this assignment, the unassigned volume in d and flow levels in service s must be
updated.
In the case of transhipment, the maximum feasible capacity in both the first-leg
and second-leg shipping services should be calculated, and the maximum feasible
transhipment volume is taken to be the smaller of the two.
For a given trade demand, the candidate shipping services, including direct ship-
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ments and transhipments, can be ordered by cost (rate). Therefore, Step 2 in the
above heuristic procedure uniquely determines the set of direct shipping volumes and
transhipment volumes for all services {ysij , zsi11js12i2 j2 } for a given sequence of trade
demands. Then the total cost can be evaluated by equation (5).
4. Scenario description
This section describes the data sources and the scenarios used in this paper.
Because this trade data also includes containers transported overland, some trade
volumes are overestimated between neighbouring countries. For example, there are
6 174 001 TEUs from Canada to USA and 6 225 903 TEUs vice versa. A large por-
tion of the above trade volumes is actually transported by road or rail.
To filter out those volumes that are transported by means that are not represented
in the model, the following adjustments are performed. The total trade volume,
either import or export, of a country is capped by the annual flow capacity of this
country (defined as the sum of vessel capacities whenever a vessel calls at this country
from another country in the whole year) multiplied by a ratio, which is tentatively
set to 0.6. Therefore, the annual flow capacity implies the maximum volume that
can flow into or out of a country. The trade volumes between USA and Canada
are further reduced by 80% due to their specific geographic proximity. In addition,
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the country pairs without any direct shipment service or transhipment service
are ignored. After these adjustments, the total number of trade demands, origin-
destination pairs, is 5565 with a total trade volume 72.6 million TEUs.
There is said to be a trade imbalance between two countries if the import
and export volumes are not equal. In the scenario that we are investigating,
the total imbalance volume, defined to be the sum of imbalance volumes for all
country-pairs, is 27.1 million TEUs. A trade imbalance necessitates repositioning
of empty containers. Drewry Shipping Consultants estimates that there are 52.5
million port handlings of empties p.a. worldwide [8], which implies about 26 million
moves of empty containers.
To account for container traffic due to repositioning of empty containers, the
following steps are taken: first, a 10% increase is assumed in the dominant direction,
and secondly the trade demands are rebalanced by creating empty container move-
ment demands so that the total volumes in both directions are equal between any
country pairs. It is the rebalanced trade demands that are assigned to the same
shipping network.
5. Results
Of particular interest in the cost-efficiency and movement-pattern of the container-
shipping network as can be predicted by the present model. This may be divided into
two aspects. The first is general model behaviours:
. total unassigned volume
. shipping lines’ total running cost, income and profit margin
On cost-efficiency of the global container shipping network 23
first’. Therefore, in this paper we only present the results using the rule ‘the demand
with the fewest available services first’. The maximum number of iteration loops was
set to 10, in which case the program requires about one minute CPU (central pro-
cessing unit) time on a Pentium IV computer.
million TEUs; The CI Yearbook [2] estimates world port traffic in 2001 to
be 236.7 million TEU. Average service utilization is 74%, comparing to Drewry’s
historical data: 81% for the year 2000 and 71.1% for the year 2001 [10].
The percentage of transhipment movements is much less than the historical data
26% [11]. This can be explained as follows. In our model, lifting charge per TEU at a
transhipment port is 70% of normal rate. Since four lifts are required to finish one
transhipment trade, the lifting cost of a transhipment is much more expensive than
that of a direct shipment. Therefore, transhipment is relatively less competitive
against direct shipment.
In summary, the above results, compared with available historical data, appear
reasonable and also demonstrate that the heuristic assignment method does minimize
the total shipping cost by reducing container movements and by efficiently using
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5.2. Incomes, costs and movement patterns for typical individual entities
The results on incomes, costs and container movement patterns (including fleet
capacity, total box moves carried, total transhipment moves, port fixed cost, port
lifting cost, total running cost, total income and utilization) for the ten largest
shipping lines by vessel fleet capacity are given in table 2. Here the cost of
repositioning empty boxes is assumed to be redeemable by the shipping lines.
table 2 is sorted by the shipping line’s vessel fleet capacity (the second column),
including chartered vessels.
In table 2, port fixed cost is the cost that the shipping line must pay to ports
even if there are no containers lifted. Port lifting cost is proportional to the total
number of lifts (loads/unloads) at ports. Total cost represents the vessel running cost
including port dues. From table 2, one can derive the average number of moves and
average income per TEU slot p.a. for each shipping line (shown in figures 2 and 3).
The average number of moves per TEU slot p.a. in 2001 was 15.0 [10]. Here the
result shows that the ten biggest shipping lines all achieve above-average perfor-
mance. This reflects the fact that the running cost per slot is lower among the biggest
companies owing to the deployment of larger vessels.
Table 2. Incomes, costs and movement patterns for the top ten shipping lines by capacity.
Fleet Total Tran. Port Port Total Total
Shipping capacity moves moves fixed lifting cost income Utilization
line (0 000TEU) (0 000TEU) (0 000TEU) cost ($m) cost ($m) ($m) ($m) (%)
The incomes, costs and container movement patterns (e.g. total number of lifting,
transhipment lifting, fixed income, lifting income and total income) for the top
20 ports are given in table 3, which is sorted by total throughput (i.e. total number
of lifting – the third column).
Containerisation International online provides historical data on port throughput.
The top 20 ports in the world-ranking table for the year 2002 are listed in table 4.
There are 17 common ports that appear in tables 3 and 4. The ranking orders also
show close resemblance. However, there are a few discrepancies between table 3 and
table 4. The model seriously overestimates Shenzhen, consisting of Yantian, Chiwan
and Shekou, but underestimates Shanghai. The cause may well be the fact that the
present model does not consider any inland transportation, resulting in a significant
amount of volume from/to China being lifted in Shenzhen instead of Shanghai.
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Another discrepancy is that the traffic at Hong Kong is too low. In our model,
Hong Kong is treated as an independent region rather than a port in China. This
may slightly shift the trade volume from Hong Kong to other ports in China (e.g.
Yiantian, geographically close to Hong Kong). The significant lower lifting volume
in Singapore is caused by the under-representation of transhipment in the model.
Another aberration is that the model gives a far too large throughput at Gioia
Tauro.
From the port’s point of view, total throughput (the third column in table 3) and
its fixed income (the fifth column in table 3), determined by the scheduled shipping
network, are critical to maintaining income. Transhipment has a significant influence
on the total throughput, especially for some hub ports.
Moves per TEU slot
35
30
25
20
15
10
5
0
M
en
d
SC
ne
N
co
jin
ne
L
an
AP
O
G
an
os
re
Li
Li
M
P&
C
al
g
C
YK
K
Se
er
A
M
Ev
N
k
C
rs
ae
M
20
Income per TEU
18
16
slot ($k)
14
12
10
8
6
4
2
0
M
d
n
N
co
jin
ne
SC
ne
L
n
ee
AP
O
G
an
os
la
Li
Li
M
P&
C
gr
a
K
YK
Se
er
A
M
Ev
N
k
C
rs
ae
M
Table 3. Incomes, costs and movement-patterns for the top 20 ports by throughput.
Total Tran. Fixed Lifting Total
lifting lifting income income income
Port Country (0 000TEU) (0 000TEU) ($m) ($m) ($m)
From our results, the top ten ports by transhipment volume and those by the fixed
income are shown in the figures 4 and 5, respectively. We have no available historical
data to make comparisons. However, some well-known transhipment ports, such as
Singapore and Hong Kong (Far East), Rotterdam and Antwerp (Europe), Algeciras
and Gioia Tauro ( Mediterranean), Colombo (Sri Lanka) are in figure 4. The fixed
income reflects a port’s financial standing.
Table 3, figure 4 and figure 5 provide insights into breakdowns port income, and
each port’s total throughput as well as transhipment volume.
6. Discussion
We have used a very simple charging structure for all the ports, so results about ports
are less accurate than could be achieved with a more sophisticated charging
structure. Since most shipping lines operate in many countries the effect of port
difference is averaged out. For this reason results about shipping services should
be more reliable. The main purpose of this paper is to show that such a simple model
works. More realistic input data would be required in order to reproduce historical
results.
With realistic input data, the model can provide the following results: (1) each
shipping line’s incomes and costs; (2) different tariffs paid to the ports; (3) utilization
of the shipping service; (4) each port’s decomposed incomes such as fixed income and
lifting income; (5) each port’s total throughput and transhipment movements;
(6) port’s competition situation in the current shipping network by comparing
throughput and fixed cost. It is not only useful to shipping lines and ports, terminal
operators or port authorities, but, when coupled with a model for the inland
On cost-efficiency of the global container shipping network 27
8000
Transhipment lifting
7000
6000
('000 TEU)
5000
4000
3000
2000
1000
0
illo
p
o
re
ng
s
bo
am
ng
eu
ra
er
ur
po
Ko
om
la
an
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Ta
ra
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Pi
ol
ng
g
an
ia
ot
on
Al
C
Po
io
Si
M
R
H
G
to
er
Pu
distribution, it can also provide logistic companies and hauliers with valuable
information about the geographic pattern of container traffic.
In summary, the model we have presented is a working tool that can be used
to guide cost reduction and business expansion. Combined with a trade forecast
model and a shipping capacity forecast model, it can be used to estimate over-
capacity of liner services and traffic growth at ports. For instance, how change
in transhipment tariffs affect container traffic can be studied. Although it is
a model for static sailing schedules, and port capacities, other factors (such
as terminal handling charge, fuel price, etc.) are allowed to vary over time.
By re-running the simulation, the effect of changing service deployment etc.
can also be studied.
28 D. Song et al.
70
60
am
e
ai
oh p
be
Po iung
An n
Sh ng
e
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or
Ka er
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Ko
a
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ap
tw
K
Bu
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an
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g
lix
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ot
on
Fe
R
H
The results of the model can be used by shipping lines to reshuffle their
liner services more advantageously. The ports can also use the results to anticipate
alteration of liners services. For example, if the ranking by throughput is not con-
sistent with the ranking by port fixed income, implying a deviation from average
loading and discharging fractions, then some shipping services may want to change
their port rotation.
It is noteworthy that we have used income per slot as a financial performance
measure regarding slot utilization. The reason that we are not using the term
operating profit is because shipping lines have different cost structure, financial
strength and operational efficiency. None of the above can easily be represented
in the model. Furthermore, there are other factors that make operating profit
ill-defined: fluctuation of foreign exchange rates, different accounting periods,
and the fact that container shipping is not always the only business of a ship-
ping line.
In the scenario under study it is assumed that shippers choose services on the basis
of price – the supply-demand factor is ignored. In the real business world, some
shippers assign cargo on the basis of quality of service. Also, freight rate and the
underlying cost do not always bear the simple relationship as has been postulated,
e.g. a shipping line may artificially lower its freight rate to increase market share [12].
Despite its simplicity, the model is able to reproduce, to a very good accuracy, the
ranking of top 20 ports by throughput. The model also gives the most important
transhipment ports. These results suggest that the current container-shipping
network is, to some extent, already working optimally.
Growth in container cargo came to a halt in 2001 as the world economy faltered.
The growth rate registered only 0.3%, far short of the 7% that was forecast at the
beginning of the year. In the same year, however, the world’s pure container vessel
fleet increased by a staggering 12%. The year 2002 saw a healthy rebound in cargo
demand but the outlook for the industry is far from rosy. A massive 481 348 TEU of
slot capacity was ordered in 2002. Our simple model shows that an optimum solution
gives an overall utilization ratio of 74%, which is probably 5% below the real world
result. While one cannot draw definite conclusions due to many simplifications,
On cost-efficiency of the global container shipping network 29
our result does reinforce the view that overcapacity will remain a problem for years
to come.
7. Conclusion
This paper presents a simple formulation in the form of a pipe network for modelling
the world’s container shipping network. It is designed to represent in a realistic
fashion the world’s existing container shipping network: the container vessels and
the ports. The model is computationally efficient. Implemented in the Java language,
it takes one minute to run a full-scale network on a Pentium IV computer. Cost-
efficiency and movement-patterns of the current container-shipping network have
been investigated using heuristic methods.
The model is able to reproduce the overall incomes, costs and container move-
Downloaded by [University of Auckland Library] at 16:25 03 November 2014
ment patterns for the industry as well as for the individual shipping lines and ports.
From table 1, the cost of repositioning empties is just under 15 billion, which is 27%
of the total world fleet running cost. Therefore, shipping lines’ profitability very
much depends on whether the cost of moving empties is redeemable or not.
The world fleet capacity is set to increase at a rate of 11% in 2003, while trade
volume is believed to grow at a rate of 5–6%. The model suggests overcapacity is
still a problem.
Further work is required in the following aspects: (1) improving the repositioning
of empty containers; (2) giving the shipping lines liberty to make dynamic decisions
in response to changing business environment, e.g. to change capacities; and
(3) predicting the trends of the container business (in conjunction with a forecast
model for the world economy).
Acknowledgements
This project is funded by the Office of Science and Technology through EPSRC. The
authors acknowledge MDS Transmodal Ltd for providing the trade data,
Containership databank and the Lincost model. We also thank Sheila Farrell for
many useful discussions.
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