LOGOS

What is a logo?
1

A logo is a symbol made

up of text and images
that identifies a
business.
A good logo shows what
a company does and
what the brand values.
How works a logo
A logo identifies key information about the business.

Along with demarcating your business, a good

logo also provides your customer with some
crucial information about your company: it can
communicate the industry you exist in, the
service you provide, your target demographic
and your brand values.
logos can create strong visual
associations with a business. This
association helps customers keep your
brand in mind.
A logo builds
brand
recognition
 1 Typography

2 Image

What are the

elements of 3 Color
4 Context

a logo?

5 Static or dynamic elements

 1 Wordmark

The 5 basic types

2 Lettermark of logo
.
 3 Brandmark

The 5 basic types

4 Combination mark of logo
.
5 Emblem

The 5 basic types

of logo
.
Do you think it is easy
to make a logo?

What is the logo that

you have seen and it
caught your attention?
Dynamic