Friday, September 2nd, 2005

FME

Deals on wheels:
- Profitable
- Sole proprietorship
- Specialty retailer
- Seasonal sales
- Labor mix (temporary and permanent)
- Owns premises
- Concentrates more in the bike selling than accessories

Problems:
HR:
-Cost to train temporary employees
-Needs more workers
-More sophisticated people
Community Service:
-Community bike program
-Community partners/P.R.
Operations:
-Inventory control
-Sales cycle
-Needs more space
Information Systems:
-Old, unused software
-Forecasting
-Does not track orders
Accounting:
-Cash flow: Loans from banks
-Overtime
-Surprising financial statements
-Cash Management
Marketing:
-Low budget advertising
-P.R.
-Community Service
-No market research
Finance:
-Profitable
-Financial Results?
-Lack of inventory management

Sales:
-Distributor problems
-Sales outreach limited
 -Website
-Product mix

Marketing:
Product: -Single
-Multiple
-Services
-Accessories

Price: -Gross Revenue

-Margin
-Cogs (Cost of good sold)
Place -Distribution Channel
Specialty Realtor: Joe
Mass Consumer: Wal-Mart, Target
Promotion: -Advertising $
-P.R is free of cost
-Sales promotion
-Personal selling

Accounting:
Measuring, recording, storing, summarizing, and communicating economic information.
Income statement (Revenue, expenses, net income)
Balance sheet (Assets, liabilities, equity)
Cash flow (Operating activities, investing activities, financing activities)
Retained earnings: Divide the earning ($129,389) into 12 years, and uncle Joe’s
earnings are $10,782.42 per year.