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MARKETING

PROPOSAL
October 18, 2020
PREPARED BY
John Botham & Lisa Baranski
[COMPANY NAME]

PREPARED FOR
Jack Anderson
Business Development Manager

[Company Name Here]


[company address goes here, City State, Zip Code]
[123-456-7890] | [123-456-9999]
[manager@example.com]

123-456 (7890) 123 your street email@website.com


555-888-8785 address info@website.com
City State, Zip Code
2

qualifications]. Through this experience,


EXECUTIVE SUMMARY
we hope to provide you with the services
that meet your required standards, as
In the following proposal, we have analyzed
well as your desired results.
and provided a complete marketing strategy
that is expected to produce the desired
outcome for [Client Company Name]. This SITUATION ANALYSIS
proposal has been created after extensive
research of the current and expected future Keeping up with the market trends helps in
market trends, current situation analysis and understanding the changing tastes and
the desired results expected by [Client preferences of the consumers. The current
Company Name]. trends in regard to the business of [Client
Company Name] show [Trends description].
Furthermore, identifying the competitor's
OUR STORY strengths and weakness also help analyze the
market. Through these identifying
[Service Provider Company Name] is a opportunities to promote the business
company that has been providing assistance becomes easier. The most recent
in the promoting and marketing of weaknesses/strengths shown by competing
businesses for over [Number] of years. Our businesses are as follows:
team has been able to build diverse
[Weaknesses/Strengths]
experiences by working in a variety of
markets and industries. [List of

STRATEGY FOR MARKETING AND ITS OUTCOMES

There are many marketing and promotion strategies that allow consumers to
communicate and maintain a healthy relationship with their favorite producers. Due to
it being the era of technology and the internet, [Service Provider Company Name]
clearly understands the importance of social media and other web portals.

Similarly, it is also important to engage consumers in real-time, through giveaways and


discounted prices. These strategies help create a sense of affordability and care, which
induces customer loyalty and also attracts other customers in the market.

COMPANY NAME company street address, city state, Zip Code


company slogan text here 123-456-7890 | email@example.com
3

IMPLEMENTATION

The time period required for the implementation of the proposal varies according to the
marketing strategies. The initial start-up process and ending process have been
estimated to be over [Specified Time-Period]. While the expected time-frame to
complete the entire project for [Client Company Name], is [Specified Time-Period].

After the project is completed and set into motion, [Service Provider Company Name]
will follow a scheduled routine. This routine will allow the company to maintain regular
marketing and promotional activities for [Client Company Name]. For example, routine
social media posts will help the [Client Company Name] engage their customers and
communicate with them. Other added strategies will help maintain a loyal customer
base for [Client Company Name].

COSTS

The costs of the entire project depend first and foremost on the financial limit of the
Client. [Service Provider Company Name] will analyze and choose the most suitable
option of marketing for [Client Company Name], which stay both within the budget and
also provide the best results.

According to the details provided by [Client Company Name], the estimated costs have
been listed below:

[Breakdown of Variable Costs]

The other non-variable costs are as follows:

[Breakdown of Non-Variable Costs]

TERMS AND CONDITIONS

For any contract amendments, clients are requested to analyze and discuss the contract
in association with the representatives of the [Service Provider Company Name]. After
the contractual agreement has officially signed, no changes will be made to the
contract.

COMPANY NAME company street address, city state, Zip Code


company slogan text here 123-456-7890 | email@example.com
4

ACCEPTANCE

In order to accept and start the process of this proposal, you are required to sign in the
provided spaces. Please remember that after signatures, the proposal will be set into
motion by [Service Provider Company Name]. For any queries, it is advised to discuss
with the appointed representatives before the contract is signed and made official.

[Name of Service Provider]:

Representative: [Name], [Job Title]

[Company Details: Address, Phone Number]

Signature: ______________________________ Date: _________________________

[Name of Client Company]:

Representative: [Name], [Job Title]

[Company Details: Address, Phone Number]

Signature: ______________________________ Date: _________________________

COMPANY NAME company street address, city state, Zip Code


company slogan text here 123-456-7890 | email@example.com

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