Professional Documents
Culture Documents
I. OBJECTIVES
A. Content The learner demonstrates an understanding of key concepts, underlying principles, and
Standards processes of developing a business plan.
B. Performance The learner independently or with his/her classmates presents an acceptable detailed business
Standards plan.
C. Learning The learner shall be able to…
Competencies Recognized a potential market and Analyze the market need (CS_EP11/12ENTREP-0a-3)
Objectives The student will:
1. Identify your potential market
2. Reaching your potential market
3. Evaluate a situation considering the ways to define your market.
II. CONTENT/TOPIC 1. The potential market and market need
III. LEARNING RESOURCES: teacher’s guide, learner’s module
REFERENCES ✓ Entrepreneurship Book-Copyright 2017, Dr. Marife Agustin-Acierto; pp. 81-84
IV. PROCEDURES
A. Reviewing Previous ELICIT
Lesson or ✓ Initiatory Activities:
Presenting the New o Readiness
Lesson o Prayer
o Checking of attendance
✓ Activity #1:
Directions:
The teacher wants to know the students’ personal idea about the reason why is there
a need for market research/analysis?
https://images.search.google.com/
B. Additional EXTEND
Activities for ✓ Using the “wheel of names”. Ask at least 3 students to give his/her reaction about the given
Application or quotation below.
Remediation
“There’s nothing wrong with staying small.
You can do big things with a small team.”
-Jason Fried
2
✓ As would-be entrepreneur, you are tasked to identify your dreamed business, one that
involves your interests. Indicate who are your potential market, target market, available
market and/or penetrated market. Write your answer on your notebook.
V. REMARKS/
REFLECTION
A. Learners Assessment
Score: (He/she earned
80% in the
evaluation?)
Prepared by: Inspected and Reviewed by: Noted: