Plast’innov

Marketing Report
Marie Gérard – Maria Abdel Massih – Yves Ritter
Ruchith Singhabahu – Martin Varlet – Kilian Duchesne
Overview
PET collection:
France collected 29% of its PET bottles in 2016 and 57% in 2020. The French
government expects to reach 77% of collected
bottles until 2025 and 90% in 2029. The PET
collection was of 2.3 million tonnes in 2018.
There is no relevant expectations for the
following years as the plastic consumption
may face major changes. The PET collection
figures indicate an increase in the availability
for recycling or disposability of PET bottles
consumed, leading to a need to increase our
capacity to treat these PET bottles, if the
decrease in the PET bottle consumption do not
compensate the increase of collection.

Plastic recycling:
The plastic recycling rate of France was in 2018 of 24% against 42% on average in
Europe. They succeeded in more than doubling this rate in 2 years to reach 57% in 2020. The
PET recycling was of 621 kilo tonnes in 2018. Despite these figures, it was still too short
compared to other EU countries (70% in
Lithuania (2018), 60% in Slovenia (2017), 59%
in Bulgaria (2018)). This leads to French
objectives of increasing the plastic recycling to
reach 100% of plastic recycling in 2025. This
goal is technically impossible to reach if we
keep our plastic production and consumption
model. To meet the objectives, French
companies tend to use other kinds of plastics.
Europe and France are leaders in R&D about
bioplastics. Moreover, the decreasing need of
PET will lead to a decreasing interest of
recycling PET into new PET.

Plastic disposal:
The PET which is not recycled is buried or is incinerated. Despite these processes being
polluting, they are more and more expensive or less available, and will not be viable
alternatives for long.
France is facing a saturation of its incinerators, constraining companies in charge of
the PET destruction to use landfills.
The last years, the cost of landfill increased from 50€/T in 2005 to 150€/T in 2020
and is expected to reach 250€/T in 2025 to reduce by 50% until 2025 the rate of landfill.
Incinerators being saturated and landfill being more and more expensive, Plast’innov
technology could appear as a third solution to destruct PET with less constraints.
Overall recycling rate:
If we put together the collection rate of PET bottles and the recycling rate of PET, we
can approximate the rate of consumed bottles that will end or must end recycled. These
figures are more relevant as they give a better
sight of the quantities that were treated for now
compared to quantities expected to be treated.
Such rate starting from 11% to 32.5% to 77%
to 90% for respectively the years 2018, 2020,
2025 and 2029. These results shows that the
expectations are high compared to the results
did until now, and that event with a decrease of
plastic consumption, these numbers show a
high need in increasing the capacities of France
to recycle plastic, and Plast’innov technology
could help in this quest.

➔ The following years will face an increase in PET collection and recycling, with less and
less possibility to incinerate them or burry them, Plast’innov technology could help to
reach objectives and to destruct PET in a cleaner way.

Competitors

Carbios
Their enzymatic recycling process uses an enzyme capable of specifically
depolymerising PET (polyethylene terephthalate) contained in different plastics or textiles.
Current thermomechanical recycling processes have limitations: only clear plastic can be
recycled in a closed loop, with a loss of quality at each cycle, making it difficult to obtain new
products from 100% recycled PET. Thus, complex and soiled plastics are very difficult or
impossible to recycle.
 In contrast to conventional processes, their innovation allows for infinite recycling of
all types of PET waste and the production of 100% recycled and 100% recyclable PET products
without loss of quality. Plastic and textile waste is now a valuable raw material, allowing the
circular economy to become an industrial reality.

The monomers from the depolymerisation process are purified, with a view to being
repolymerised into a PET of equivalent quality to virgin PET from petrochemicals. The
unique process they are developing thus allows for infinite recycling of these materials,
whether they are clear, opaque, complex or of textile origin (polyesters) to produce new
materials.

Their business development model is based on : licensing our know-how and

intellectual property; selling proprietary enzymes directly to manufacturers in the sectors
concerned by our innovations or via joint ventures in which Carbios may be involved. The
licenses granted will generate income in the form of upfronts, royalties or dividends as well as
&income from the sale of enzymes.

Here is their 2020 balance sheet:

From the balance sheet above, we can see that they are expanding their business by
including more shareholders into it for example.
SWOT of Plast’innov
Strengths Weaknesses

- A process that breaks the plastic cycle - Project not very advanced at the
and reduces the pollution caused by it. practical level (no laboratory tests have
been done)

- No knowledge of the real profitability of

the project and whether it will be
adapted to an industrial scale

Opportunities Threats

- Carbios company that already offers an

- Aid proposed by the state to support enzymatic degradation of PET to recycle
innovative projects: innovation it into PET again
development centre of BPI France,
incubators, ARCE.