Professional Documents
Culture Documents
ON
(SESSION 2021-23)
CLASS:MBA 3RD’SEM.
UNIVERSITY ROLL
NO :210162650
DEPARTMENT OF MANAGEMENT
RP INDERAPRASTHA INSTITUTE OF TECHNOLOGY
(RPIIT)
BASTARA, KARNAL-132001 (HARYANA), INDIA
1
AFFILIATED TO KURUKSHETRA UNIVERSITY, KURUKSHETRA
Registration no 18-DWK-602
2
ACKNOWLEDGEMENT
I am grateful to the management of RP INDERAPRASTHA INSTITUTE OF
TECHNOLOGY(RPIIT) for giving me the opportunity to undergo my summer internship in
their esteemed and prestigious organization. It was a great learning experience for me.
It is my great pleasure and proud privilege to express my sense of gratitude to my guide and
mentor (COMPANY GUIDE NAME) for their competent guidance, valuable help and regular
motivation and support that enable me to complete this assignment successfully.
I would like to express my sincere gratitude and appreciation to all the employees
HINDUSTAN PUMPS who made my one and half month of training a wonderful experience.
I would like to take the opportunity to specially thank DR. Shamsher Singh (Principal
Department of Management, RPIIT) and my faculty guide MR.RINKU who was always
there with warm support and valuable inputs.
My appreciation runs deeply to all those who have helped me directly or indirectly in successful
completion of the project.
3
DECLARATION
I, (SHAHEEN) student of MBA 3rd Semester here by state that the Summer Training
the information provided in the study is authentic to the best of my knowledge. This
study report has not been submitted to any other institution or university for the
(Signature of student)
(SHAHEEN)
4
EXECUTIVE SUMMARY
Studies in Classroom are not sufficient to understand the functioning and nature of
work.
Practical report Supplements the Theoretical studies i.e. it covers what is left
During the summer training report I got an opportunity to learn valuable things,
which I could not able to learn from theory classes .In nutshell, whole of my summer
training report was invaluable experience in the pursuit of knowledge .In the
5
TABLE OF CONTENTS
6
CHAPTER-1
INDUSTRY PROFILE
7
“Hindustan Pumps” has established itself as a distinguished manufacturer of high
quality, efficient, reliable and long lasting pumps and motors for more than 40 years,
setting a tradition of excellence since 1975. The Group’s commitment towards Quality,
customer satisfaction, adoption of latest technologies and continuous R&D has yielded
magnificent results and led the group from one success to another. The path of progress
has been marked by many milestones wherein consolidation and diversification has
been the mantra. The foray into the export market confirmed the global vision of the
company.
Hindustan pumps has achieved the prestigious International Quality certification
IS/ISO 9001:2008 of Bureau of Indian Standard. The certification of ISO 9001 and ISI
marks were just an affirmation that “Hindustan Pumps” is the signature of Quality. The
Group has also undertaken quality management techniques (GEMBA-KAIZEN) in day
to day working. We have different quality check measures at various stages of
production process. The quality checks starts with the receiving of raw material to the
testing’s of final product, all is done in our well-equipped in-house quality laboratory.
All these measures ensure that we make world class products, thus enabling us to get
registered and supply to big industrial houses, multi-national companies and esteemed
government organizations.
We are a client oriented company and strongly believe that “A satisfied customer is the
best business strategy of all “. The company has acclaimed reputation of excellent
after-sale-service.
A strong R&D base, modern state-of-art manufacturing facilities, emphasis on quality,
competent work force and strong ethical business policies , we have garnered a large
customer base over the period of time. As a result,” Hindustan Pumps” name has been
well associated by our customer with high quality, reliability, timely delivery and
highly competitive pricing. Today, Hindustan pump is the most trusted name in the
pumps & motor industry.
Reason to Choose Hindustan Pumps and Motors
● Hindustan Pumps is well known for consistence quality products, competitive price,
on time delivery and good after sale services to its end users.
● Hindustan Pumps growth story has stemmed from 2 simple words - "Manufacturing
Excellence”.
● The Manufacturing plants are ISO 9001:2008 Quality Management System certified.
● The company is equipped with sate of the art latest technology CNC machineries &
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equipment’s.
● The plant has controlled processes and quality assurance system.
● Well-equipped design & testing Department for R&D and continuous improvements.
● Countrywide network of branch offices, distributors and dealers.
● The certification of BEE (Bureau of Energy Efficiency) 5 Star Rating Pumps and ISI
marks are just an affirmation that "Hindustan Pumps” is a signature of Quality.
● We assure that you will have the best returns on your investment in Hindustan
Pumps & Motors.
9
CHAPTER- 2
COMPANY PROFILE
10
AT HINDUSTAN PUMPS, QUALITY IS A HABIT
NOT A CHANCE.
Deliver on-time.
1. Ship on the date required by the customer.
2. Monitor on-time delivery performance.
Continuously improve the Quality and Reduce all costs to the lowest
possible level by :
1. Establish Cost Reduction Programs.
2. Monitor the Cost of Quality.
3. Innovate and continuously improve management systems to ensure our work is
consistent with this commitment.
4. Empower each employee to be proactive in supporting continuous
improvement and recognize each employee's responsibility for quality.
5. Foster a team approach to defect prevention and problem solving.
6. Emphasize appropriate training for all employees.
7. Maintain the Quality Department as a partner with Purchasing.
8. Use only Selected, Approved and Certified suppliers.
11
9. Receive raw materials and outside processed parts only when accompanied by
appropriate certifications and inspection documentation
12
HOW DOES IT WORK?
The requirements for each project are clearly defined, which guides the management
of every new project. The thoroughness and accuracy of these requirements directly
determines the quality of the finished product and our ability to meet customer
expectations. The project requirements go hand in hand with detailed planning. Each
milestone is minutely planned, and must be scrupulously met. Throughout the
project’s life, key indicators allow the team to monitor progress. These deal with
every part of the product’s development, and measure the effectiveness at each stage
of the lifecycle.
Producing the best possible product also demands effective internal communication.
Every member of an organization needs to feel involved – and valued. Internal
motivation and empowerment is an important priority at Hindustan Pumps.
13
WHAT IS ISO?
14
WHAT DOES ISO REGISTRATION MEANT FOR
HINDUSTAN PUMPS?
Hindustan Pumps uses proven management tools and processes which have been
continuously developed and improved since our inception. By "proven" we mean
validated by ISO 9001 registration. To achieve this, independent third party auditors
evaluated all aspects of our business to verify that we do what we say we do -
consistently.
The ISO registration is not a single event but a long-term commitment to quality and
customer satisfaction. Although we attained global ISO 9001 registration in 2000, we
must continue to prove to an independent external auditor at least each year that our
quality system is effective and that our process improvement efforts are ongoing.
15
WHAT DOES ISO 9001 MEANT FOR OUR
CUSTOMERS?
VISION
To be the most trusted & accepted global brand in fluids transfer products using best
technology & people with due care of society. To be a company that constantly
strives for quality and customer satisfaction by providing more valued, efficient
products and offering the best pumping solutions with global benchmarks.
MISSION
To work relentlessly to achieve our vision statement by understanding the exact
customer’s needs, offering best working environment, latest equipment and training
to our employees with strong focusing on integrity and ethics. To empower the
workforce to offer products and services that exceeds customer expectations. To
excel with an emphasis on cost competitiveness, on time delivery of products &
services, best business and ethical practices with strong organizational values
justifying the interests of all stakeholders.
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VALUES
We are Committed, Reliable, Innovative, Responsible, Excellent and Believe in
Ethical Business Practices.
STRATEGY
We collaborate across all of our departments; functional areas, business sectors to
ensure success, efficiency, profitability and sustainability.
INFRASTRUCTURE
● Plant Area -- -1,01,700 sq.ft at Karnal (situated 120 km form Delhi)
● Well-equipped R&D
● Modern State-of- art Manufacturing Facilities
R&D
Our in-house design department is equipped with modern 3-D software tools. We
have full mechanical & electrical designing strength to design any type of pumps and
motors depending upon its application at any given discharge and head requirements.
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MACHINING FACILITIES
Our Machining facilities are world class and comparable to the best in the industry.
Our Machine shop consist of more than 200 machines of high quality and accuracy –
mostly German & Japanese Machines covering almost the entire range of metal
working machines available in market.
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PRODUCTS OF HINDUSTAN PUMPS
Introduction
Hindustan Centrifugal Monoblock Pumps "HMA" Series are specially manufactured
to meet the requirements of agriculture. The impellers and volute chambers are
designed for a wide range of total heads and high discharge of water.
FEATURES
Monoblock Construction with High Quality Mechanical Seal.
Unique Motor Design - Eliminating Centrifugal Switch.
Designed to start at low voltage and with stand voltage fluctuation.
Pump fitted with totally enclosed fan cooled A/C induction motor.
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Dynamically balanced rotating components ensures vibrations and noise free
operation and long life.
Vacuum impregnated stator.
All single phase models up to 3 HP are provided with T.O.P.
Easy to assemble, dismantle and rewind able
Applications
Irrigation
Standard Specifications
Degree of I.P. 44
Protection
Class of B, F
Insulation
Material of Construction
Shaft EN9
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Introduction
Hindustan Induction Motors "HIM" Series are efficient design, heavy-duty motor for
long run. Designed with class F insulation which make it most preferred choice for
heavy duty application, long rn and works even well in toughest conditions.
Features
Complete Range 0.25 HP to 25HP
CRNO Stampings are used of high quality electric grade for better efficiency
and low power consumption.
Fitted with pre-lubricated antifriction ZZ bearings of ample size
to withstand radial & axial loads.
Dynamically balanced aluminum die cast squirrel cage rotor.
Good performance in low voltage and withstand voltage fluctuation.
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Core components treated with corrosion resistant paint & varnish.
Manufactured in quality assurance system compliance with ISO 9001.
Designed with class F insulation which make it most preferred choice for
heavy duty application,
long run and works well even in toughest environmental conditions
V-Ring provided on shaft and terminal box are fitted with a seal to protect the
motor from moisture and dust particles.
Temperature rise restricted to class B limit.
Customized motor design capability.
Applications
Industries
Agriculture equipments & pumps
Fans & blowers
Compressors & hydraulic equipments
Looms, flour mills, paper mills, Lathe machines etc.
Standard Specifications
23
Class of Insulation F/B
SYN R.P.M. 750 (8 Pole), 1000 (6 Pole), 1500 (4 Pole), 3000 (2 Pole)
Material of Construction
Bearings ZZ Deep grove ball bearings to take radial & axial load
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Introduction
Standard Specifications
Material of Construction
26
Introduction
Solar Lights
10watts-175watts
Features
Low maintenance and longer life
Aluminum Die Cast Enclosure
High Efficiency and consume less power
More than 70% Power Saving
UV & Corrosion Resistant
LED Life. 50,000 hours
27
Introduction
PV Modules 5Wp-300Wp
Features
Save 100% on electricity bills for 25 years
Sell excess power back to grid.
Reap Accelerated depreciation benefit for commercial and industrial customers
Utilize idle rooftop space
Hedge against rising electricity tariffs
Trusted, dependable and long lasting system
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Introduction
Solar Pumps (1hp -15hp)
Features
No maintenance cost and no dependence on erratic grid power or expensive
diesel engines.
Attractive payback period (as compared to equivalent water from diesel
pumps) of 2 to 3 years.
Highly energy efficient submersible solar water pump with energy efficient
inverter duty motor.
High efficiency solar photovoltaic panels with a service life of minimum 25
years.
Galvanized iron mounting structure for corrosion resistance and manual
tracking having provision for 3 positions.
High technology automatic controller with dynamic MPPT (Maximum Power
Point Tracking) control method.
The controller offers complete protection against under and over voltage and
dry run protection for the pump.
Environmental friendly air and noise pollution free solution.
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Narbada subsidy applicable on all models.
Applications
30
Introduction
Solar Inverter
Hybrid Inverter 2kw – 6kw Single Phase Output
Off Grid Inverter 1kw – 100kw Single/Three Phase Output
On Grid Inverter 1kw – 20kw Single/Three Phase Output
Features
Solar Inverter
1. Compact design, light weight, high power density
2. High return on investment
3. Easy installation and low maintenance
4. High conversion efficiency – Maximum efficiency up to 98%
5. Reliable protection for over/under voltage, short circuit, overload
6. Indoor and outdoor usage (IP 65)
7. Multi-button touch interface
8. 5 years warranty
Battery
1. Low permeability of PPCP ensures that there is no water loss
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2. Minimizes water loss thereby lesser topping up frequency
3. Ideal for frequent charge discharge cycles
One of the most important areas in day-to-day management of the firm deals with the
management of working capital, which is defined as all the short-term assets used in
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Some of the decisions taken in working capital management are:
Proportion of long term and short term funds to finance current assets.
satisfactory level to working capital. In other words, the current assets should not
only be sufficient enough to cover the current liabilities but at the same time should
also ensure the reasonable amount of safety margin. This is possible only when the
CASH MANAGEMENT
INTRODUCTION
33
Cash section is an important section of Administration, Finance & Accounts
Department. It deals with the employees, contractors & suppliers for their payments.
FUNCTIONS
Fund Management
Bank Reconciliation
This section is required to closely interact with the bankers at times even on minute-
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Fund Management
Fund allocations are made by SAIL corporate office on time-to-time basis whereas
the payments are required to be made evenly throughout the month. This is done
through rationing, prioritizing and constant monitoring so that all the obligations are
met and at the same time all the payments are duly honored.
This involves constant monitoring the fund availability, project the requirements to
the higher authorities based on discussions with the payment section, report the
management about the availability & utilization of funds on time to time basis.
Adjustment vouchers
Vouchers with the required supporting documents are sent to the cash section for
making payments and receiving deposits. These vouchers are scrutinized before
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Preparation & signing of cheques
For every bank payment voucher, the output is cheque. Normally around 200-250
cheques are prepared on average per day. These cheques are to be authenticated
Bank Reconciliation
Through this process the cheques issued & instruments deposited are compared with
the payments made and credits given by the bank. Differences if any are sorted out by
Bill Clearance System (CBCS) all such activities are computerized. Necessary
After all the payments & receipt of cash & cheques are reconciled, a consolidate cash
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Control of Physical Cash
This involves dealing with the receipt and payment in terms of hard cash, its custody.
Cash deposits into and withdrawals from the bank. Custody of cash and any other
Interaction and coordination with related agencies such as CISF, Garage, various
MANAGEMENT OF CASH
Cash is the important current asset for the operation of the business. Cash is the basic
input needed to keep the business running in the continuous basis, it is also the
firm.
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The firm should keep sufficient cash neither more nor less. Cash shortage will disrupt
the firm’s manufacturing operations while excessive cash will simply remain ideal
without contributing anything towards the firm’s profitability. Thus a major function
Cash is the money, which a firm can disburse immediately without any restriction.
The term cash includes coins, currency and cheques held by the firm and balances in
its bank account. Sometimes near cash items such as marketing securities or bank
term deposits are also included in cash. Generally when a firm has excess cash, it
the firm.
The firm’s need to hold cash may be attributed to the following three motives:-
The Transaction Motive: The transaction motive requires a firm to hold cash
to conduct its business in the ordinary course. The firm needs cash primarily to
make payments for purchases, wages and salaries, other operating expenses,
various
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contingencies. Though cash inflows and outflows are anticipated but there may
be variations in these estimates. For example a debtor who pays after 7 days
may inform of his inability to pay, on the other hand a supplier who used to
give credit for 15 days may not have the stock to supply or he may not be in
Speculative Motive: - The speculative motive relates to the holding of cash for
opportunities to make profit changes. The firm will hold cash, when it is
expected that interest rates will rise and security price will fall.
INVENTORY MANAGEMENT
WHAT IS INVENTORY?
Despite its importance to the supply chain, inventory is not universally well
considered in light of all quality, client service and economic factors—from the
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Inventory is a list for goods and materials, or those goods and materials themselves,
held available in stock by a business. Inventory are held in order to manage and hide
from the
customer the fact that manufacture/supply delay is longer than delivery delay, and
also to ease the effect of imperfections in the manufacturing process that lower
other words, Inventory is a quantity or store of goods that is held for some purpose or
use (the term may also be used as a verb, meaning to take inventory or to count all
goods held in inventory). Inventory may be kept "in-house," meaning on the premises
or distribution center for future use. With the exception of firms utilizing just-in time
methods, more often than not, the term "inventory" implies a stored quantity of goods
that exceeds what is needed for the firm to function at the current time (e.g., within
Why would a firm hold more inventory than is currently necessary to ensure the
firm's operation? The following is a list of reasons for maintaining what would appear
to be "excess" inventory.
Meet Demand
40
In order for a retailer to stay in business, it must have the products that the customer
wants on hand when the customer wants them. If not, the retailer will have to
backorder the product. If the customer can get the good from some other source, he or
she may choose to do so rather than electing to allow the original retailer to meet
subassemblies) in order to manufacture its product. Running out of only one item can
previous operation to provide it with parts to work on. If work ceases at a workcenter,
then all subsequent centers will shut down for lack of work. If a supply of work-in-
process inventory is kept between each workcenter, then each machine can maintain
its operations for a limited time, hopefully until operations resume the original center.
Lead time
41
Lead time is the time that elapses between the placing of an order (either a purchase
order or a production order issued to the shop or the factory floor) and actually
receiving the goods ordered. If a supplier (an external firm or an internal department
or plant) cannot supply the required goods on demand, then the client firm must keep
an inventory of the needed goods. The longer the lead time, the larger the quantity of
Hedge
Inventory can also be used as a hedge against price increases and inflation. Salesmen
routinely call purchasing agents shortly before a price increase goes into effect. This
gives the buyer a chance to purchase material, in excess of current need, at a price
that is lower than it would be if the buyer waited until after the price increase occurs.
Quantity Discount
Often firms are given a price discount when purchasing large quantities of a good.
This also frequently results in inventory in excess of what is currently needed to meet
demand. However, if the discount is sufficient to offset the extra holding cost
incurred as a result of the excess inventory, the decision to buy the large quantity is
justified.
Smoothing Requirements
42
Sometimes inventory is used to smooth demand requirements in a market where
MANAGEMENT OF INVENTORY
Inventories constitute the most significant part of current assets of a large majority of
assets in public limited companies in India. Because of the large size of inventories
neglecting a firm the management of inventories will be jeopardizing its long run
ensure availability of materials in sufficient quantity as and when required and also to
effect on production and sales, by using simple inventory planning and control
techniques.
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· Precautionary motive necessities holding of inventories to guard against
the risk of unpredictable changes in demand and supply forces and other
factors.
The main objectives of inventory management are operational and financial. The
operational mean that means that the materials and spares should be available in
sufficient quantity so that work is not disrupted for want of inventory. The financial
objective means that investments in inventories should not remain ideal and
To keep material cost under control so that they contribute in reducing cost of
Clear cut account ability should be fixed at various levels of the organization.
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46
CHAPTER - 3
OBJECTIVE OF THE STUDY
47
OBJECTIVES OF THE STUDY
MAIN OBJECTIVE
“To study about the products and wealth management of Hindustan pumps”
SUB OBJECTIVE
1. To know the earning capacity of the company.
2. To check the profitability and financial strength.
3. To know the past experience of the customers.
4. To know the past and current position of the company.
5. To know the business trends and efficiency.
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CHAPTER -4
RESEARCH METHODOLOGY
49
RESEARCH
Research can be defined as systematic investigation to establish facts. Research
methodology is defined as a highly intellectual human activity used in the
investigation of nature and matter and deals specifically with the number in which the
data is collected, analyzed and interpreted.
As in this competition you must be aware about the customer needs and wants &
what a customer expects from the company. You must have the information or a
customer data base if you want to stay in the market & and to have competitive edge
in the market. After conducting this study we must be able to understand what
customer’s wants from a brand, why he switches to other brand. What are the factors
which force him to purchase Hindustan Pumps products. This research will tell what
factor customer wants. Thus he can convert maximum of potential customer into
buyers if he knows what exactly triggers the customer decision. On the other hand
study will also give an estimation of the demand of the Volta gram products in India.
This study will help Volta gram in formulating strategies as per the customer needs
and deliver them the products which they want from the company, which will be
profitable for the company.
RESEARCH DESIGN
Research design is a blueprint for any kind of research. It provides direction to the
research for further carrying on the research in the population. Research design
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provides the glue that holds the research project together. A design is used to
structure the research, to show how all the major parts of the research project- the
samples or groups, measures, treatments or
programs and methods of assignment- work together to try to address the central
research questions. A research design lays the foundation for conducting the project.
A good research will ensure that the research project is conducted effectively and
efficiently. Research design involves following components or tasks:-
EXPLOR
ATORY
DESIGN
DESCRI
PTIVE
DESIGN
CAUSAL
DESIGN
Descriptive Design
Descriptive Research Also Known As Statistical Research, Describes Data And
Characteristics About The Population Or Phenomenon Being Studied. It Basically
Deals With Everything That Can Be Counted And Studied. Descriptive Research Is
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Pre-Planned And Structured. A Descriptive Design Requires Clear Specification Of
The WHO, WHAT, WHEN, WHERE, WHY And WAY (the Six W’s) Of The
Research.
The objective is to know the percentage (%) of phenomenon in population.
• All the perceptual studies are come under descriptive study.
• Where comparison of two variables are done that in descriptive research.
• In this design the variables are being predicted.
Literature research
In-depth interview
Focus groups
Case studies
Causal Research
Causal research, also known as explanatory research or causal-comparative research,
identifies the extent and nature of cause-and-effect relationships between two or more
variables.
It’s often used by companies to determine the impact of changes in products, features,
or services process on critical company metrics. Some examples:
52
To maintain the accuracy of causal research, ‘confounding variables’ or influences —
e.g. those that could distort the results — are controlled. This is done either by
keeping them constant in the creation of data, or by using statistical methods. These
variables are identified before the start of the research experiment.
As well as the above, research teams will outline several other variables and
principles in causal research:
Independent variables
The variables that may cause direct changes in another variable. For example, the
effect of truancy on a student’s grade point average. The independent variable is
therefore class attendance.
Control variables
These are the components that remain unchanged during the experiment so
researchers can better understand what conditions create a cause-and-effect
relationship.
Causation
This describes the cause-and-effect relationship. When researchers find causation (or
the cause), they’ve conducted all the processes necessary to prove it exists.
Correlation
Any relationship between two variables in the experiment. It’s important to note that
correlation doesn’t automatically mean causation. Researchers will typically establish
correlation before proving cause-and-effect.
Experimental design
Dependent variables
These are measurable variables that may change or are influenced by the independent
variable. For example, in an experiment about whether or not terrain influences
running speed, your dependent variable is the terrain.
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Sources of Data Collection
Data is a collection of measurements and facts and a tool that help an individual or
a group of individuals to reach a sound conclusion by providing them with some
information.
It helps the analyst understand, analyze, and interpret different socio-economic
problems like unemployment, poverty, inflation, etc. Besides understanding the
issues, it also helps in determining the reasons behind the problem to find possible
solutions for them. Data not only includes theoretical information but some
numerical facts too that can support the information. The collection of data is the
first step of the statistical investigation and can be gathered through two different
sources, namely, primary sources and secondary sources.
2 Primary data is current and it can better give a realistic view to the researcher
about the topic under consideration. It provides unbiased information.
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3 It is relatively cheap and no prior arrangements are required.
SECONDARY SOURCES:
Secondary data is the data that has been used in the past. The researcher
can obtain data from the data sources, both internal and external, to the organization.
Government reports
Press releases
Business journals
Libraries
Internet
The secondary data collection methods, too, can involve both quantitative and
qualitative techniques. Secondary data is easily available and hence, less time-
consuming and expensive as compared to the primary data. However, with the
secondary data collection methods, the authenticity of the data gathered cannot be
verified.
Conclusion
Regardless of data type and how they are collected, surveillance systems can be
successful if the implementers and end users understand the limitations of both the
data and the collection methodology and incorporate that knowledge into their
interpretation procedures.
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CHAPTER – 5
57
Q1 Factors affecting the Purchase Decision?
FACTORS RESPONDENTS
Price 4
Quality 32
Brand Image 8
Design 6
RESPONDENTS
35
30
25
20 RESPONDENTS
15
10
0
PRICE QUALITY BRAND IMAGE DESIGN
INTERPRETATION:-
Above diagram, reveals that the Quality of the product affects to a large extent and
other factors like price, brand-image and design does not affect the purchase decision
to such large extent.
58
Q2 Quality of Hindustan Pumps Products?
FACTORS RESPONDENTS
Poor 2
Average 3
Good 7
Excellent 38
40
RESPONDENTS
35
30
25
20
RE-
15 SPON-
DENTS
10
5
0
POOR AVERAGE GOOD EXCELLENT
INTERPRETATION:-
From the above diagram, the quality of the Hindustan Pumps products is represented.
Where the result is 4% is poor, 6% is average, 14% is good and 76% is excellent
quality of products. So from the above analysis we conclude that mostly respondents
provide quality.
59
Q3 Do you think Services offered is a factor of choosing Hindustan Pumps products?
36%
YES
NO
64%
INTERPRETATION:-
From this pie chart, it can be analyzed that 64%people out of 100 considered quality
as a factor while choosing Hindustan Pumps products whereas, remaining 36%
people did not considered quality as a factor.
60
Q 4 Effects of price in Hindustan Pumps products?
Chart Title
20%
YES
NO
80%
INTERPRETATION:-
Analysis shows that 80% respondents change their purchasing decision if there is any
increase in price and 20% respondents do not change their decision even if there is
any increase any price because of any brand image.
61
Q5 Problems faced by the customers regarding Hindustan Pumps products?
PARTICULARS RESPONDENTS
Quality 5
Services 8
Price 24
Others 13
30
25
20
15
Column1
10
0
QUALITY SERVICES PRICE OTHERS
INTERPRETATION:-
Most of the problems faced by the customers regarding Hindustan Pumps products is
price of products which are high. Another problem faced by the customers are
regarding services of transportation. And there are some customers who are satisfied
with the products and having problem.
62
Q6 What type of Advertisement you do to attract more customers?
35
30
25
20
Column3
15
10
INTERPRETATION:-
The above graph represents the result of which kind of advertisements attract mostly
where the result is 58% say Internet, 28% says TV, 10% says bill boards and 4% says
newspaper. These are the results in the survey which suggests to improve the work
more on advertisement which leads the growth of the company.
63
Q7 How do you know Hindustan Pumps products?
PARTICULARS RESPONDENTS
Advertisements 12
References 27
Post purchases 8
Other specify 3
RESPONDENTS
30
25
20
RESPONDENTS
15
10
0
ADVERTISEMENTS REFERENCES POST-PURCHASE OTHER SPECIFY
INTERPRETATION:-
In this question we have the survey about the Hindustan Pumps products where the
result is shown that the 12 peoples out of 50 known through advertisement, 27
through references, 8 through post purchases and left 3 are sales person visit and
others.
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Q8 Frequency of Purchase of equipments?
OPTION RESPONDENTS
Once a year 16
Twice a year 26
Thrice a year 10
respondents
10
16
once a year
twice a year
thrice a year
26
INTERPRETATION:-
From the above pie chart I came to know that 32% respondents out of 100 procure
Hindustan Pumps products once a year and 52% procure twice a year and some of the
respondents procure thrice a year.
65
Q9 Is any effect of Advertisements on Selection?
PARTICULARS RESPONDENTS
Yes 35
N0 15
30%
YES
2nd Qtr
70%
INTERPRETATION:-
From the above pie chart we can conclude that 70% of the people were affected by
the advertisements whereas 30% are not affected by it.
66
Q10 Either procuring from Company or Dealer?
OPTIONS RESPONDENTS
Company 40
Dealer 10
20%
COMPANY
DEALERS
80%
INTERPRETATION:-
Maximum peoples are procuring products directly from company, not dealers
because they face problem of replacement and bad services from the dealers while
these kinds of problems are hardly faced when they procure it directly from the
company.
67
Q11 Do you have any complaints about the products of Hindustan Pumps?
8%
YES
NO
92%
INTERPRETATION:-
Almost 92% of the people say that they do not have any complaints about the
products of the Hindustan Pumps, so the customer satisfaction rate of the company is
very good and only 8% of the people are not satisfied.
68
Q12 Are you satisfied with the Products and Services of Hindustan Pumps?
PARTICULARS RESPONDENTS
Yes 42
No 8
90%
80%
70%
60%
50%
40% PARTICULARS2
30%
20%
10%
0%
YES NO
INTERPRETATION:-
From the above graph we can say that almost 82% of the people are satisfied with the
products and services of the Hindustan Pumps and only few % of people i.e 18% are
not satisfied with the services and products that are offered by Hindustan Pumps
69
CHAPTER-6
FINDINGS AND CONCLUSIONS
70
Quality and services are the two most important features which they take into
consider before purchasing Hindustan Pumps products, and do not give much
importance to design.
76 percent people feels that the quality of liberty shoe is excellent where as
only 4 percent feel it poor.
According to the consumers of Hindustan Pumps products, company do not
compromise with the quality.
Almost everyone change their purchasing decision, if there is any rise in
prices of Hindustan Pumps products because price matters for everyone.
48 percent i.e. maximum people are facing problems regarding price.
Nowadays, Internet users are increasing day by day. So it can be said that
internet attract more customers.
References plays a very important role in selecting a products, which is
analyzed in the survey.
Survey says that almost all the customers are satisfied with the Hindustan
Pumps products except some percentage and also they have no complaints
regarding the products.
71
LIMITATIONS:-
The main constraint in the study was time: the duration of training was not
enough so as to carry out this survey all across India. Due to lack of time the study
was conducted in karnal only.
Scaling and rating questions were not considered in the study because responses
were collected through telephone interview.
Non-cooperative approach and rude behaviour of the respondents.
Biased respondents.
72
CHAPTER -7
SUGGESTIONS
73
SUGGESTIONS
1. The firms have low current ratio so it should increase its current ratio where it
can meet its short term obligation smoothly.
2. Liquidity ratio of the firm is not better liquidity position in over the five years.
So I suggested that the firm maintain proper liquid funds like cash and bank
balance.
4. The firm high inventory so I suggested that the firm must reduce the stock by
increase sales.
5. The direct material cost of the firm is very high so it’s my advice to the firm
that to decrease the direct material cost by purchasing raw material from the
other suppliers.
6. The firms should have proper check on the manufacturing process of the plant.
74
CHAPTER- 8
BIBILOGRAPHY
BIBLIOGRAPHY
75
BOOKS AND AUTHOR”S NAME
FININCIAL MANAGEMENT 8TH EDITION BY MY KHAN AND P.K JAIN
THE RESEARCH METHODS KNOWLEDGE BASE,3RD EDITION
INTRODUCTION TO RESEARCH METHODS 5TH EDITION BY DR
CATHERINE DAWSON
WEBSITES
www.google.com
www.Hindustan Pumps.in
Wikipedia
www.fluke.com
www.instrumart.com
76
CHAPTER -9
ANNEXURE
77
ANNEXURES /QUESTIONNARE
a) Price
b) Quality
c) Brand image
d) Design
78
Q6. Which Type Of Advertisement You Do To Attract More customers?
a) Internet
b) TV
c) Bill boards
d) Newspaper
Q11. Do you have any Complaints about the products of Hindustan Pumps?
a) Yes
b) No
79
Q12 Are you satisfied with the products and the services of Hindustan Pumps?
a) Yes
b) No
80
81