CH I LD H OO D TALE S • TH E M AG I C O F B E WITCH E D • CL A SS PI C TU R E S

LOUISVILLE SLUGGER

BRING ON
THE HEAT!

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SEPTEMBER 2022
Getting older doesn’t have to mean
giving up your favorite activities.
Joining group exercise activities, like tai chi, Learn how you can
can improve your strength and balance so you age without injury at
can stay mobile. cdc.gov/StillGoingStrong
CONTENTS SEPTEMBER 2022

“A BEST BUDDY to share in adventures was a must,” writes Wayne Carpenter of Normal,
Illinois. From age 6, daredevil pals Wayne, right, and Denny Stiegleiter pushed limits in Aurora.
Growing Up stories begin on page 30.

CO VE R
ST ORY

24 HOMEGROWN
HITTER
The only bat with a name, the Louisville Slugger
is at the heart of reader stories about America’s
30 THE WONDER
YEARS
Artist, athlete, scientist, philosopher:
When you’re a kid, you’re free to be
favorite pastime. all of them.

SEPTEMBER 2022 * REMINISCE.COM 3

 8 SPOTLIGHT
10 TIME CAPSULE 1962: Spider-Man, Taco Bell
and Johnny Carson
11 SOUND BITE Little Eva and “The Loco-Motion”
12 WORD WISE In sod we trust: Americans
obsess over turfgrass

11 14 FRONT & CENTER NASA astronauts

counted on math whiz Katherine Johnson

16 OUR LIVES
18 OUR HEROES Cheers to the USO entertainers
20 TRUE LOVE Soul mates found—at work, at
parades and at band camp
22 AT WORK Teacher wants summer to end

38 RETRO REPLAY
40 POP CULTURE The magic of Bewitched
42 VINTAGE ADS The future is now

48
44 KEEPSAKES Traveling mantel clock
46 BRUSH WITH FAME New Steeler Terry
Bradshaw shops for shoes

48 BACK IN TIME
54 50 PICTURES FROM THE PAST Class pictures
52 NAME THAT CAR Dearborn native’s hunt for
locally made car is a success story
58 LASTING IMPRESSION We loved Lucy

IN EVERY ISSUE ON THE COVER

Hey batter, batter!
6 Editor’s Note
Memories of
54 Crossword baseball and the
COVER: STEVEN GOTTLIEB/GETTY IMAGES

56 Contributor guidelines, story of the iconic

answers, Hattie’s hatpins Louisville Slugger
begin on page 24.

REMINISCE EXTRA (ISSN 1069-8957) (USPS 010-065), Vol. 30, No. 5, September 2022 © RDA Enthusiast Brands, LLC, 2022. Published bimonthly by RDA Enthusiast Brands, LLC, 1610 N. 2nd St., Suite 102, Milwaukee, WI
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EDITOR’S NOTE
MARY-LIZ SHAW
DEPUTY EDITOR, REMINISCE
Share your stories and photos:
REMINISCE.COM/SUBMIT-A-STORY
IN THE NEXT ISSUE
• Ghost Stories
• At the Munich Olympics
• The Goodyear Blimp
6  REMINISCE.COM * SEPTEMBER 2022
Games of Life
W
e have a fine collection of reader
memories in this issue. As we
like to do from time to time,
we gathered selected stories
submitted to our Growing Up
department and arranged them by age for a feature
focused on the early school years, to around fourth
grade. We call it “The Wonder Years,” page 30,
because ages 6 through 9 are prime learning years
for young minds.
Though some stories take place outside the
classroom, each highlights a moment when the
writer gained new knowledge, usually about
themselves or the world. I love all of these stories,
but Becky Sniffen’s tale—“This Girl Allowed,”
page 32—about earning the right to play with the
boys in her neighborhood, resonated with me as
one who enjoyed knocking a ball around with my
brothers. Sometimes the lessons of childhood are
tough: Elizabeth Doughty, page 34, and Sheralee
Hill Iglehart, page 36, describe embarrassing
events involving romance. But who hasn’t suffered
through a first crush? Our hearts go out to the girls
they were—when love was measured in shy smiles,
passed notes and initials carved into desks.
For many kids, then as now, childhood would
not be childhood without a pickup game of
baseball. We found three terrific reader stories
about America’s pastime to fill out our feature
“Homegrown Hitter,” page 24, on the history of
the venerable Louisville Slugger bat.
We hope you enjoy playing in our sandlot this
month. Batter up! •
SPOTLIGHT

High Point
A worker stands next to the
canoe beams that will brace
the viewing deck of Seattle’s
Space Needle. It took about
400 days to build the structure
for its debut at the World’s
COURTESY OF SEATTLE PUBLIC LIBRARY

Fair in 1962.

» MORE 1962 HIGHLIGHTS

on page 10

8  REMINISCE.COM * SEPTEMBER 2022

SEPTEMBER 2022
NOTABLE PEOPLE, PLACES AND EVENTS

10 TIME CAPSULE
11 SOUND BITE
12 WORD WISE
14 FRONT & CENTER

  9
SPOTLIGHT
SPACE FLIGHT, SHOPPING AND SEALS
AROUND
THE WORLD
Lt. Col. John H. Glenn is
the first American in orbit
when his Friendship 7,
top, circles Earth three
times. The Feb. 20
mission lasts four hours,
55 minutes. Before a
joint session of Congress
a few days later, Glenn
observes, “Exploration
and the pursuit of
knowledge have always
paid dividends in the
long run.”
10  REMINISCE.COM * SEPTEMBER 2022
environmental movement
that leads to the creation
of the Environmental
Protection Agency and
the banning of DDT.
RETAIL REVOLUTION
The first Kmart, Target
and Walmart stores
usher in the era of
big-box shopping chains.
S.S. Kresge Co.’s first
Kmart is in Garden City,
Michigan, Dayton’s Target
store is in Roseville,
Minnesota, and Sam
Walton’s Wal-Mart opens
in Rogers, Arkansas.
ELITE FORCE
President John F.
Kennedy announces a
Time new select military group
to fight unconventional
Capsule guerilla warfare, the
Navy SEALS. The name
describes the group’s
territory—sea, air and
land.
speed, strength and a
super “spidey” sense. GLENN: NASA; SPIDER-MAN: LMPC/GETTY IMAGES; CHALUPA: TACO BELL CORP.
Spider-Man goes on to
be a centerpiece of the RING THE BELL
Marvel media empire, Glen Bell opens his first
and later stars in video Taco Bell restaurant in
games, TV, movies and Downey, California.
a Broadway musical. The menu has just five
items—tacos, frijoles,
MARVELOUS DEBUT FORCE OF NATURE burritos, tostadas and
Teenager Peter Parker, Biologist Rachel Carson’s chili burgers—and
a shy, sickly orphan who book Silent Spring, which everything is 19 cents.
lives in New York City, is warns of the effect of Chalupas, above, come
bitten by a radioactive pesticides on nature, along much later.
spider—and the rest is becomes a bestseller.
comics history. He gains Her findings set off the BY NANCY HERRICK
 SOUND BITEOT
THE WELL-TUNED BABYSITTER
BY RANDAL C. HILL

S
ongwriter Carole King needed a babysitter for Louise, her
1-year-old daughter with her husband and lyricist Gerry Goffin,
while King wrote tunes at her piano. One of the Cookies, a trio
CARSON: CAMERIQUE/GETTY IMAGES; KENNEDY: ROBERT KNUDSEN. WHITE HOUSE PHOTOGRAPHS. JOHN F. KENNEDY PRESIDENTIAL LIBRARY AND MUSEUM, BOSTON; BOYD: GILLES PETARD/GETTY IMAGES

that sang backup on song demos, recommended teenager Eva Boyd.

The story goes that Boyd surprised them one day by singing in the
couple’s Brooklyn, New York, apartment. In truth, Boyd sang for the
Here’s Johnny! musical pair during her interview for the $35-per-week babysitting gig.
In October, Johnny Carson “We knew she could sing when she came to work for us,” King said
becomes host of The Tonight later. “It was just a matter of time before we were going to have her
Show, a quirky celebrity talk sing on some of our demos.”
show with comedy and music. King’s and Goffin’s “The Loco-Motion” dance ditty was intended for
“Mashed Potato Time” artist Dee Dee Sharp, but Sharp’s label rejected
Carson follows Jack Paar, it. Thus, Boyd’s demo, featuring the Cookies and King on backup,
who had taken over from first became the first release on Don Kirshner’s Dimension Records in June
host Steve Allen. Carson shares 1962. (Kirshner gave Little Eva her professional name.)
qualities with both—urbane, Neither King nor Goffin had envisioned a real dance to go with the
witty and chatty with guests. He song. Boyd invented one for her personal appearances, King wrote
also exudes an everyman quality later in her autobiography.
all his own that viewers love. Boyd’s creation became a craze, with dance-floor boppers moving
His friend Ed McMahon makes their arms to simulate the steel rods that drive a locomotive’s wheels:
the TV sidekick a spotlight role. “A chug-a-chug-a motion like a railroad train, now.”
Among the most memorable Little Eva’s “The Loco-Motion” topped the charts, as did a version
episodes is the on-air marriage by hard-rocking Grand Funk Railroad in 1974. Kylie Minogue’s rendition
of falsetto singer Tiny Tim to peaked at No. 3 on the Hot 100 in 1988—for the Top 10 trifecta.
Miss Vicky on Dec. 17, 1969. It’s
the most-watched TV show in
late-night history until May 22,
1992—Carson’s last show.
He has profound influence
over programming and careers.
He moves the show to California
in 1972, effectively shifting the
TV industry from New York to
Los Angeles. Joan Rivers, Jerry
Seinfeld, Ellen DeGeneres, Louie
Anderson and Drew Carey are
among the many who leap to
stardom after doing a stand-up
routine on The Tonight Show.
LITTLE EVA had a No. 1 hit with “The Loco-Motion.”
BY MARY-LIZ SHAW

ON THE NATION’S SPACE PROGRAM:

THERE IS NEW KNOWLEDGE TO BE GAINED, AND NEW RIGHTS TO BE WON,

AND THEY MUST BE WON AND USED FOR THE PROGRESS OF ALL PEOPLE.
PRESIDENT JOHN F. KENNEDY, at Rice University, Texas, Sept. 12, 1962

SEPTEMBER 2022 * REMINISCE.COM  11

SPOTLIGHT

Word A POWERFUL SYMBOL of the American dream, the lawn around this
suburban house serves as an outdoor living room for a couple in 1960.
Wise
Along with the identical houses sprouting up in suburbs all
across postwar America came matching plots of manicured
nature. Lawns extended the indoors to the outdoors, providing
recreational space for growing families. A weed-free swath of
HAROLD M. LAMBERT/GETTY IMAGES

turf implied pride of ownership and marked a model citizen.

TURFGRASS Companies responded with new technology, such as lightweight
aluminum push mowers and traveling sprinklers, for the army
of amateur landscapers. Saturday Evening Post explored the
cultural trend in an article titled “The Grass Craze” in 1962,
the same year Merriam-Webster gave the compound word
an entry. —NATALIE WYSONG

12 REMINISCE.COM * SEPTEMBER 2022

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SPOTLIGHT

Front &
Center

Katherine
Johnson
1918-2020
As astronaut John Glenn prepared for
America’s first crewed orbit around
the Earth in 1962, he wasn’t willing to
trust the early electronic computers.
“Get the girl to check the numbers,”
he said of their go-to mathematician.
“I was that girl,” Katherine Johnson
said many years later. She would also
become known as part of NASA’s
untold story—included in the Hidden
Figures book and movie—of the Black
women who contributed to the space
program’s success.

Her parents put She graduated ~Katherine Johnson ~

education first from high school
Katherine was the at 14 and from “I liked what I was doing. I liked work. I liked
youngest of Joshua college at 18. the stars, and the stories we were telling.”
and Joylette Cole- Dream job at last
man’s four children. Johnson wanted at the Langley The movie is Awards—and a
The couple moved to be a research Research Center. mostly accurate presidential kiss
when no grade mathematician She worked there Johnson did work A NASA building
school was open but could not find for 33 years, into in a segregated is among those
to Black children that kind of work the shuttle era. “colored” group, named in her
in their area of as a woman of She was a human but she never honor. At 97,
West Virginia—and color. After years computer used a separate she received the
moved again when of raising a family Women were bathroom—first, Presidential Medal
there was no high and teaching, she long hired as because she of Freedom from
school for them. got her chance in mathematicians for didn’t realize the President Barack
She skipped 1953, joining the the department, bathroom she used Obama—and a
whole grades National Advisory freeing the male was intended only kiss on the cheek
A gifted student, Committee for engineers from for whites, and from the man she
Katherine started Aeronautics, the time-consuming later, because she •
proudly voted for.
NASA , BOB NYE

high school at 10. forerunner of NASA calculations. ignored the sign.

BY AMY RABIDEAU SILVERS

14 REMINISCE.COM * SEPTEMBER 2022

OUR LIVES

1940

16 REMINISCE.COM * SEPTEMBER 2022

THOSE WERE THE DAYS
18 OUR HEROES
20 TRUE LOVE
22 AT WORK

tractor
tradition
I put lots of barnyard miles on
the pedal tractor I got when
I was 5. In 2021, my great-
grandson James, also 5, sat
on a restored tractor in the
original spot on what today is
a designated Century Farm.
JAMES A. GRANZOW
HUBBARD, IA

SEPTEMBER 2022 * REMINISCE.COM 17

OUR LIVES
Our Heroes
TROUPERS FOR THE TROOPS
A salute to USO entertainers in Vietnam.
BY DONALD PRICE • TIGER, GA
T
he base camp of
the 11th Armored
Cavalry Regiment
at Xuan Loc, South
Vietnam, was knee-
deep in mud in March 1967.
About five months prior,
we had left Long Binh to
establish a new base camp
in the jungle next to a large
rubber plantation.
I was the medical platoon
leader in 1st Squadron. My
tentmate, Capt. Charles E.
Vanetti, was a doctor and my
boss. Our two-person tent
had a wood pallet floor—an
extreme luxury—and was
complete with sandbags and
a foxhole beside my cot
that we could roll into when
needed. Each night, we were
serenaded to sleep by the
18 REMINISCE.COM * SEPTEMBER 2022
sweet sounds of 155 mm
howitzers firing over our
heads from about 75 meters.
One gloomy, rainy evening
we were keeping our spirits up
at a tent we called the officers’
club. My good friend 1st Lt.
Ron Adams, our executive
officer, asked me if I would be
interested in a special mission:
taking two Huey helicopters
down to Saigon to pick up
Jonathan Winters, who was
coming to do a show for us.
I can’t repeat what I said,
but in proper English it was,
“Are you kidding me?”
Several days later I flew to
Saigon. Winters was touring
with several actresses,
including Lynn Kellogg and
Frances Bergen. Wow! Those
USO entertainers really put up
DONALD WITH
singer-actress
Lynn Kellogg in
Vietnam in 1967.
with a lot for us: Winters had
acrophobia, and he sat next
to me by the open door of the
chopper, pale and moaning.
He was a real trouper.
I spent the day with
him and, as expected, he
entertained us with hilarious
stories. He was impressed
that I remembered one of
his bits, “The Turtle Crossing
the Pennsylvania Turnpike.”
I had married my beautiful
bride, Julie, five weeks before
our unit got on the first
of three ships to come to
South Vietnam. My day with
Jonathan Winters helped
me remember life in the real
world. I will always remember
and respect what those
performers went through to
entertain the troops.
 Kumhwa Valley
Strike

A
s a 21-year-old Army rifle squad
leader, I was responsible for
nine infantrymen. Near the end
of winter in 1952 we were conducting
border patrols in the Kumhwa Valley
in Korea. Suddenly, we came under
a fierce mortar attack. We lost our
medic, Cpl. Finny. I retrieved his bag
of medical supplies and tended to the
wounded. Thank God we were able
to radio our location for air support
and, within minutes, Navy jets struck
the North Korean position, giving us
time to evacuate our casualties and
move out of harm’s way. RAY SERVED in an Army rifle squad during the Korean
RAY RICHMOND • CYPRESS, CA conflict. He’s in the back row, far right.

A TRADITION
OF SERVICE
My father, Robert,
was a chief reservist
in the Coast Guard
during World War
II. Two weeks after
I graduated from
high school in 1950,
the Korean War began
and I joined the Navy.
I served on six ships
and several shore
stations, retiring after
21 years. Here I am
receiving my Good
Conduct award from
the commanding
officer of the USS
Norfolk in 1955.
ROGER RAE
•
HARRISONBURG, VA

SEPTEMBER 2022 * REMINISCE.COM 19

OUR LIVES
True Love
TALL IN THE SADDLE
Horseman is the center of attention.
BY JEN MCDANIEL • GALLATIN, TN
E
ven though my grandparents Keith
and Janice grew up only a few miles
apart, the first time they saw each
other was at a parade in Palco,
Kansas, in 1953. Janice was just shy
of 14 and Keith was 15.
Keith was in the parade, carrying an
American flag and riding a horse that belonged
to his buddy John. Spooked by the marching
band, the horse shied and tried to walk
backward. Janice saw the boy up on the horse
and noticed his blue eyes and wavy hair.
After the parade, Keith asked Janice if she
20  REMINISCE.COM * SEPTEMBER 2022
JANICE
BROUGHT a heifer
to the fair in Palco,
where she spotted
Keith in the parade.
wanted a ride and she said yes.
The couple dated all through high school,
were married in June 1957 and raised three
kids, including their son Kelly, who adopted
me when he married my mom. How lucky
to have pictures of the day that all of this
was set in motion!
Now I bring my husband and our two
sons to visit the farm in Kansas, so I can
reminisce about playing in the dirt, riding in
the combine and running in the wheat fields
after harvest—and so that my boys can make
their own memories of my grandparents.
 Exception to the Rule

R
onald Bronner was in management at the
Arlan’s Department Store in Detroit, Michigan,
when he worked up the nerve to ask out Diane,
the cashier. She reminded him of the Arlan’s policy:
Employees were not allowed to date. And as a
manager, he should know better.
Ron said, “I’ve been transferred to Denver, so
I don’t really work here.”
Diane, who’d been dating someone else for a year,
agreed to go out with him. A two-week whirlwind
romance followed. Six days before he was to begin
his new job in another state, Ron asked Diane to
marry him and move to Denver. She said yes.
On a Friday morning, with six people watching,
the young couple got married in Diane’s church, then
climbed into Ron’s 1960 Ford Thunderbird and headed
west to begin their new life. Three days later, tired from
moving and flat broke, having spent their last $25 on a
traffic fine in St. Francis, Kansas, they rolled into Denver.
Though nobody believed that a marriage with such
a manic beginning would last, Ron and Diane—my
grandparents—proved everyone wrong. They recently
celebrated their 60th wedding anniversary, showing
that when you’re meant to be together, you somehow
just know it.
ETHAN BRONNER • COLORADO SPRINGS, CO

BAND BONDING
Danny and I were both in the high
school band in Beaver Falls. Danny
drove several of us to band camp in
East Palestine, Ohio, in the summers,
in his beloved 1939 Ford. This is
Danny and me, and the Ford, in
1950, right after graduation.
NORMA DURHAM
•
BEAVER FALLS, PA

RONALD ASKED out Diane while they both

worked at a Detroit department store.

SEPTEMBER 2022 * REMINISCE.COM  21

OUR LIVES
At Work
WHAT I DID ON MY SUMMER VACATION
Seasonal job wrestling hams gets an F.
BY RICHARD HULSE • OXNARD, CA
P
eople think teachers
have it easy with
summers off. But as
a young teacher
with a family and a
mortgage, I couldn’t afford to be
unemployed for three months.
In 1977, Ann, a fellow
teacher, suggested I check out
Vernon, an industrial town near
Los Angeles where her son had
worked a meat-packing job.
“Great,” I said. “If I can
pack ideas into kids’ minds,
I can surely pack hot dogs
into containers.”
The plant manager, wearing
a clean butchers coat, met me
on my first day: “Put on your
bump hat and follow me.”
“Bump hat?”
“It’ll protect your head if
something hits it.”
Ollie, the foreman, got me
started lifting slippery, fatty
22 REMINISCE.COM * SEPTEMBER 2022
3- to-4-pound hams onto a
conveyor belt. I tried not to
drop any. After break, I moved
on to packing the 7- to-10-
pounders. Soon my hands,
arms and back ached.
“Ham steaks are next,” Ollie
said. “Put a piece of plastic on
each one. If you miss any, the
machine stops until you catch
up.” The belt stopped many
times during my shift. How
could a simple job be so hard?
At home, my wife greeted
me holding her nose. “Whoa,
you stink!”
I went to bed early and
dreamed of pigs.
On my second day, it was
harder to hold on to the hams.
When I dropped one, I washed
it off before putting it back
on the conveyor. “Every time
you drop a ham, you cut into
profits,” Ollie said. “Don’t wash
DACOTAH
STREET SCHOOL
faculty softball
team in 1977.
Richard is at right
with the ball.
the hams unless the federal
inspector is around.”
My faith in the hygienic
practices of the plant was
shattered, but I put my aching
muscles into high gear, trying
to work faster and send only
clean hams to market. Finally,
exhausted, I stopped.
I found Ollie and tapped him
on the shoulder, interrupting
his tirade at a worker. “Ollie,
old man, I quit. How do I get
out of here?”
Ollie pointed at my head.
“You have to give back your
bump hat.”
I worked two other jobs
that summer, one in a bra
factory and one in a produce
warehouse. I even got a day
to bask on the beach and one
to take my son fishing. •
 RICH PILLING/GETTY IMAGES

FOUNDED: LOCATION: ONE FOR THE BOOKS:

1856 Louisville, H&B makes about 2 million wood
HILLERICH & BRADSBY CO. Kentucky bats a year—50,000 for the majors.

24 REMINISCE.COM * SEPTEMBER 2022

 OT H E R S M A K E B AT S . W E M A K E H I STO R Y

HOMEGROWN
HITTER From village sandlots to the
ivied walls of the big leagues, the Louisville Slugger is a
trusty team player.

WE HAD GAME BY
CAROL WILL
Everyone caught the fever for neighborhood pickup. EVANSVILLE, IN

omething was special about Our equipment consisted of an old Louisville

our working-class Evansville Slugger bat “willed” to us by an older child who
S neighborhood in the 1950s— went on to play Little League. We also had a
baseball. It proved to be more couple of used softballs and a few of us were
lasting than many fads of the era, and it forged lucky enough to have gloves. When the haves
a bond among the kids living near the viaduct were at bat, they shared with the have-nots—
on the city’s north side. and among them, infielders got dibs on the
On hazy, humid summer evenings, we gloves over the outfielders, the rationale being
played pickup ballgames in various backyards that the ball lost its zip after a trip through
and neighborhood lots. We the infield, making it easier to
weren’t steeped in a lot of catch or pick up bare-handed
organization, and the rules We played once it reached the outfield.
were simple: Three strikes, Bases were improvised—the
you’re out; flyball caught, until the clothesline post, a piece of
you’re out; tagged before the sun sank and cardboard, smashed tins fished
base, you’re out. No walks. we could no out of the trash.
No umpires. If you hit a fair We had neither fans nor
ball, you run as fast as you can
longer see coaches. Our great plays were
because there are no automatic the ball. never publicized. Yet we loved
doubles, triples or homers. it and played for the love of
Anyone could play, boys the game itself. We learned
or girls—heck, some of the girls could hit the to settle our differences with little or no
farthest and throw the hardest. If you cheated intervention from adults.
or whined, you were banned from play, but Each evening, we were the Mickey Mantles
these sins rarely occurred. We played until the and Hank Aarons of Evansville, imagining
sun sank and we could no longer see the ball. thousands cheering us on.

SEPTEMBER 2022 * REMINISCE.COM 25


ONE INCREDIBLE DINGER
That ball is outta here! Wait, where is it?
BY WILLIAM DOMENICO | HAMMONTON, NJ
ne day in the 1950s in
South Jersey, my friend
O Arnold joined me in the
backyard to blast pebbles
with a chipped Louisville Slugger.
In our teenage imaginations, we
were Willie Mays and Mickey Mantle
at practice. Most of our home runs
traveled far and high above the pines
and oaks that dotted an adjacent lot.
Just as we were thinking of calling
it a day, Arnold found a golf ball on
the ground.
“How far do you think this will go
JOLTIN’ JOE
DiMaggio kisses
if I connect?”
his autographed He gritted his teeth and tossed
Louisville Slugger. the golf ball in the air fungo-style,
26 REMINISCE.COM * SEPTEMBER 2022
and then smacked it with a lusty
uppercut of his Slugger.
Up, up and away it sailed. We were
sure it would have cleared the roof
at Yankee Stadium. We laughed
hysterically and wondered where it
landed. We soon found out.
We heard the wail of a siren
and saw an ambulance headed in
the same direction as the ball had
traveled. Proceeding stealthily
through the woods and across 12th
Street, we came to a group of about
five people standing over a figure
facedown on the pavement.
When the rescue squad lifted the
victim onto a stretcher, we were
shocked to discover it was our friend
Benny, who had been on his way to
join us. Everyone was looking up
into a giant maple tree for some clue
as to what had felled the poor kid,
who now had a lump on his forehead
about the size—suspiciously—of a
golf ball.
At the time, and for years after,
Arnold and I were too overwhelmed
by guilt and anxiety to offer the
implausible, but likely accurate,
explanation—that Benny had indeed
been struck by a golf ball launched
a block and a half away with the
evident accuracy of a Scud missile.
About 25 years ago, we had Benny
to dinner when he was in town
visiting, and we spilled the beans.
He touched the scar on his forehead,
but he didn’t believe us. He thought,
and still thinks, that he was shagging
fly balls in a sandlot when the
webbing of his glove broke. This
LOUISVILLE SLUGGER MUSEUM & FACTORY
confirms that Benny was knocked
cold by Arnold’s whopper, with no
recollection of the incident.
If Benny reads this account and
learns the truth at last, Arnold and I
would like to offer him our apologies
and say something we should have
said long ago: Fore!

Swing Shift
Started by a baseball fan,
Louisville Slugger grew by giving
players what they wanted.
by MARY-LIZ SHAW
J. FREDERICK HILLERICH
HILLERICH: NATIONAL BASEBALL HALL OF FAME LIBRARY/GETTY IMAGES;CARD: CHRIS HONDROS/GETTY IMAGES;
started his woodworking
company shortly after
arriving from Germany.
His son John Andrew
“Bud” Hillerich joined as
an apprentice in 1880. Bud
played baseball as a hobby
and made bats for himself
and his teammates.
COMPANY LORE HAS IT
that Bud skipped work
one day in 1884 to see the
BAT, MUSEUM: LOUISVILLE SLUGGER MUSEUM & FACTORY (2)
Eclipse, Louisville’s major
league team. The team’s
big hitter, Pete Browning,
broke his bat, and Bud
offered to make him a new
one in the shop. He turned
out a bat to Browning’s
precise specifications.
Browning’s nickname:
The Louisville Slugger.
FATHER AND SON
disagreed for years on the
direction of the company,
until 1894, when Bud
patented the Louisville
Slugger design.
IN 1905, the company
paid the Pittsburgh Pirates’
Honus Wagner, above,
to use his name on a
Louisville Slugger. It was
the first time an athlete
officially endorsed a sports
product. The batmaker
went on to contract with
some of baseball’s biggest
names, including Babe
Bud Hillerich makes a bat
in the Louisville factory in
the 1930s.
H&B BRANCHED OUT
into metal bats in 1970.
The company estimates
it has produced more
than 100 million bats
in its history, including
metal and composite
bats. Wood bats are still
its core business—all
made from trees grown
in Pennsylvania and
New York.
Ruth, Ty Cobb, Lou Gehrig,
Johnny Bench, Hank
Aaron and Derek Jeter.
Some 80% of the hitters
in baseball’s Hall of Fame
have had contracts with
Louisville Slugger.
FRANK BRADSBYJOINED
Hillerich as a partner in
1916, creating Hillerich
& Bradsby Co. (H&B). A IN 1996, H&B OPENED
salesman, Bradsby brought a new factory about seven
marketing savvy to the blocks from J. Frederick
popular batmaker. He died Hillerich’s original
without heir in 1937, after woodworking shop.
working without a break The new site includes
to repair the factory, which a popular museum and
had been damaged in a the world’s largest bat
flood. The Hilleriches kept towering over West Main
Bradsby’s name on the Street. It’s a 120-foot-high,
business in tribute to his 68,000-pound scale replica
contributions. of Babe Ruth’s bat.
The Slugger museum has prized pieces from Cincinnati Reds
catcher Johnny Bench, including his last home-run bat.
SEPTEMBER 2022 * REMINISCE.COM 27
MAJOR-LEAGUE MOJO
A household name and endorsed by
famous players, the Louisville Slugger
didn’t need prolific advertising to
persuade most buyers. Instead, the
batmaker relied on a few well-placed
spots that highlighted the big hitters
who used the product—and signed
the barrel. The 1955 ad features Ted
Williams; the 1958, Hank Greenberg.

THE DAY THE MIGHTY BARB

FLIED OUT
It took a grassroots effort to turn
the game around.
BY CHARLIE SLOVENSKY | DACULA, GA

1955 AD: POTTER AND POTTER AUCTIONS GADO/GETTY IMAGES; 1958 AD: TRANSCENDENTAL GRAPHICS/GETTY IMAGES;
arbara Sicht was a powerful hitter
1955 among our cohort of seventh
B graders in Missouri in the 1960s.
Her school was smaller than
mine, but she would have excelled anywhere.
Everyone knew that she could drive a ball that
would clear the outfield to the cornfield beyond.
I was a pitcher. Our school ballgames were
only five innings, and because everyone got
a turn at bat—with about 20 kids on each
team—I usually had to face Barb only once a
game. Short games, however, meant that the
early innings were vital; teams that scored early
usually won.
On the day our two schools met for a
BATMAKING: AL TIELEMANS/GETTY IMAGES

showdown, Barb was batting cleanup (fourth)

in the critical first inning. The first three
batters were softball veterans—smash-ball
specialists. Each managed to reach base by
getting it past our third baseman, Earl.
On top of everything else, our team had
scored only three runs during our at-bat.
So it happened that when Barb strode to the
1958 plate, the ducks were at the pond, as they say.

28 REMINISCE.COM * SEPTEMBER 2022

 CRAFTSMEN FORM Louisville Sluggers from trees harvested in New York and Pennsylvania. Far left, a worker inspects a
billet, with barked remainders stacked nearby; center, H&B burns the logo into the weakest part of the bat. Players know to
hit with the label up or down; right, Jenna Ringsly polishes the gold leaf on commemorative World-Series bats.
It seemed to me that she was holding a bazooka
instead of a Louisville Slugger.
Then, like the Sultan of Swat, Barb pointed
the bat at the cornfield. I would never hear the
end of it, and probably would have to drop out
of the seventh grade if Barb Sicht hit a grand
slam on me.
Fortunately, I had been working that year
on a secret weapon—a slider. It was good for
at least one swing-and-a-miss, if not a full
strikeout. I decided to try it on Barb.
She grazed the ball slightly on the first pitch,
then let the second go by for a strike. I turned
my back on home to see if the left and center
fielders needed a wake-up call. I couldn’t tell
in that crowd of 20 or so kids if everyone was
ready, or even if they were all still awake, but
at least two of my main fielders were standing.
I gave Barb the meanest glare my freckled
face could fake. The look she returned didn’t
BATMAKING: ANDY LYONS/GETTY IMAGES (2)
fill me with confidence.
At this point, I was distracted when the girl
playing second base, also named Barbara—and
whom no one had heard speak above a whisper
before—suddenly hollered “Let her hit it!”
So now I had two Barbs stuck in my craw.
Time to go with my best stuff.
As soon as Barb the Batter realized the pitch
was going to slide through the strike zone, she
swung her Slugger, connecting with a crack.
I whirled to my right, hoping the ball would
make it into someone’s mitt. If that someone
dropped it, then at least another player would
share the game’s goat award with me.
But Barb had swung from her heels and
hadn’t gotten all of it. Her fly ball was coming
down in shallow left field, a petite girl named
Leann dancing under it.
I had a brief flashback to the fifth grade
when I’d jabbed Leann with a sharpened No. 2
pencil to get her to stop talking to me in class.
I hoped she wouldn’t take this moment to
exact her revenge on me.
Instead, the ball landed firmly in Leann’s
glove. She quickly tossed it to Earl at third.
Meanwhile, the base runners had assumed
Leann would drop it, so they were all in
motion. Earl, looking unsure, was about to toss
the ball to me but I yelled at him to touch his
base first, which he did.
I threw the ball to second. Barbara caught it
and, for good measure, tagged both the base
and the runner arriving from first.
There is no official record of our impressive
fielding, yet we knew we’d all just witnessed a
miracle. The mighty Barb Sicht had flied out.
And we went on to win the game. •
SEPTEMBER 2022 * REMINISCE.COM 29
 E
WO N D E R
YEARS

Experiences lived during the early school years,

RAE RUSSEL/GETTY IMAGES

from kindergarten through fourth grade,

can have a special place in our memory
for the rest of our lives.
 NOW W E
ARE 6

That Darned Cat

Who can yowl louder, Kiki or the wind?
by
KATHY BAILEY • ANCHORAGE, AK

Our father worked for an oil settling the poor put-upon cat in her cozy box.
company. When I was 6, Daddy’s employer We opened the cage to let her crawl out.
transferred him from Salt Lake City, Utah, And—nothing. Kiki refused to come out.
where we lived, to Casper, Wyoming. I recall She squeezed herself into the back of the cage,
the moment we found out. My sister Karen and glaring at us. I can’t remember what comments
I were doing the dishes, and Karen burst into Daddy made, but I’m sure they were choice.
tears and protestations at the news. I didn’t We hit the road again, the cat resuming her
know exactly what moving meant, but if Karen yowls, but Karen and I stopped complaining.
was crying, it must have warranted tears. So I We spent that night at Little America, a
started crying, too. truck stop with a motel, restaurant and gas
The trip to Casper in 1959 was memorable. It station on what is now I-80. Little America
was midwinter and very cold; the roads, narrow was a true oasis in Wyoming in the 1950s,
and winding, were snow-packed and icy. The before chain motels and restaurants, when
going was slow. there were few accommodations of any kind
Our cat, Kiki, tucked up in a cage on the for traveling families. I still remember the roast
floor of the backseat, kept up a steady yowl beef, potatoes and gravy we had for dinner
of displeasure at the whole affair. Karen was before Karen and I went to bed. At that point,
beside herself because she was sure Kiki was in I hope Daddy returned to the restaurant bar
pain. Finally the noise from the two of them— for a well-deserved drink.
and perhaps from me, Housing was hard to come
too—was more than Daddy by in Casper, which was in
could stand and he pulled the midst of an oil boom.
over to the side of the road. After living in a hotel for a
The temperature must have few weeks, we finally found
been hovering around zero, a new tract house at the
with a stiff wind blowing. top of Dead Horse Hill.
Poor Daddy hauled out one Everything had been built
suitcase after another from so quickly that there was no
the trunk in search of Kiki’s pretense of aesthetics. The
sleeping box. Naturally, developer stripped the land
it was at the very back. and put up the houses on
Fighting blowing snow, he plain, open lots—nothing
repacked everything and but dirt and never-ending
handed us the box with KAREN HOLDS KIKI wind. But that bare spot
as Kathy looks on in 1958.
Kiki’s blanket inside it. A few months later, they all
became our home for all of
We were all more than moved to Wyoming. 11 months, when Daddy was
ready for the relief of transferred again.

SEPTEMBER 2022 * REMINISCE.COM 31

 This Girl Allowed
A kid sister takes on the boys at their own game.

by
BECKY SNIFFEN • BELLINGHAM, WA

Most of the kids in our brother, Ron, I learned to

neighborhood in 1955 were run fast as a necessary survival
boys. Whether playing games skill.
or building forts, they always Hitting a home run would
followed an unwritten rule: be my biggest challenge and
No girls allowed. possibly my undoing. When I
I was 7 and spunky—the passed the first three tests, all
youngest in our family, with a of the boys were worried that
brother two years older and I might succeed and that they
a sister five years older. With would have to let me play with
few options for playmates, them, after all. So not one of
I challenged that no-girls rule. them would teach me the art
The boys decided as a group of slamming a homer.
that if I could pass a series Our next-door neighbor was
of tests, I could join them. a medic in the Navy and home
D. CORSON/GETTY IMAGES

I had to climb a tree, hop a on leave. He and his college-

fence, run like the wind and age sister became my allies.
hit a home run. After they practiced with
BECKY HAD a few tricks
The first two were easy. The up her short sleeves. me secretly for a week, I
third I had already mastered. confidently confronted my
After years of pestering my future playmates. We gathered

32 REMINISCE.COM * SEPTEMBER 2022

 NOW W E
ARE 7
AN IRRESISTIBLE
crew is ready for a
game of pickup ball. Big Toys, Bigger Fun
y the time I came along in 1955, my siblings, who
in our makeshift baseball
field, and the fielders, all
smirking at me, took their
B were born during World War II, had already moved
out. I grew up as an only child. The austerity of the
war years prevented my parents from giving their children
positions. First base was the the kinds of playthings they yearned for, and I think my
fire hydrant, second was mother and father felt guilty about that. I benefited from
Mr. Gray’s Oldsmobile and the more prosperous times they enjoyed in the 1950s.
third was Tommy’s mailbox. It was the era of “bigger is better,” especially when it
You had to tag each one for it came to children’s toys. I had a bedroom full of plastic
to be official. I stood at home playmates that were almost as big as me.
plate waiting to see who was My first large toys—two remote-controlled robots—
selected to be the pitcher. arrived for Christmas 1961. Great Garloo was almost 2 feet
My confidence slumped as my tall and looked like a Ray Harryhausen gargoyle from a
very own brother, Ron, took 1960s adventure movie. Robot Commando was the kind of
the mound. futuristic fighter who would protect cities from monsters
Ron was a good pitcher, such as Godzilla. He launched plastic missiles from his head
and I knew he would show and flung Ping-Pong balls from his twirling arms.
me no mercy. His first pitch The next year I got a giant submarine loaded with
flew right by me. Strike one. Polaris-like missiles and Mighty Matilda, a multideck aircraft
My brother’s face showed carrier complete with fighter jets and helicopters. Both
no expression. I looked came with crews of sailors that were woefully out of scale.
over at my mentors, Sandra What does that matter to a 7-year-old?
and Jake, who nodded their But the game changer in my childhood was a toy that
encouragement. measured just 11 inches tall: G.I. Joe. I spent hours sending
At this point, Ron started Joe into epic battles with Stony Smith, a soldier toy with a
acting silly and hamming it one-piece torso and unbendable legs.
up for his audience. Then he DOUGLAS REYNOLDS • MINDEN, NV
lobbed one over home plate.
I smacked it with all the power
a 7-year-old could muster.
The ball rocketed over
their heads and I flew around
the bases. I touched the
fire hydrant, Mr. Gray’s
Oldsmobile,Tommy’s mailbox.
I was rounding for home and
victory when the outfielder
gunned the ball. I heard it
hit my brother’s glove. From
there, it was a quick toss to
the catcher and I would be
out, my hopes of joining the
boys’ club dashed.
But my brother fumbled it.
As I crossed the plate, I looked
at him. Ron smiled and gave DOUGLAS POSES with a few of his big friends—a T. rex,
me a wink. Robot Commando and Great Garloo—in the early 1960s.

SEPTEMBER 2022 * REMINISCE.COM 33

 Initial Impression
ack in the 1930s, our school desks

B were made of wood. I had a big

crush on a boy in my class and
succeeded in carving our initials into the
top of mine.
Our school custodian took me aside one
day and asked if my parents had a table
made of wood. I said yes, but thought
they probably wouldn’t want to lend it to
anyone. Of course, that wasn’t his reason
for asking me. He gave me a stern lecture.
I dreaded going home that day,
believing that Mother would punish me.
Imagine my surprise when she gave me
a hug instead, saying she didn’t know her
8-year-old was in love.
The boy grew up to marry one of my
best friends. They spent their honeymoon
with my husband and me in Kansas City,
Missouri. He always introduced me as his
first girlfriend.
ELIZABETH DOUGHTY
LAS VEGAS, NV
METAL DESKS were more durable than the
wooden variety but offered fewer opportunities
for making your mark.

RIDE-SHARING
WITH DEBBIE
My friend Debbie Brancel, who lived in
another town, would stay at my house for
a week every summer in Solon Springs,
Wisconsin. In 1965, when I was 8, she
brought her bike and taught me how to
H. ARMSTRONG ROBERTS/GETTY IMAGES

ride it in the backyard. My parents got me

my own bike shortly after that. Debbie and
I are still friends to this day.
JEAN BRADFORD
MINNETONKA, MN

JEAN SHOWS off her

new skill as teacher
Debbie stands nearby.

34 REMINISCE.COM * SEPTEMBER 2022

 NOW W E
ARE 8

Tapped to Assist
When it comes to a challenge,
be careful what you reach for.
by
JOHN STRANG • MONTROSE, CO

Our family lived on

South Delmar Avenue in EVERYONE GROWS into
eastern Dayton, Ohio. One helping with the household
snowy winter Saturday, my chores eventually.
little sister Pat and I came in
from a tiring day of sledding
to find our mother, Pauline,
hard at work in the kitchen.
Delicious aromas of pork,
sauerkraut and mashed
potatoes filled the house.
As usual, we had to wash our
hands before eating.
Rather than run all the way
upstairs to the bathroom,
I tried, as I had many times
before, to reach the faucet
handles at the kitchen sink.
Alas, as a short 8-year-old,
I couldn’t quite make it.
Mom smiled, put her hands
on her hips and said, “I’ll give
you 50 cents if you can reach
those handles.”
Mom put her hands on her hips
Holy moly! 50 cents! I could and said, “I’ll give you 50 cents
hardly believe it. This was
1948 and my weekly allowance if you can reach those handles.”
was 15 cents. If only I could
find a way to reach those
handles, I’d be rich.
After supper I retreated to Standing on tiptoe in my and off. I looked at my mother
my bedroom to work on the newly stuffed Buster Browns, in triumph.
problem. Finally, it occurred I was just able to reach the “OK, here’s your 50 cents,”
to me: What if I stuffed cold-water faucet to turn it she said. “And from now
BETTMANN/GETTY IMAGES

newspaper into the toes of
my shoes?
Ten minutes later, I walked
into the kitchen.
“Hey, Mom,” I said, “let me
try those faucets one more time.”
on, then off. Mom raised her
eyebrows and praised me.
“Yes, but what about the hot
water?” she asked.
Bursting with excitement,
I turned the hot-water tap on
on, you get to help with the
dishes.”
That was not the last time
I was to be reminded that
my mother was a lot smarter
than I was.

SEPTEMBER 2022 * REMINISCE.COM 35

 NOW W E
ARE 9
Duly Noted
e moved to Lawrence, Kansas,
W in the 1940s, when I was 9.
In fifth grade, I sat a row ahead
of a certain boy in my English class. One
spring day, this nice boy slipped a tightly
folded note into my hand.
When I opened it, I was surprised and
happy to read what was inside: “Hi
Sheralee, I love you. You are the prettiest
girl in the class. Your face is your fortune
and you have a very slender figure.”
Unfortunately, the teacher saw us passing
this white paper note between us.
“Martin,” she said, “bring that note you
just passed to Sheralee to the front of the
class and read it out loud.”
I was embarrassed. Poor Martin was even
more so. But he got up and read the note
before the whole class.
Of course, we exchanged no more notes
the rest of that year. What an experience!
I never forgot it and I suspect Martin didn’t
forget it either.
SHERALEE HILL IGLEHART
STANFORD, CA
UNEXPECTED
FLIGHT PLAN
On a beautiful Sunday afternoon in
1947, when I was 9, I wandered over to
the small airport near my home to watch
the planes, which were still a novelty
at the time.
Just off the runway was a small plane,
and a young man named Red was selling
short rides for $2 each. Red’s rides were
popular, and he struggled to assist all the
passengers to get on and off the plane.
“Hey kid, want to help me out?” he
asked me. At the end of the day, Red paid
me with my first airplane ride.
DANIEL REEPING
SEWICKLEY, PA
36 REMINISCE.COM * SEPTEMBER 2022
What a Drag!
Snoring sow is more fun
than he thought.
by
LARRY LEHNA • REDFORD, MI
The strongest influence in my life
was my childhood on a farm outside of a
very small town in South Dakota. On a farm,
everyone pitches in to share in the labor; even
children have chores.
Despite the chores, or possibly because of
them, a farm is an idyllic place for a boy. The
possibilities for fun seemed endless in the
great outdoors. And with a variety of wild and
domestic animals around, I found more than
a few opportunities for mischief.
For instance, one Sunday after I dressed for
church, I went outside with the admonishment
“Don’t get dirty” ringing in my ears. I went
to the barn to play with my dad’s brand-new
rodeo lasso.
When I got tired of roping a bale of hay,
I went in search of a more challenging target.
I spotted our huge sow; she had nine piglets.
She was asleep in the mud and did not appear
to be much more of a challenge than the hay
bale, but at least she was alive.
A big, fat pig lying in a mudhole is quite
deceptive. It appears to be the epitome of
sloth. But, as I was soon to find out, a lazy-
looking pig can move like greased lightning
with the right motivation.
I threw the loop at her from about 10 feet
away. And suddenly things began to happen
very fast.
The instant the noose settled on her neck,
the sow took off like a rocket. I knew I would
be in trouble if I lost the lasso, so I clung to it
for as long as I could. After a few circuits of the
pigpen, including bounces through several of
its muddy holes, I finally let go.
 CUTE? SURE.
Fast? Yep, that too.

I threw the loop at her from about

10 feet away. And suddenly
things began to happen very fast.

I was covered in muck from head to toe,
and I had lost a shoe. The sow immediately
stopped running when she no longer felt
resistance. But of course she was still wearing
Dad’s brand-new lasso, which did not look
quite so new anymore.
The sow was now calmly feeding at her
trough as if nothing had happened.
FOX PHOTOS/STRINGER/GETTY IMAGES
I reached them, a neighbor pulled up.
My father angrily demanded to know what
had happened to me. I stammered out my
story, punctuated by many whimpers and a few
tears—summoned, I admit, with the hope of
softening my punishment.
The neighbor broke into laughter. “That
sounds like something we would have done

Meanwhile, I tried to think of an excuse to
explain my bedraggled state and account for
the sow’s wearing Dad’s lasso around her neck.
Nothing was coming to me and I was out of
time. Even decades later, I haven’t been able
to concoct a plausible explanation.
I approached the house as the rest of the
family was coming out for church. I could
see that my parents were irate. Just before
when we were his age,” he said to my father.
Dad laughed, too, and soon even my mother
was bent over giggling.
I could not believe my luck. I cautiously
laughed along with them, watching carefully
for any quick change of mood in my parents.
I learned a few things that day, especially
•
this: Always let a sleeping hog lie.

SEPTEMBER 2022 * REMINISCE.COM 37

RETRO

AVALON/GETTY IMAGES

38 REMINISCE.COM * SEPTEMBER 2022

BLAST FROM THE PAST
40 POP CULTURE
42 VINTAGE ADS
44 KEEPSAKES
46 BRUSH WITH FAME

‘I said No
Witchcraft!’
Elizabeth Montgomery,
Agnes Moorehead and Dick
York formed the magic trio
that helped to make ABC’s
Bewitched a hit. Despite cast
changes, including York’s exit,
the show was popular for its
eight-year run, 1964-1972.

» MORE BEWITCHED on page 40

39
RETRO REPLAY
Pop Culture
TRICK OF THE LIGHT SITCOM
Who could resist the enchantment of Bewitched?
BY MARY-LIZ SHAW
B
ewitched had many components of the
typical TV family sitcom: suburban
setting, stressed-out husband, sweet
wife, nosy neighbors. But its unique
premise—that ad executive Darrin
Stephens married a witch and was desperate
to keep it a secret—delivered comedy gold.
The show was the No. 2 hit in the Nielsen
ratings at the end of its first season in 1965.
Zany clashes each week between the magical
and mortal worlds had Bewitched feeling more
like a throwback to big-screen screwball farce
than the polite humor of Ozzie and Harriet.
40  REMINISCE.COM * SEPTEMBER 2022
SAMANTHA
SQUARES OFF
against Darrin
in her redoubtable
flying suit.
Underneath was a sly poke at domestic
bliss. Darrin forbade Samantha from using
her powers. The “mortal way” was the path of
virtue, he claimed. Sam tried to comply, but
always wound up using magic, usually to rescue
Darrin, if not the world. If saving humanity
PHOTO 12/ALAMY STOCK PHOTO
interrupted her housekeeping, Sam would
twitch her nose at the Hoover to make it clean
by itself—to the envy of women everywhere.
Bewitched ended in 1972, but its influence
lives on in the plotlines of Harry Potter, the
groove of Mad Men—even, perhaps, in the
technological wizardry of robotic vacuums.

YORK: SILVER SCREEN COLLECTION/GETTY IMAGES; SARGENT: COLUMBIA/KOBAL/SHUTTERSTOCK; MOOREHEAD: SILVER SCREEN COLLECTION/GETTY IMAGES; TWINS: BETTMANN/GETTY IMAGES
THE TWO DARRINS
Dick York’s sudden
departure as Darrin at
the end of season five in
1969 was one of TV lore’s
most enduring mysteries.
No one on- or off-set
ever explained why Dick
Sargent was suddenly
playing Sam’s husband.
Fans speculated about it
for years, with theories
ranging from a simple
contract dispute to the
claim that York had fallen
inconveniently in love
with his co-star. The truth,
as York told FilmFax
magazine years later,
was sadly worse: He had
suffered a severe back
injury during the filming
of They Came to Cordura
(1959) and became
addicted to pain pills.
York had to quit the show
after fainting on the set.
REAL-LIFE TEAM
Elizabeth Montgomery
and her third husband,
William Asher, a veteran
TV director for I Love
Lucy and other hits, chose
Bewitched to do together
with Montgomery as star
and Asher as director and
later producer. Sol Saks
wrote the pilot based on did naturally when she ROGUE’S GALLERY
the movie I Married a was nervous. It wasn’t a
Witch (1942) and Bell, wriggle exactly—more of Bewitched featured a
Book and Candle, a play a quick shift of the upper vast cast of supporting
and later a 1958 movie. lip, which was enhanced players who, despite
Saks never wrote another by speeding up the film success on stage and
Bewitched episode, but during editing. screen, were best
being the show’s creator remembered for their
made him a millionaire. brief pops on the show.
MOTHER! These included Paul
Lynde as Uncle Arthur,
MORE SWITCHES Agnes Moorehead was Bernard Fox as Dr.
a veteran actor with Bombay, Marion Lorne as
Even before the infamous 40 years of radio, stage lovable Aunt Clara, Alice
Darrin switcheroo, the and screen experience— Ghostley as Esmeralda
cast of Bewitched including as a trusted and Maurice Evans as
sustained other changes. member of Orson Welles’ Sam’s father, Maurice.
Alice Pearce played nosy Mercury Players—when
neighbor Gladys Kravitz she joined the cast as
until 1966, when Pearce Sam’s mother, Endora. A DARRIN BY ANY
died of ovarian cancer. Moorehead played the OTHER NAME
Her replacement, Sandra frightening mother-in-law
Gould, played Gladys as with gusto. She was upset Fans of the show might
less likable and more when York left the cast, find it a challenge to recall
meddlesome. Irene reportedly declaring “I do any episode when Endora
Vernon played Louise, not like the change” at actually called Darrin by
wife of Darrin’s boss, Sargent’s first rehearsal. his real name—in fact, she
Larry Tate, for two did it only eight times in
seasons before Kasey the show’s eight-year run.
Rogers replaced her. More memorable are the
dozens of nicknames for
her son-in-law that she
ABOUT THAT tossed off with aplomb,
TWITCH among them Dagwood,
Darwin, Dobbin, Dum
Sam’s signature move— Dum, Durweed, Dawson
the nose wriggle—was
something Montgomery
and What’s-His-Name. •
ERIN MURPHY, left, and her sister Diane were among 10 children cast to play Tabitha.
The name was incorrectly spelled “Tabatha” in the credits and on set for two seasons.
SEPTEMBER 2022 * REMINISCE.COM  41
RETRO REPLAY

Vintage Ads

WORLD OF TOMORROW—TODAY!
Technology promises a gleaming horizon.
BY MARY-LIZ SHAW

All Business
After the breakthrough of the Mark I
computer in 1944, IBM focused on
1950 faster machines for commercial use.
Its swirling red loops forming an
atom, this ad promotes vacuum-tube
computers, which became payroll
and inventory workhorses for big
companies by the end of the ’50s.

1958
Signaling a Change
With space and long-distance
communications captivating
American culture in the 1950s,
Pontiac puts a young couple
and a snazzy Super Chief next
to a massive radar antenna—a
symbol of progress for “a bold
new generation.”

42 REMINISCE.COM * SEPTEMBER 2022

 1947

1962
Lifestyles of the Future Rich & Famous
The airplane represented the pinnacle of new society in postwar America.
At top, a Douglas Aircraft Co. ad, touting the new DC-6 plane design, uses
modernist-style graphics repeated across the page to convey the company’s
global reach. Above, an eye-catching spot in the “Fresh From Motorola”
print series of the early ’60s features a couple relaxing in an ultramodern
window-walled space reminiscent of the famous Stahl house in Los Angeles.

SEPTEMBER 2022 * REMINISCE.COM 43

RETRO REPLAY

LITTLE SETH
found its way to the
Madas family when
Michael, here with
wife Ruth, worked
in New York.

Keepsakes

THE MYSTERY OF LITTLE SETH

If only this clock could talk. BY CAROL ELY • ROSELAND, VA

M
y father, Michael Madas, commuted from Bayonne,
New Jersey, to paint apartments in New York City FOCUS ON:
during the Great Depression. At one building, he found SETH THOMAS
a Seth Thomas mantel clock among a pile of abandoned CLOCKS
items. The clock didn’t work but was in perfect
condition except for a small chip on one corner of the case. Inside Mantel clocks were a
were the key and a repair ticket from the 1880s. Father carried the prized possession when
absurdly heavy marble-trimmed clock home on the subway. the Seth Thomas Clock Co.
Once the clock was repaired, it became my father’s treasure, began making clocks in
and he brought it along to his marriage. When my parents lived in the early 19th century. In
1882, the Connecticut
a house without a mantel, the clock was relegated to the basement company began using
near Father’s workbench. adamantine, a patented
One day, my father noticed the clock was missing. He saw it a few celluloid veneer that
weeks later on a bookcase at his sister, Tillie’s, house. Aunt Tillie simulated materials such
was not one to take something that was not hers, so how she got the as marble and ebony on
high-end imported clocks.
clock was a mystery. Not wanting to upset her, my parents never said Known to collectors as
a word, and the clock sat in my aunt’s house for some 30 years. Black Mantel Clocks, they
After my wedding in 1984, my husband, Ed, and I visited Aunt Tillie, were very popular into the
who was like a second mother to me. At the end of our visit, she early 1930s. Seth Thomas
pointed to the clock. “I want you to have this. Consider it a wedding produced many designs
gift.” Surprised, we missed a golden opportunity to ask how the little similar to that of Little
Seth. These high-quality,
timepiece made the momentous move to her house. But my father was functional pieces are
pleased I was now in possession of his clock—all was finally well. valued by collectors.
We had it repaired and dubbed it Little Seth. On the hour, its soft, Working models can be
high-pitched chimes sound in unison with those of Big Seth, the found readily on eBay
•
grandfather clock that resides in our front hall. for $150-$325 or more.

44  REMINISCE.COM * SEPTEMBER 2022

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RETRO REPLAY

BRADSHAW LED
the Steelers to
four Super Bowl
titles in the ’70s.

Brush
with Fame

NO WHITE SHOES AFTER LABOR DAY

Even if you’re Terry Bradshaw. BY JOE LIKAVEC • TELFORD, TN

T
he Pittsburgh Steelers were woeful for many years, TERRY BRADSHAW
and had just finished the 1969-’70 season at 1-13. In BORN 1948
1970, they won a coin toss—against the equally dismal
Chicago Bears—that gave them the first selection The Shreveport native
in the NFL draft. The Steelers’ pick, quarterback attended nearby Louisiana
Terry Bradshaw, got a lot of publicity in the Pittsburgh media. Tech University, where he spent
two years playing backup. As a
As football season was starting, I began working for the senior, he was the consensus
A.S. Beck Shoe Corp. in its men’s store on Fifth Avenue choice for top draft prospect.
in downtown Pittsburgh. A.S. Beck was a midpriced brand,
in competition with the likes of Florsheim and Jarman. Led by Bradshaw’s passing, the
The store manager usually was the person who approached Steelers won their first Super
customers, but he wasn’t available the day a tall, blond young Bowl title in 1975, then three
more over the next five years.
man came into the store. I recognized Bradshaw right away.
The store was not very big and he didn’t take long to look
The former quarterback
over the wall displays and racks of shoes. I asked him if had minor roles in several
I could be of assistance. movies, including cameos
“Do you have any white shoes?” he asked. in Smokey and the Bandit II
BETTMANN/GETTY IMAGES

I smiled and told him that he wouldn’t find white shoes and The Cannonball Run.
anywhere in Pittsburgh at that time of the year. White-shoe
season was from Easter to Labor Day, so all of our white shoes Bradshaw retired from
had been shipped to the stores in Florida. He thanked me, playing and enjoys a broadcasting
career as an analyst and studio
left and walked to the Jarman store, where I’m sure he had personality for the NFL.
the same conversation with a salesman. •
46 REMINISCE.COM * SEPTEMBER 2022
I
’ b .
BACK IN TIME

48 REMINISCE.COM * SEPTEMBER 2022

 TAKE A BREAK

50 PICTURES FROM THE PAST

52 NAME THAT CAR
54 CROSSWORD
58 LASTING IMPRESSION

just for kids

The child-centered Crow
Island School in Winnetka, IL,
designed in part by architect
Eero Saarinen, opened just a
few years before we fourth
graders in Miss Gault’s class
sat for this picture in 1944.
I’m third from left.
BOB GUHR • BURLINGTON, WI

» MORE CLASS PHOTOS page 50

SEPTEMBER 2022 * REMINISCE.COM 49
BACK IN TIME

Pictures from
the Past

FOCUS GROUPS
Tall kids in the back,
and everybody smile!

MRS. PETERSON’S THIRD GRADE

A boom town on Route 66, Winslow was
headquarters for the Santa Fe Railway in
Arizona. As a result, my classroom was a
melting pot of cultures and ethnicities in
1963. That’s me in the front row, far left.
COMING UP: Celebrity Mansions STEVE ZUKOWSKI • SURPRISE, AZ

50 REMINISCE.COM * SEPTEMBER 2022

MRS. SLOVAK’S
THIRD/FOURTH GRADE
My siblings and I went to St.
Robert Bellarmine schools in
Burbank, CA. This is the whole
class in uniform in 1958 (left).
SCOTT SCHOENGARTH
OLYMPIA, WA

SISTER JOAN MAUREEN’S

SIXTH GRADE
My class at St. Aloysius
School in Brooklyn, NY, had
47 students in 1964. It was
a great class. I’m standing
directly to the right of Sister.
HARRY DIETERICH
LEHIGH VALLEY, PA

MS. COPPIN’S ONE-ROOM SCHOOL

Betty Coppin was the beloved teacher when my wife, Dorothy,
third from right in the front row, was in first grade in 1940.
Dorothy’s siblings also went to the school in Wilkin County, MN.
MIKE KRAUSE • CARY, NC
•
SEPTEMBER 2022 * REMINISCE.COM 51
BACK IN TIME
Name
ThaT Car
STATUS SYMBOL
Car comes with a story of triumph.
BY JOE PASCALE • BLUEMONT, VA
B
orn in Dearborn,
Michigan, in 1958,
I’m fascinated with
cars of that era. I
dreamed of owning a
General Motors convertible that
was “like being there”—in other
words, an all-original car that
looked and felt the way it did
when new.
Because of the popularity and
value of the cars, I considered
it a pipe dream. But in 1998, I
spotted one for sale online. It
came with an incredible story.
Butch Goodwin was just a boy
when his father was murdered in
a robbery attempt in 1932. Butch
worked hard to help his mother,
Mayble, and, as an adult, he
became a successful pharmacist
in his Nebraska hometown.
52 REMINISCE.COM * SEPTEMBER 2022
To celebrate his family’s rise
from hardship, he bought this
brand-new, luxurious convertible.
He doted on the car, retiring
it from everyday use after five
years on the road.
Butch died in 1977, but his
family kept the car for the
memories it held. After Mayble
died, Butch’s sister Margaret
reluctantly decided it was time
to part with it.
After more than one long
conversation with me, Margaret
and her husband, Don, chose to
sell me the car, despite higher
offers from others. I cleaned up
the car and added new tires, then
sent Margaret a photo of her
brother’s car.•
CLASSIC
CLUES
This automotive brand,
1 one of the earliest in
the industry, is named for
the founder of Detroit.
This model was a step
2 up from the brand’s
still-posh entry-level car.
Veteran designer
3 Harley Earl styled this
car as one of his final
projects at General Motors.
The brand launched
4 the tail fin craze of
the 1950s.
Elvis Presley, a faithful
5 enthusiast of the cars,
was drafted into the Army
during this model year.
HOW’D YOU DO?
Answer is on page 56.
CROSSWORD
CHILDREN’S LIBRARY
BY MYLES MELLOR
1 2 3 4 5 6 7 8

10 11 12

13 14

15

16 17 18

19 20 21 22 23

24 25

26 27 28 29

30 31

32 33 34 35

36 37 38 39 40

41 42 43

44

ACROSS 32 Legal orders 5 Mystery series with 26 Gateway Arch

1 Children’s author and 35 Internet domain Frank and Joe, 3 wds. state, abbr.
illustrator Beatrix ending for a school 6 The Big Sleep author 27 Shower
4 NASCAR vehicle, 36 Early reader series, Raymond 28 North African desert
2 wds. goes with 38 across 7 Top exec. 29 Compartment
10 First name of and 39 across 8 Low-_____ (not clear) 30 Provide a fund for
Popeye’s girlfriend 38 Connecting word 9 Enchant 31 Superman
11 Stairway alternatives (see 36 across) 12 Flying Down to _____, Christopher
13 L. Frank Baum classic, 39 Goes with 36 and 1933 film with Fred 33 Poison ivy problem
4 wds. 38 across Astaire and Ginger 34 Score at the Super
15 Pound, abbr. 41 Great grades Rogers Bowl, abbr.
16 Teenage sleuth, 2 wds. 43 Amble 14 Historical period 37 Mustard’s rank in
MATTHEW CORRIGAN/ALAMY STOCK PHOTO

19 Judi Dench title 44 Maurice Sendak’s 15 Godiva or Gaga Clue, abbr.

21 Expression of surprise Where the _____ ______ ______ 16 Bar request, no ice 40 _____’easter (storm)
22 Extend a subscription 17 What glasses rest on 41 Where it’s _____
24 Granola grains DOWN 18 Wish you _____ here 42 Kilogram, for short
26 Imaginary nursery 1 A.A. Milne’s bear, 20 Margaret Wise
rhyme author, 2 wds. last name Brown bedtime story
29 Place, abbr. 2 Chubby Checker’s Goodnight ____
30 Mighty long time “Let’s _____ again!” 23 Charming pig in
31 Reiner of All in the 3 The night before Charlotte’s Web HOW’D YOU DO?
Family Christmas, e.g. 25 Melt Solution on page 56.

54 REMINISCE.COM * SEPTEMBER 2022

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T E
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O C
H
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E
A R
E
FIND HATTIE’S HATPINS
O L I V E E L E V A T O R S
Just for fun, we hid two hatpins in this issue! In the July
issue, we hid them in the folding chair on page 16 and H S W H N I
on the side of the station wagon on page 31. T H E W I Z A R D O F O Z
L B R T R L
A N A N C Y D R E W
D A M E O H Y R E N E W
Y O A T S B R I
M O T H E R G O O S E P L
E O N A A Y A R O B
N W R I T S H E D U
D I C K A N D J A N E R
NAME THAT CAR, PAGE 52: O O A S K R O V E
Joe Pascale drives a 1958 Cadillac Sixty-Two convertible.
W I L D T H I N G S A R E

56  REMINISCE.COM * SEPTEMBER 2022

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BACK IN TIME
Lasting
Impression
MORE THAN A HOUSEWIFE
Lucy’s slapstick knocks down barriers.
BY JOANNE DURKEE • PLEASANT HILL, CA
M
y mother, Peggy, and I watched
I Love Lucy together. I sat cross-
legged on the floor in front of our
black-and-white TV while Mom
stood behind me at the ironing
board, pressing Dad’s shirts.
The show’s formula relied on Lucy’s
relentless determination to make her mark.
Mom and I both understood that Lucy, as a
housewife, believed she was meant to do more
than what her husband, Ricky, and society
defined for her. Once Lucy set her mind on an
outcome, barriers were merely something to
hop over, crawl under or ignore.
One of my favorite episodes clearly shows
Lucy’s ambition. Lucy meets a famous Italian
director, who offers her an audition. She takes
it upon herself to learn about the culture and
visits a vineyard. There, she ends up barefoot in
a vat of grapes with a local—and experienced—
grape stomper. Another episode ends with
Lucy being offered a Hollywood contract. But
instead of being excited for Lucy, Ricky, Fred
58 REMINISCE.COM * SEPTEMBER 2022
JOANNE BONDED
with Mom Peggy, here
in 1954, and later by
laughing together at
Lucille Ball’s fresh takes.
and Ethel insist they need to return to New
York. She has to decide between staying and
working in Hollywood and being with Little
Ricky. She has no choice but to pass on this
once-in-a-lifetime opportunity.
My mother had dreams of becoming an
attorney or writer, but her life revolved around INSET: JOANNE DURKEE; LUCY: SILVER SCREEN COLLECTION/GETTY IMAGES
the day-to-day care of us five children. She was
strong, intelligent and a voracious reader who
took classes and went to lectures, but she never
overcame the barriers, internal and external, to
reaching her professional goals. In spite of this,
Mom continually preached to all of us—sons
and daughters—that the possibilities for our
futures were limitless.
As an adult, I always worked outside the
home, and pursued a range of interests and
passions. And after I was married, with
children, Mom and I often commiserated
about those challenges. Connecting the
dots between our lives and Lucy’s gave us
perspective and humor. Mom knew that Lucy
could teach both of us a thing or two. •
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 That’s me in
1946 in my much-
cherished dudess outfit.
My dad, Richard Merrill,
took the picture outside
our home in Oakland,
California.
JAY FINLAY • SUN CITY WEST, AZ