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Smart Line

Computer
FINAL PRESENTATION

Final Presentation
About your money
FINAL PRESENTATION

38,86 39,091 500 000


Ending cash

BAD NEWS WE CAN’T GIVE


BOOK VALUE OF 1 SHARE NUMBER OF SHARES
YOU YOUR MONEY BACK…
AT THE END OF Q8 YOU HAVE
You need to Keep us
Our company made in Q8 a progression of 4 188 811,28
brands profits

Our investment in future has always been good, which


explain our late and slow development but which in the
last two quarters paid off

Our past experiences, we failed once and we learned and


came back from it

Our flexibility and negotiation skills to contract with


FINAL PRESENTATION

others

Our production is always positive, we are not losing any


sales by answering all of them

Our industry results total performance exploded from


1.099 in Q7 to 23.896 in Q8

Our market shares grew up from 14% to 21% total market


shares, with a dominance in travelers were we are mainly
focused and stronger than competitors
BAD THINGS MANAGEMENT

Our mistakes
Put everything in our Mercedes target segments when our product
wasn’t adapted to their needs (Q5)

Our prices were too high in Q5, Q6 and Q7 compared to our


competitors
FINAL PRESENTATION

We had three offices in Europe so we invested greatly in regional


ads in this area but not enough in the other areas and compared to
our competitors

We invest 500,000 in R&D Expenditure to improve changeover,


which was too high.

At the beginning we didn’t invested enough in salespeople which


impacted the number of units sold in Q5.

We took too much time to open our local offices compared to


competitors tactics.
In the last two quarters, we should have tried to tap

If we can redo
into one other segment than just try to focus on the
Travelers segment. We should, have also create a
brand new product that will meet the demands of
the game, the Workhorse segment, in order for us to increase
our sales revenues, compared to competitors.

we will We would have preferred a better


We should have decrease overtime
within the the
class,prices of our
FINAL PRESENTATION

confidentiality it was always

change
product becausenecessary
we were to only focusing
find another on what
classroom to the
discuss more
customers were willing serenely
to pay, rather than
comparing our prices to competitors.

We waited too long to tap into the Mercedes


We always
segment. We decided tootried to to
late findstart
solutions
in Q5thatfor
suited
Q6
everyone's interests and were very respectful
and we realized too late that
of everyone's thewhether
word, otherthe competitors
idea was
also had the same Marketing
good or not. tactics as us. If could
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redo it, we should have started in Q4. Furthermore,
we didn’t really look closely in terms of customers
needs and use pattern. They needed more a desktop
computer to enabled the Mercedes customers to
work on tiny graph. detail and handle large tasks
BUSINESS PRESENTATION

Thank You

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