Lecture 9

Social media and higher education

M.C.Q Question

1. Our world has transformed since the start of ……………..

( instgram – vedio calls – text messages – none )

2. The most predominant social media platform

( twitter – linked in – instgram – facebook )

3. …………….. Is a fast-paced network and still be a lucrative platform

( facebook – linkedin – twitter – pinterest )

4. This app is designed to tech-savvy and content hungry users ……….

( instgram – facbook – snapchat – twitter )

5. This app is hugely popular among younger generations ……….

( linked in – instgram – snapchat – facebook – all )

6. This app is used for professional networking including ( ex: employers ) …………

( pinterest – facebook – linked in – all )

7. This app operates a software system designed to enable saving and discovery of
information

( linked in – twitter – snapchat – none )

8. To remember what was said or seen in cnapchat or instgram you must ………

( see all stories – reply as soon as you opened the story – follow that person – none )

9. You can share student events and community outreaches through …………….

( messages –snapchat – twitter – live feeds )

10. You can complete your social story on …………..

( instgram – snapchat – both – none )

11. Current students will feel more engaged and a part of their school’s conversation by
……..

( creating a page on facebook – interactive account at instgram – interactive university

brand – interactive university page )

12. ……………… love to interact with content

( teenagers – adults – millennial – all )

13. The first journal who joined snapchat is ……….

( new york times – washington post – wall street – none )

14. Facebook live vedios became available to the puplic in april ……….

( 2014 - 2015 – 2016 – 2017 )

15. More than ………… of the world access their facebook account once at month

( quarter – half – three quarters – 1\3 )

16. For 65 years old and more facebook is used by a majority of ……… amongst all other age
range

( males – females – americans – one and three – two and three )

17. Exceptional platform for brands to use for social customer service is …………

( pinterest – twitter – facebook – all )

18. A common way for teens to chat with each other is in ……….

( facebook messenger - instgram – snapchat – all )

19. In the last few years it is only increase in size is …………….

( snapchat – instgram – linked in – twitter )

20. The number one platform to connect professionals is ……….

( pinterest – twitter - facebook – none )

21. A visual search engine that has revolutionized online shopping ……….

( linked in – pinterest – both – none )

22. ……......... Is an engine to publish your cv and search for a job

( twitter – pinterest – linked in – snapchat )

23. …………….. Include writing long texts, daily stories and knowing news all over the
world

( twitter – instgram – snapchat – facebook )

ANSWERS

1. Text messege – c 13. Wall street – c

2. Facebook – d 14. 2016 – c
3. Twitter – c 15. Quarter – a
4. Snapchat – c 16. Two and three – d
5. Instgram – b 17. Twitter – b
6. Linked in – c 18. Snapchat – c
7. None – d 19. Instgram –b
8. Reply as soon as you open it – b 20. None – d
9. Live feeds – d 21. Pinterest – b
10. Both – c 22. Linked in – c
11. Interactive university brand – c 23. Facebook – d
12. All – d
Right or Wrong question

1. Social media became a part of the everyday life to all people.

2. You must have an account on snapchat specifically to know the news every day.
3. Teenagers have the minority ratio in using the social media.
4. The SMS became more popular than ten years ago.
5. Twitter has more daily users than instgram.
6. You may have a purchase after seeing a product on pinterest.
7. It’s difficult to find your target audience on social media.
8. Social media made digital messages more personal.
9. Social media create a sense of urgency and no need to share.
10. Can you pass your day without checking your social media accounts.

ANSWERS

1. R
2. W
3. W
4. W
5. R
6. R
7. W
8. R
9. W
10. It’s up to you. 