Sap Bw4hana

SAP BW/4HANA
SAP Partner Only
Partner Enablement
September, 2016
SAP BW/4HANA
HOW WE GOT HERE
BW SAP BW SAP SAP BW

Extractor Any DB HANA on HANA
SAP BW/4HANA
 SAP Reporting  Operational Reporting  First in-memory  High Performance  Next Generation Data Warehouse
 Data warehousing Database Data Warehousing
 Built for Cloud
 Strategic Planning
Scenarios  Logical Data Warehouse
 Internet of Things
 Integrates with Data Lake
← 2016
2011 2012
BW remains one of the most popular and implemented HANA use cases
© 2016 SAP SE or an SAP affiliate company. All rights reserved. SAP Partner Only 2
BW/4HANA – Next Generation Data Warehousing
BW/4HANA…
• New data warehousing solution Simplicity Openness
• Highly optimized for HANA…like S/4HANA
• Leverages HANA differentiators (e.g. integration)
• Integrates with new data sources and engines
BW/4HANA
• Creates the Logical Data Warehousing foundation
Design Principles
New in BW/4HANA …
• Accelerate open data warehousing development
• Advanced multi-temperature management option
Modern High
• Modern Interface Interface Performance
• Built for cloud
SAP BW/4HANA
THE NEXT GENERATION DATA WAREHOUSE
Next Generation DW is Essential More Data and Greater Expectations

are Driving IT
“Digitization of everything and the increase in the “Organizations now require data management solutions for
number of data producers are driving greater demand analytics that are capable of managing and processing
in data capture, management, and analysis software.” internal and external data of diverse types in diverse formats,
in combination with data from traditional internal sources.
“Data warehouses will not disappear as they have a Data may even include interaction and observational data —
key place in an organization's data architecture.” from Internet of Things sensors, for example. This
requirement is placing new demands on software in this
market as customers are looking for features and functions
that represent a significant augmentation of existing
enterprise data warehouse strategies.
IDC1 Gartner2
*1 Worldwide Business Analytics Software Forecast, 2016–2019 by Dan Vesset et al, IDC, July 2016. Doc # 257402
*2 Gartner Magic Quadrant for Data Warehouse and Data Management Solutions for Analytics, February 2016. http://www.gartner.com/doc/reprints?id=1-2ZFVZ5B&ct=160225&st=sb
SAP BW/4HANA
The Next Generation Data Warehouse
High Performance Open

• Leverage huge amounts of data • Manage all type of data SAP and non-SAP
in real time • Access models through a SQL interface
• Algorithm pushdown into HANA
Newly designed native HANA solution that optimizes &

simplifies a customer’s BW environment
Modern user interface Simple

• Simplify access for everyone • Get up and running sooner
• New UI for admin, modelers • Reduce development effort
and users
SAP BW/4HANA
THE OPPORTUNITY
BW on any DB
 The next evolution of BW with increased performance and capabilities due to

native HANA integration
BW on HANA
BW/4HANA
 The next generation DW with deeper & tighter HANA integration and new
features
Non Productive BW
SAP BW/4HANA
 The answer to customer’s growing DW and mixed SAP & non-SAP scenario
requirements
BW/4HANA creates real opportunities for both SAP HANA and Analytics
SAP BW/4HANA
PUTTING IT ALL TOGETHER
Digital Boardroom Enterprise

Cloud SAP BusinessObjects
SAP S/4HANA SAP BW/4HANA Custom HANA DW

+ +
Operational Reporting Historical Analysis Enterprise Scope
SAP Application Data Non-SAP Data
HANA PLATFORM
Database Services | Advanced Analytics | Integration Services | Data Management
SAP provides seamless solutions that cover all enterprise analytic and next generation data
warehousing needs
SAP BW/4HANA
TARGET SCENARIOS
BW anyDB BWoH Non-Prod BW

• Replace aging and • Massive simplification and • Surround Existing EDW with
inefficient disk based data data footprint reduction new applications and data on
base BW/4HANA
• Truly modern and open data
• Leverage HANA interoperability
warehouse with SAP Vora and
• Native HANA integration with existing EDWs
Hadoop
provides simplification • Starting point for eventual
and massive performance • Eclipse and Web-based migration of existing applications
gains tooling for modeling and admin & databases from current EDWs
• Vendor consolidation • Dramatically simplified user • Position SAP as the strategic

experience with Eclipse and future direction and current
Web-based tooling for EDWs as legacy systems
modeling and admin
SAP BW/4HANA
BW ANYDB
Customer Pain Points & Market drivers SAP’s Offering & Value Proposition
• Slow performance  Meet high volume demands with performance gains from HANA Platform and
• Exploding data volumes limit visibility into all data optimizations for HANA
WHY? WHAT?
• Long Wait times for reports means a business community  Deep HANA integration provides ability to take advantage of HANA
not able to react quickly Processing Engines for Predictive, Text, Spatial, Graph, Streaming
• Expectations for Real Time insight not possible within the  Platform standardization on one vendor – SAP
confines of disk based systems
 Landscape simplification by system consolidation
• Business users frustrated with slow running reports leading
to an under-utilized BW investment  Meet future demands – beyond traditional data warehousing
• IT unable to react quickly enough to changing business  Serve dynamically changing system landscapes through LDW
requirements
 Enable upcoming cloud and hybrid deployment scenarios
• Lack of Big Data and DW features
 Manage any data type, integrate leading Big Data technologies
• Multiple vendors to deal with
WHERE?
Customer Profile and Industries
WHERE?
 Target Customers: Existing SAP BW Customers
 Typical Use Cases

 SAP Analytic Applications
 Big Data, Agile Data Mart, Operational Reporting use cases
Further Information
 SAP BW/4HANA PartnerEdge Page
SAP BW/4HANA
BW ON HANA
• Cumbersome user and management interface  Meet high volume demands with performance gains from optimizations for HANA
• Exploding data and object volumes limit visibility into all  Deep HANA integration provides ability to take advantage of HANA Processing
WHY? WHAT?
data Engines for Predictive, Text, Spatial, Graph, Streaming
• Inability to fully leverage all features of HANA
 Meet future demands – beyond traditional data warehousing
• Lack of Big Data and DW features
 Serve dynamically changing system landscapes through LDW
• Performance
 Enable upcoming cloud and hybrid deployment scenarios
• Inefficient data lifecycle management capabilities
 Manage any data type, integrate leading Big Data technologies
 Significantly smaller metadata footprint & massively simplified data model
 Radical removal of persistency layers – virtual Data Warehouse
 World-class end-user UI and Analytics capabilities
WHERE?
WHERE?
 Target Customers: Existing SAP BW Customers

Further Information
SAP BW/4HANA
NON-PRODUCTIVE BW
• Failing traditional EDW
• BW/4HANA can be positioned as Agile Data Mart for Non-SAP customers, as
• Exploding copies of data expansion to existing DW for new apps/data
•
WHY? WHAT?
Complex ETLs and Job management
• Un-paralleled performance
• Huge backlogs and slow innovation
• Complete end-to-end platform for both Business Data and Operational Data (IT/OT)
• High TCO
• Older or stale information • Unified platform for both Analytics and Real-Time Transactional processing.
• Vendor uncertainty • Lower expansion cost, with multiple choice for hardware vendors.
• Multiple vendors and interfaces
• Performance issues
• Inability for IT to react to changing business
WHERE?
WHERE?
 Target Customers: Existing SAP BW Customers NOT deployed

Further Information
SAP BW/4HANA
CUSTOMER SUCCESS – FAIRFAX MEDIA
Company Business challenges
Fairfax Media Pty. Ltd.  Access accurate information in a timely manner
 Large amount of time spent downloading and
Headquarters
Sydney, Australia
manipulating spreadsheets
 Multiple ERP Systems with different chart
3 months
From nothing to productive
system
Industry
Media & Entertainment Technical implementation
 Implemented SAP BW edition for SAP HANA
Products and Services  Infrastructure provided by AWS
Digital Media
Newspapers
 Development and prototyping with live data
 4 layers landscape (Sandbox, Development, Test <1 hour
Radio & Production) Upgrade from 244gb to 2tb
Events system using AWS
Video
Key benefits
Employees  Enablement of Financial Operational self service
5,515 (2016) analysis and reporting
 Business stakeholder and key users embedded
Revenue
AUD 1,837 (2016)
in report development process
 Enablement of cost savings initiatives by
50%
Reduction in end to end
analyzing detailed expenditure information development time
Web Site
www.fairfaxmedia.com.au
Partners “The use of SAP BW edition for SAP HANA has
Internal Team enabled us to deliver a new analytic platform to 10x
our constantly changing business in 3 months Average report execution time
improvement
with minimal upfront investment and using an
extremely flexible environment using AWS. ”
Diego Lombardini, Head of Finance Systems, Fairfax Media Pty.
Ltd.
© 2016 SAP SE or an SAP affiliate company. All rights reserved. 28786 (14/09) This content is approved by the customer and may not be altered under any circumstances. SAP Partner Only 12
SAP BW/4HANA
TRANSITION TO BW/4HANA
New customer to SAP or ready for a fresh start, Legacy

New migrate data from legacy system to a new System
Customer installation of SAP BW/4HANA.
BW/4HANA
Upgrade your BW-on-AnyDB to BW-on-
BW on HANA then migrate to BW/4HANA.
AnyDB
BW BWoH
BW on Migrate to BW/4HANA object set then BW on SAP BW/4HANA

HANA
HANA
On-Premise
upgrade to BW/4HANA.
Or Cloud
BWoH – Region A
Simplify your system landscape to carve out
Landscape selected processes/functions, moving BWoH – Region B
Simplification gradually to SAP BW/4HANA innovations..
BWoH – Region C
SAP BW/4HANA
BENEFITS
For the Business For IT

• Business Agility -- Leaner adoption and • Simplification -- Dramatically simplified
implementation of new processes and tools data modeling and data footprint reduction
enables your business to respond to
changing business climate quickly—you • Open SQL Support -- The option of
need data delivered in a way to make better
decisions sooner. working with HANA in BW mode or in native
SQL mode, or both.
• Cloud Ready -- Lower cost of ownership, • Data Lifecycle Management -- BW/4
faster prototyping, and the ability to scale up HANA leverages HANA’s data lifecycle
and down at will features by allowing automatic distribution of
data to hot and warm storage areas.
• Next Generation Data Warehouse -- High • Modern Interface -- BW/4HANA delivers
performance future proof platform ready for a user-centric, visually simplified interface to
new challenges such as the Internet of improve productivity of users, designers and
Things, Data Lakes and Advanced Analytics administrators
Partner Economics &
Enablement
Commercialization
Promotions
BW/4HANA Application HANA Prerequisite
(Per Regional Approvals)
Run Time
Run Time
HSAV
Full Use
Full Use
Enterprise
Platform Edition
Edition
 Customers must have SAP Business Suite  No restrictions on data sources connecting to BW/4HANA  Promotions Applied at Regional Discretion
or S/4HANA deployed in production or
 HANA REB or HANA Base Edition does not support  Standard Conversion Rates
purchase these licenses in the same
transaction BW/4HANA  Conditional Discounts per Regional
 Existing HANA REAB or HANA Base customers must migrate Adoption Policy Applicable
 Available Onprem
to new HANA REAB or HANA Platform/Enterprise to be  PartnerEdge Contractual Discounts per
 BYOL deployable (AWS & HEC) eligible for BW/4HANA policy
Partner Economics
License Revenue Stream Additional Revenue Stream

Partner Uplift and Regional Credits As Applied Partner Consulting
License Opportunities Partner Consulting Opportunity

 SAP HANA is “partner buy price”  Monetize on standard Consulting such as blue print,
 Credit or promotion opportunities according to regional setup, data migration, data preparation, data connection,
adoption business strategy, change management, business process
improvement
 Target installed base: S/4HANA or Business Suite
Customers with BW any DB or BW on HANA (other use  Customize, optimize & educate on supporting
cases to follow) authorizations, hierarchies, Lifecycle management, business
strategy, change management, business process
 Cross-sell opportunities to existing Analytics, Big Data, improvement and planning.
DW customers
 Extend from operational reporting to Data Warehousing
 Upsell to existing BW customers*
 Repurpose customer hardware budget to consulting budget
 Allowed only with SAP HANA REAB, Platform and with BYOL models
Enterprise Editions
BYOL allows the customer to move Budget from
Cross License Opportunity Hardware to Consulting (capex vs. opex)
 Digital Boardroom, SAP BusinessObjects Cloud, SAP
BusinessObjects Enterprise (BOE), S/4HANA
*existing BWonHANA opportunities should be carefully
considered to determine impact on existing pipeline
SAP BW/4HANA
External Enablement
Sales Presentation
Try BW/4HANA Join the Community ASUG Webinar
Replay (9/14)
Try It Link Link Link
TechEd LV Pre-
Migration Training (Oct) Presales Training (Oct) Sales Training (Oct)
Conference
Call Partner Manager Check PartnerEdge Check PartnerEdge Check PartnerEdge
SAP BW/4HANA Assets
Live Streaming Launch Messaging &

Golden Pitch Overview
Replay Positioning
Replay Link Link Link
L1 Presentation L2 Presentation Roadmap FAQ
Link Link Link Link
BW/4HANA
ADDITIONAL RESOURCES
Key Links for Additional Information:

 SAP BW/4HANA sap.com – www.sap.com/bw
 SCN SAP BW/4HANA - http://scn.sap.com/docs/DOC-74554
 SCN SAP BWoH - http://scn.sap.com/community/bw-hana
Partner Detail: Other:

 Partner Day - SAP TechEd
 BW/4HANA on PartnerEdge
 Las Vegas
 External Enablement
 Barcelona
 Partner Demo (coming soon)  Live Stream Laun
 Sales Plays (planned for Q4)  Q&A Forum Via Learning Hub (planned)
NEXT STEPS
ENGAGE BW CUSTOMERS FOR BW/4HANA OPPORTUNITY
1 2 3
Enable Prepare Engage
Attend available Identify opportunities Plan campaigns,

enablement sessions within your customer demand generation
and learn more base events and priorities
Q&A

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SAP BW/4HANA

SAP Partner Only

BW SAP BW SAP SAP BW

Next Generation DW is Essential More Data and Greater Expectations

High Performance Open

Newly designed native HANA solution that optimizes &

Modern user interface Simple

 The next evolution of BW with increased performance and capabilities due to

Digital Boardroom Enterprise

SAP S/4HANA SAP BW/4HANA Custom HANA DW

SAP Application Data Non-SAP Data

BW anyDB BWoH Non-Prod BW

• Vendor consolidation • Dramatically simplified user • Position SAP as the strategic

 Typical Use Cases

 Typical Use Cases

 Typical Use Cases

New customer to SAP or ready for a fresh start, Legacy

BW on Migrate to BW/4HANA object set then BW on SAP BW/4HANA

For the Business For IT

License Revenue Stream Additional Revenue Stream

License Opportunities Partner Consulting Opportunity

Try It Link Link Link

Call Partner Manager Check PartnerEdge Check PartnerEdge Check PartnerEdge

Live Streaming Launch Messaging &

Replay Link Link Link

L1 Presentation L2 Presentation Roadmap FAQ

Link Link Link Link

Key Links for Additional Information:

Partner Detail: Other:

Enable Prepare Engage

Attend available Identify opportunities Plan campaigns,

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