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World Class Operations.

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Introduction: -
World-class businesses concentrate on offering high-quality goods at competitive
prices. Thus, quality plays a crucial role in ensuring a business' success. Quality can
be characterized as a standard of excellence that shows a good or service has no
mistakes or flaws. It may also be described as a unique quality of a product that sets
it apart from competing items of a similar nature and makes it superior. Therefore,
organizations strive to adopt and execute the Total Quality Management (TQM)
programme and practices in their business in order to generate quality products and
services. Through a variety of procedures, practices, and employee involvement, the
Total Quality Management method seeks to achieve ongoing improvements. It aids
businesses in achieving the desired standards of quality for their goods and services.

Concept and Analysis: -


The American Society for Quality states that when used technically, the term
"quality" can indicate two different things: first, the qualities of a product or service
that affect its capacity to meet explicit or implicit needs, and second, a product or
service devoid of flaws. The level of service an organization provides to its clients
is the most important aspect in determining its success. An organization may
guarantee that all of its operations are being carried out appropriately by creating
and providing high-quality goods and services. Furthermore, in the current climate
of fierce global competition, where buyers have access to a wide range of products,
quality has emerged as a crucial element for producers to establish a firm footing in
the markets. Quality has many different connotations for users, hence there is no
single definition for it. Philip Crosby defined quality as compliance to requirements

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or specifications. The goal of this definition of quality is to determine how well a
good or service satisfies the set objectives. Quality can be summed up as the
distinctive characteristics of goods and services that satisfy customers. Three levels
of quality are acknowledged in every organization in order to consistently provide
high-quality goods and services. The three main types of quality are as follows: -
1. Quality of Design - It is based on market research that was done to
determine the qualities of a product that customers can associate with
quality. The evaluation of sales calls and customer research are the first
steps in creating high-quality designs. As a result, sufficient product
specifications are created that can satisfy client expectations at a specified
price. Organizations use consumer research to analyze the issues
customers have when using products and to forecast future customer
preferences. Even if the product is adequately in accordance with the
design, the buyer would likely not be satisfied if the design's quality did
not match his needs. The completeness and accuracy of specifications,
drawings, catalogues, etc., as well as the design's suitability for
application, are typically indicators of design quality. For example, Nokia
which was once the leading manufacturer in the mobile phone business
slowly lost their market grip, due to failure in interpreting the quality of
design. They failed to understand the changing requirement of the
customers. They failed to upgrade their phones in android operating system
which was a much user-friendly interface. On the other hand companies
like Apple and Samsung interpreted the requirements of the customers and
changed their products accordingly.
2. Quality of Conformance - It requires changing consumer-based traits into
particular product qualities. Organizations must work to improve these
criteria after determining the product specifications based on the design

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quality. It is the degree of product quality that is actually created and
supplied through the organization's production or service process in
accordance with the requirements or design. The grade of conformity is
considered outstanding when a product completely complies with the
specification (design). It necessitates transforming consumer-based
characteristics into specific product features. Following the selection of the
product specifications based on the design quality, organizations must
attempt to improve these criteria. It is the level of product quality that is
actually produced and provided through an organization's service or
production process in compliance with specifications or design. When a
product fully conforms with the standard, the grade of compliance is
deemed excellent (design). For example, Orkut which was popular social
site in the year 2004-2009 lost their members to Facebook, because they
failed to update or change their interfaces as per customer requirements.
Facebook triumphed where they introduced advertisements of companies
to their social site.
3. Quality of performance - Setting up a manufacturing process is involved
in ensuring that the product meets the requirements determined by
performance quality. The functioning of the quality attributes of items on
the market is where the quality of performance is most heavily
emphasized.

Conclusion: -
There are two main stages in the creation of any product: intellectual creation and
physical creation. A product is conceptualized during intellectual development, a
design is made, and then it is physically produced. Quality of design and quality of
compliance are two complimentary facets of the term quality. Therefore, good
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quality can only be achieved when both are effectively regulated. A product's quality
is integrated into its design just as much as it is during the production or servicing
phases. Consistency is ensured through quality management for an organization,
product, or service. Quality planning, quality control, quality assurance, and quality
improvement are its four primary parts. The goal of quality management is to
improve both the quality of goods and services as well as their delivery. To achieve
more consistent quality, quality management therefore employs quality assurance
and control of both processes and products.
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Introduction: -
The Quality Function Deployment (QFD) method is a crucial instrument for creating
world-class operations. QFD aids businesses in creating goods that are more in line
with consumer demands. Organizations can differentiate themselves from the
competition by using this customer-centric strategy. The House of Quality (HOQ)
method is a popular one for putting QFD into practice. HOQ is a diagram that
illustrates the relationship between a customer's expectations of a good or service
and the organization's capacity to meet those expectations. Quality function
deployment is a set of planning and communication procedures that concentrates and
organizes capabilities inside an organization in order to first create, then
manufacture, and finally market products that customers want to buy and will
continue to buy. The concept that products should be developed to reflect customers'
desires and tastes is the cornerstone of the house of quality, therefore marketing
personnel, design engineers, and production workers must collaborate closely from
the moment a product is first conceived. Cross-functional teams use HOQ to
translate a variety of customer requirements into prioritized engineering targets for
a new product design. These targets are determined by market research and
benchmarking data. Organizations can translate consumer requests into design
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specifications with the use of HOQ. Additionally, by using HOQ, an effort is made
to align the design needs with the organizational capabilities.

Concept and Analysis: -


House of Quality (HOQ) is shown as a home. The requirements of the customer,
also known as the customer's voice, are shown on the left wall of the home. Customer
requirements are shown in order of priority on the wall to the right. Technical
descriptors, or the technical characteristics of products, are represented by the ceiling
of the home. The house's interiors show how the technical descriptions and client
requirements relate to one another. The relationship between technical
characteristics is represented by the house's roof (independent technical
requirements). These technical descriptions are necessary to satisfy client demands
and raise product quality. A customer is any individual, group, or other entity that
directly receives the goods or services that your business provides. Even though they
have a "stake or interest" in the success of your company, stakeholders are rarely the
direct recipients, despite the fact that the phrase is occasionally employed as a form
of consumer. Your output is delivered directly to the outside client, who also serves
as your main source of cash. The internal client is the division within your company
or individual who will receive your work or that of your department next. In most
cases, they don't compensate you for your labour or services. The structured process
of directly asking and obtaining the precisely stated needs, wants, expectations, and
performance experiences of the consumer regarding the goods and/or services you
have supplied to them is known as the voice of the customer, or VOC. Customer
needs may typically be divided into six categories: quality, price, safety, service, and
delivery. Today, social responsibility is also becoming an increasingly common
category. The organization's primary goal should be to fulfil these demands. The
difficulty lies in how an organization compiles and combines all the voices, many of
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which can be at odds with one another. If the business and the customer do not share
the same definition of what is important, they risk providing a product or service that
does not meet the needs and expectations of the consumer. The main steps involved
in building the HOQ are as follows serially:-
1. Define customer requirements - The first stage is to specify what the consumer
wants from a product. The fundamental goal is to convert client requirements
into engineering specifications. Customers purchase goods that most closely
match their expectations or needs, and businesses work to develop goods that
meet those needs.
2. Define technical descriptors - The organization must specify the technical
descriptors of the product, or the technical specifications, in the following
stage in order to produce products that are tailored to the needs of the
consumer. These adjectives must be expressed in language that can be
measured.
3. Establish relationship between customer requirements and technical
descriptors - Technical descriptions and customer needs may have weak,
moderate, or strong relationships. The degree to which the company has met
the customer's needs determines how strong the relationship will be. Has it
been able to satisfy every client need? Or possibly there are specifications for
the goods or technical details listed that have nothing to do with client wants.
4. Establish interrelationship between technical descriptors - Here, a connection
is sought to be created between the various technical descriptors and any
modifications that must be made in order for them to satisfy the demands of
the customers.
5. Perform competitive assessments - Here, customer assessment and technical
assessment are the two forms of competitive evaluations that are carried out.
The organization assesses whether the client needs have been met through

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competitive assessment and also pinpoints the areas that still need work. On
the other hand, technical assessments are carried out to examine the product's
technical specifications and determine how well they have been able to adhere
to the predetermined requirements.
6. Define prioritized customer requirements - The customer's requests are ranked
in order of significance in this phase. Examples of customer criteria that are
prioritized include target value, sales point, etc.

Conclusion: -
The voice of the customer (VOC), which may be heard in an organization's
numerous voices (including those of the customer, business, employee, and process),
is the one that ultimately determines what should be vital to the organization and
what it should concentrate on. You can better comprehend who your clients are and
their requirements and expectations by listening to their feedback and applying it
into your business practices. It also directs your company in determining how to
enhance your services and goods for them. A company is better able to create tailored
and successful experiences by focusing on the demands and preferences of the client.
3.
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Introduction: -
Numerous instruments and methods, such as benchmarking, Kaizen, and Kanban,
are employed in world-class operations. Another widely used technique is business
process reengineering (BPR), which involves reviewing and redesigning current
workflows and procedures in order to streamline an organization's operations and
get rid of pointless jobs. The three R's—rethink, redesign, and retool—form the core
of BPR. An organization can adopt the necessary adjustments to its processes with

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the help of the three R's. They also define the stages of an organization's
reengineering initiatives. The BPR guiding principles can also be used to implement
BPR within an organization.

Concept and Analysis: -


For all organizations to achieve their objectives and maintain their competitiveness
in the market, change has become a must. No organization can rely on static or fixed
methods of production to satisfy customers in the age of global competition and
cutting-edge technologies. Businesses utilize Business Process Reengineering
(BPR) to streamline procedures and make it simpler to incorporate changes into their
operations and organizational structure. The process of analyzing and changing
workflows within and between organizations in order to improve end-to-end
processes and automate non-value-added tasks is known as business process
redesign (BPR). By putting an emphasis on the fundamental design of their business
processes, it enables organizations to restructure their organizations. BPR is
analyzing an organization's present processes and revamping them to achieve the
required efficiencies. There are three R’s in BPR known as the phases of engineering
which are defined as below: -
1. Rethink - In this phase, an organization's existing goals and fundamental
principles are examined to determine how well it is performing in terms of
customer satisfaction. Assessing important variables and their impact on
customer satisfaction is another task carried out at this phase.
2. Redesign - The numerous methods used by an organization to create products
and offer services are evaluated in this phase. The framework for allocating
different roles and responsibilities to personnel, task completion, and the
results of various operations carried out in the organization are among the
other activities that are evaluated.
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3. Retool - This phase involves a thorough assessment of the most recent
technologies used in an organization (such as data processing systems and
information systems). This aids in identifying areas that require adjustment in
order to raise service standards and increase client happiness.

Conclusion: -
Business process reengineering (BPR) enables firms to rethink their current
processes and implement radical redesign strategies in order to produce outstanding
outcomes. BPR is distinct from other BPM initiatives in that it completely redesigns
a process as opposed to making incremental improvements to it. Making radical
inquiries about how processes are improved and how things could be done aids in
developing a strategic picture of operational procedures. It helps to reduce
organizational complexity by getting rid of pointless activities. Multiple functions
are quickly coordinated and integrated.

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Introduction: -
Rethinking and rebuilding how work is done to better support an organization's
mission and cut costs is known as business process reengineering, also known as
business process redesign, business transformation, or business process change
management. BPR assists firms in completely replacing outdated business
procedures, core principles, and values. In order to compete with lean startups,
organizations must examine their processes holistically and cross-departmentally
and analyses each stage of their current processes in terms of the value they
contribute.

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Concept and Analysis: -
Reengineering business processes involves making adjustments to outmoded or
underperforming procedures. While implementing BPR to their processes,
organizations should follow specific reengineering principles. These principles are
discussed below: -
1. Effective leadership - This idea holds that strong leadership is essential for the
implementation of BPR to be successful. Leaders must, therefore,
demonstrate traits like high commitment, involvement, and attention to people
and their activities. Leaders should also take responsibility for their actions,
inspire innovation, and build followers' trust.
2. Focus on goals - This principle states that an organization's processes must be
focused on specified objectives. This aids the organization in making sure that
different jobs and activities are properly coordinated, enabling it to more
easily achieve its goals and objectives.
3. Receptiveness towards customer requirements - According to this notion,
increasing customer and consumer pleasure must be the focus of all BPR
operations. A consumer in this context is someone who buys goods to resale
them on the open market. Contrarily, a user of the product is a customer.
4. Process orientation - According to this idea, the process must be carried out
by the people who will use its results. The principle also stipulates that process
owners must have the authority to decide on matters pertaining to the process
and be responsible for its results.
5. Focus on value - According to this idea, all non-value-adding activities must
be stopped. The word "value" in this context suggests perceived advantages
for customers.

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6. Virtual resource utilization - This principle states that all geographically
scattered resources should be centralized in order to maximize the use of the
organization's resources.
7. Concurrency - According to this rule, all tasks must be completed
concurrently and within the constraints of the allocated budget.
8. Non-redundancy - This principle states that all information must be acquired
from many sources and kept in a single spot. This aids the organization in
managing its information systems effectively and affordably.
9. Paradigm shift - This idea states that business engineers should concentrate
on thinking creatively in order to make bold and fundamental changes
quickly.

Conclusion: -
The reengineering initiative offers many prospects, especially for established
businesses, which are sometimes burdened by redundant layers of management and
employees as well as wasteful overhead expenses. However, we need adhere to the
most important business process reengineering principles for the BPR
implementation efforts to be successful.

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