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Hello crocs partners. My name is Erik Olson.

I’m the senior VP of sourcing and product


execution. It is my pleasure to discuss with you the supply chain evolution taking place at
crocs.

Everything we do at crocs starts and ends with our consumer.


Crocs promise to our consumer is deliver innovative and sustainable products. These products
should be of the highest quality. Have excellent value for the price and be available when and
where the consumer wants them. The crocs brand thrives, When we exceed the expectations
of our consumers.

Crocs supply chain is a globally diversified network of partners and owned facility. This
network consists of factories, logistics partners, distribution centers and planning functions
that tie the network together. These network works as one to service our consumer promise.

Innovation is the core of everything we do at crocs. We believe in the concept of open


innovation, this means everyone at crocs and our global partners are filled with good ideas.
With these ideas, we can collaborate and operate our global network more effectively and
efficiently. Innovation ideas are not exclusively product ideas. They can include the tools we
use, like 3-D technology and design and product execution. Robotics for automated activities,
Process improvements like using machine learning and artificial intelligence and the digital
twin for simulation across the network.

Crocs brand plans to double in size by the year 2026 to achieve these high growth targets we
will focus our product innovations on clogs. Such as our famous classic model, sandals like
our fashionable Brooklyn styles and personalization with Jibbitz and other unique treatments.
This will require a supply chain evolution. What are the requirements of the supply chain
evolution. First, we need to scale our operations at a greater speed. It took over 15 years for
crocs to get to our current size. Now we plan to double that over the next five years.

To do this we’ll need to be highly efficient. adapt quickly to changes and disruptions. While
being highly predictable and repeatable.

To achieve this evolution, we believe we need to look at our processes. When working in
harmony, process along with people and the tools we use create operational excellence. We
know that we have great people throughout the entire global network. We have excellent
systems of it and enable us to work effectively to execute this operational axis excellence. We
will need to innovate our processes.

Another way to say this is teamwork will drive our supply chain evolution. When we partner
together and find innovative solutions, we will drive a shared success. Not only growth with
our respective companies but personal growth and accomplishments we can all be proud of.

Together we will all share a great and prosperous future. For all that you do now and all that
you do in the future. Thank you very much.

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