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  • Chart 1

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    Baba Baba
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    To choose the right chart, understand what you're trying to accomplish - to track changes over time, compare different items, or segment categories. Thinking about the questions you want to answer, such as how sales compare to previous periods or how market share differs by channel, will help determine if a line chart to track changes, bar chart to compare items, or pie chart to show segments is most suitable.

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    Mastering Chart Selection

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    chart_1

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    To choose the right chart, understand what you're trying to accomplish - to track changes over time, compare different items, or segment categories. Thinking about the questions you want to answer, such as how sales compare to previous periods or how market share differs by channel, will help determine if a line chart to track changes, bar chart to compare items, or pie chart to show segments is most suitable.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views3 pages

    Chart 1

    Uploaded by

    Baba Baba
    To choose the right chart, understand what you're trying to accomplish - to track changes over time, compare different items, or segment categories. Thinking about the questions you want to answer, such as how sales compare to previous periods or how market share differs by channel, will help determine if a line chart to track changes, bar chart to compare items, or pie chart to show segments is most suitable.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    MASTERING CHART

    SELECTION
    How To Choose The Right Chart
    Types of Charts
    Start by understanding what you’re trying to do.

    Track

    Compare

    Segment
    Types of Questions
    Often this is easier to assess if you think about the questions you’re trying to
    answer.

    How do sales compare to previous periods?


    Track How have earnings changed?
    What has contributed to the change?

    How does retention compare to competitors?


    Compare What is the pricing for different brands?
    Which economies are strongest?

    What is our market share by channel?


    Segment Which product categories are the largest?
    Who competes in our markets?

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