ENTREPRENEURSHIP PROGRAMME 2022

APPLICANTS’ HANDBOOK 1
 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Contents
Introduction……………………………………………… 3
About The Tony Elumelu Foundation
About The TEF Entrepreneurship Programme
High Level Timeline …………………………………….. 4
TEF Entrepreneurship Programme Phases Map …... 5
Phase 1 Business Management Training….…... 6
Phase 2 Developing Your Business Plan ………. 7
Phase 3 TEF Pitch Phase…….……………………. 8
Phase 4 Seed Capital Disbursement...………..... 9
Phase 5 TEF Certification .……………………….. 10
TEF Alumni Engagement ………………………... 11
Useful Contacts ………………………………............... 12
Communication ………………………………………... 13

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Introduction
The Tony Elumelu Foundation is the leading champion of
entrepreneurship in Africa. Our objective is to empower women and
men across our continent, catalysing economic growth, driving
poverty eradication and ensuring job creation.

Founded by African investor and philanthropist, Tony O. Elumelu, in

2010, our mission is implemented through our programmes, research,
communities, advocacy and convenings, including the annual TEF
Forum, the largest gathering of entrepreneurs in Africa, and
TEFConnect, Africa’s digital hub for entrepreneurs.

The Tony Elumelu Foundation Entrepreneurship Programme is

a $100million commitment made by the Elumelu family to
empower 10,000 African entrepreneurs over a 10-year period
through, training, mentorship and funding. The goal is to create at
least 1million jobs and contribute over $10billion in revenue to the
African economy.

Through its flagship TEF Entrepreneurship Programme, the Foundation

empowers African entrepreneurs and the entrepreneurship
ecosystem.

Since the launch of the programme on January 1, 2015, we have

supported 15,847 African entrepreneurs from 54 countries across the
continent, providing training, mentorship, networking opportunities,
and funding to grow their businesses. These entrepreneurs are
already making an impact, creating jobs, generating wealth in their
own communities and countries.
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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

High Level Timeline

Training is a holistic
TEF Business Management
program that will provide
Training
you with the skills needed
April 25th –June 3rd
to launch and run a
successful business.
The TEF Business Pitch
session gives applicants
the opportunity to their
TEF Business Plan &
brilliant business idea,
Pitching
product or service for a
June - August
chance to be selected as
a TEF Beneficiary.

The TEF Shortlisting window

is activated and
Shortlisting & Selection deliberations as made
August internally to select the
2022 TEF Entrepreneurs.

Selected 2022 TEF

Selection Announcement Entrepreneurs will be
September announced.

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

TEF ENTREPRENEURSHIP PROGRAMME PHASES MAP

Business Management Training

The training is a holistic programme that will equip you with the skills required to
launch and run a successful business.

Development of Business Plan

Lessons learned from the Business Management training will be
leveraged to develop a cohesive business plan document.

TEF Business Pitch

You’d be given the opportunity to pique the interest of our group of
judges with your business pitch.

Seed Capital Disbursement

Successful Applicants who are selected to become 2022 TEF
Entrepreneurs, will receive funding from the Tony Elumelu Foundation

TEF Entrepreneurship Programme Certification

TEF Entrepreneurs who receive funding, will be given a certificate of
completion & achievement from the Tony Elumelu Foundation.

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Phase 1
Business Management Training

The Business Management Training programme is self-paced

however you will be given a week to complete each course
module and quiz after which access to the quiz. Will be revoked.

You will gain access to the bespoke online resource library where
you will find bespoke business-related templates and knowledge
sharing videos. As a participant, you are required to join the
weekly information sessions so you can receive essential
information and programme updates. Your Participation and
engagement during the Business Management Training, TOE WAY
Training Series and, learning the craft of Elevator pitch is
important.

At the end of the training, you will be required to fill satisfaction

survey of your experience and your takeaways from participating
in this training.

Important Note: Eligibility to move to the next stage of the

programme will be based on a combination of criteria which
include:
- Performance score
- Completion & Submission of the Modules and assessment.
- Regional and gender diversity
- TEF’s Partner requirements.
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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Phase 2
Developing Your Business Plan
In this phase, you'd be required to combine all the learnings from
the business management training courses and specialised
business plan training to develop a cohesive business plan
document.

A Business Plan template will be shared with you to serve as a

guide to develop your document and you are allowed to make
any updates, corrections or whatsoever you deem fit once you
complete the specialised business plan training session, before the
final submission.
Development of your Business Plan is expected to begin during
the training programme

Important Note: Eligibility to move to the next stage of the

programme will be based on a combination of criteria which
include:
- First in time completion & submission before the given deadline
- Regional and gender diversity
- TEF’s Partner requirements.
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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Phase 3
TEF Business Pitch
You’d be given the opportunity to pique the interest of our group
of judges with your pitch. In this phase, you will share, defend your
business idea and convince the judge about the feasibility of your
business.

Leveraging the business plan document, you created in phase

two as a guide, You will be required to create a 2 - 4 min pitch
video about your business idea and plans and upload the video
on to the pitching platform (Details will be shared in due time).

A walkthrough guide will be made available to all participants

shortlisted to move to the pitching stage.

Important to note: This is the final stage of the Entrepreneurship

Programme. You will be required to complete all requirements at this
phase to determine whether or not you are eligible to Pitch
Also, note that other criteria to pitch will include:
• Phone number OTP verification
• First in time completion & submission
- Submission of all required due diligence document
- Submission of your Business Registration documents and Business
account details
- Regional and gender diversity
- TEF’s Partner requirements.
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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Phase 4
Seed Capital Disbursement
Applicants who successfully complete the TEF Entrepreneurship
programme and are selected to become 2022 TEF Entrepreneurs, will
receive seed funding from the Foundation.

Selected applicants will be required to open a business account and

also request a document verification letter from their banks.

Selected applicants who are from countries where the United Bank for
Africa (UBA) is present need to open a business account with UBA while
applicants from countries where UBA is not present, will be given a list of
recommended banks to open accounts for funds disbursement.

Note: It is noteworthy that those who emerge as the final selected

participants will be required to have:
➢ To have submitted their business registration documents and valid
Business account details.
➢ Phone number OTP verification
Selection will be based on a combination of all the criteria listed above
and below.
- Regional and gender diversity
- TEF’s Partner requirements.

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Phase 5
TEF Entrepreneurship Programme
Certification
Applicants who successfully complete all phases of the TEF
Entrepreneurship Programme and receive seed capital funding
will be given a certificate of completion & achievement from the
Tony Elumelu Foundation.

Note:

• Upload all due diligence documents required by the foundation,

most especially the document verification letter from the bank
before accessing the TEF Certificate.
• `n

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

TEF Alumni Network

The Tony Elumelu Foundation is committed to maintaining
relationships with all its entrepreneurs beyond the Entrepreneurship
Programme, which is why a robust TEF Alumni Network was
created to keep TEF beneficiaries connected and engaged with
the works of the Foundation.

Selected TEF Entrepreneurs will be given the opportunity to join the

TEF Alumni Network, a vibrant and community of 15847
entrepreneurs from across the continent. By joining
this network, entrepreneurs will have the opportunity to exchange
ideas, establish partnerships, and interact with other entrepreneurs
within the broader entrepreneurship ecosystem.

Alumni who remain engaged with the Foundation and responsive

to our business reporting requests will also benefit from additional
opportunities designed to help further grow and develop their
businesses. These exclusive opportunities can include access to
funding, training, as well as country and state-level meet-ups
where Alumni are afforded the chance to engage with not only
one another, but also local hubs and key players within their local
entrepreneurship ecosystem.

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Useful Contacts
The Tony Elumelu Foundation
Contact Details

General Enquiries
enquiries@tonyelumelufoundation.org

Technical Queries
enquiries@tefconnect.com

Website
www.tonyelumelufoundation.org

Facebook
https://www.facebook.com/thetonyelumelufoundation

Twitter
https://twitter.com/tonyelumelufdn

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 TEF Entrepreneurship Programme 2021
Applicants’ Handbook

Communication

You are advised to check your e-mail accounts regularly for

information at relevant times throughout the process.

You are also advised to regularly check junk mail folders in case
any emails are incorrectly filtered as junk / spam.

Please send an email to the email address outlined here if further

guidance is required. You may also find it useful to refer to the TEF
Entrepreneurship Programme FAQs on the Tony Elumelu
Foundation’s website.

It is important to keep your email

subject line clear and specific to the
purpose of your email.

Note: Your Inquiries, Requests or Complaints have a higher

chance of being responded to if you use the appropriate channel
to communicate which remains, EMAIL. Any applicant’s
complaints, inquiries or requests regarding the 2022 TEF
Entrepreneurship Programme would not be prioritised.

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 ENTREPRENEURSHIP PROGRAMME 2022

APPLICANTS’ HANDBOOK 14