Barcelona announced a major sponsorship deal with streaming platform Spotify where Spotify will replace long-time sponsor Rakuten on the front of Barcelona's jersey starting in the 2022-23 season. The deal is reportedly worth $235 million over several years and sees Spotify's logo prominently displayed on Barcelona's jerseys and training kits. The sponsorship is a major coup for Spotify and further cements their growing involvement with global sports properties.
Barcelona announced a major sponsorship deal with streaming platform Spotify where Spotify will replace long-time sponsor Rakuten on the front of Barcelona's jersey starting in the 2022-23 season. The deal is reportedly worth $235 million over several years and sees Spotify's logo prominently displayed on Barcelona's jerseys and training kits. The sponsorship is a major coup for Spotify and further cements their growing involvement with global sports properties.
Barcelona announced a major sponsorship deal with streaming platform Spotify where Spotify will replace long-time sponsor Rakuten on the front of Barcelona's jersey starting in the 2022-23 season. The deal is reportedly worth $235 million over several years and sees Spotify's logo prominently displayed on Barcelona's jerseys and training kits. The sponsorship is a major coup for Spotify and further cements their growing involvement with global sports properties.