ASSIGNMENT 2 

Tesla Questions
500-700 words                                                               
Watch Tesla by National Geographic   and the EV
market https://www.youtube.com/watch?v=ncw4ISEU5ik    
https://www.youtube.com/watch?v=uutpyRhKNko
https://www.cnbc.com/video/2018/05/02/teslas-earnings-were-better-than-expected-
but-elon-musk-still-has-a-lot-on-his-plate.html
https://www.youtube.com/watch?v=cA5AcigRdEE
https://youtu.be/YE6yEP48anM
Answer the below questions based on the information from the
video.Bring in borrowed content from the video with your
responses, and make sure you are elaborating. Use in-text citations
in the areas where you have borrowed content, along with a
references section at the end.
1. Name 4 major external issues facing the Automobile
Industry today.Identify whether they are opportunities or threats.
2. Which 5 Force impacts the most on the industry and why?
3. What are the major issues in running and managing a Tesla?
4. Identify major components  of Value Chain analysis for
the Tesla.  What is the basis of their value creation? Explain
how Tesla creates value through abilities of the firm.   
5. Identify if Tesla has a sustainable competitive advantage, competitive
advantage. Does Tesla have core competence or just capabilities and
if so,what are they?
6. Describe the leadership at Tesla what is the objectives of the firm. 
What adjectives would you use to describe Elon Musk.