Professional Documents
Culture Documents
Student Program
2
Student Program
Target Gen-Z
Who? : Students who are enrolled in schools, colleges & universities in India
What? : Special prices on A series > 10K DP, Tabs, NPC Buds & Watches
NPC 5% No Yes
Please note that no loyalty points will be awarded on the student program transaction, however enrollment to the program will
be allowed so that the consumer can earn points on future purchases
Customer Journey
OR
Eligible Customer i.e Shares email ID for Create Account using Billing done using the same Special Offer is
Student billing and submit mobile no. & upload Student mobile no. applied on invoice
OTP in ePOS ID on https://bit.ly/3E5yngp
Ecosystem Program
4
Ecosystem Program
Drive Repeat Purchase
Post-purchase incentives for smartphone & tab buyers on Galaxy Tabs, Watches & Buds
Segment
Hearable top-up Tab top-up
Wearable top-up benefit NPC
benefit benefit
Customer Journey
Purchase eligible device at Enroll to Smart Club Redeem points on Watches, Additional discount is applied
SES or SDP (if not already enrolled) Tabs & Buds on invoice
S23 Ecosystem Benefits
6
Ecosystem Program
1 Unit 1 Unit 1 Unit 1 Unit
Tab>20K
Wearable (Watch) Hearable (Buds) Note PC
Eligible Purchase Tab S8 series Other Tab
8
Referral Program
Drive Product Advocacy
Who can refer? : Anyone who makes a purchase of smartphone>20K DP at SES or SDP
How to refer? : By sharing unique referral url with friends and family
What are the benefits? : Both referrer & beneficiary earn Smart Club Points
Please note that ecosystem benefits will not be awarded on the referral program (beneficiary) transaction
Customer Journey
Referral url
Purchase Friend
shared by SMS, Share with Friend registers Smart Club
eligible device purchases
WhatsApp & Friends on url points credited
at SES or SDP eligible product
Email
Smart Club Program
10
Customer Engagement Guideline
• Smart Club Loyalty Program completes the customer engagement loop by inspiring repeat purchase behavior
ADVISE
Confirm your learning and introduce solution
Ask if customer is an existing member of Smart Club
Use Smartdost App to learn about customer’s exclusive
loyalty offers (with customer’s permission via OTP)
YES X-PERIENCE
Close the sale and offer Post-purchase Invite customers to experience
support including loyalty enrollment & Samsung products, services &
membership benefits communication accessories
Smart Club Spiel | Existing Member Purchase & Redemption
AFTER THE CUSTOMER HAS IF THE CUSTOMER IS AN EXISTING MEMBER, INFORM HIM /
FINALISED THE PRODUCT OF
YES
HER OF THE BENEFITS :
HIS/HER CHOICE, POLITELY
ASK:
Points from this purchase w ill be added to your account - > 2% if you are
“Are you an existing Smart Club a Elite member, 1.5% if Pro and 1.25% if you’re a Plus member. You also ASK THE CUSTOMER IF HE
member ?”
get additional points worth Rs.21000, redeemable on various products at
WOULD LIKE TO REDEEM SMART
Samsung Smart Plaza & additional service points redeemable at service
centers CLUB POINTS
AFTER THE CUSTOMER HAS TELL THE CUSTOMER ABOUT TELL THE CUSTOMER ABOUT
FINALISED THE PRODUCT OF THE PROGRAM IIN DETAIL THE BENEFITS
HIS/HER CHOICE, POLITELY
ASK: NO “You get up to 2% points
“Sm art Club is a loyalty program with on every purchase along
“Are you an existing Smart Club which you can earn points on every with total bonus points
member?” purchase. There are 3 m embership w orth Rs.21000
tiers - &
Plus, Pro & Elite” Service points applicable
at service centers”
PROVIDE POST-PURCHASE
You m ay refer to this
leaflet for m ore details. SUPPORT, THANK & INVITE
COMPLETE THE HELP THE CUSTOMER W ITH CUSTOMER TO RETURN.
BILLING IN POS ENROLLMENT
Please allow m e to help you
May I know your phone no. & em ail with details of dem o &
Let m e help you with the quick
ID? W e require these details to installation process.
enrollment process. Please
generate your m embership ID. A Thank you for shopping with
use the registration link sent
copy of the bill will also be shared us. Hope to see you again.
via SMS or em ail.
via em ail & W hatsApp to you.
Smart Club Program –Customer Registration Process
Click on link in the SMS or Visit https://www.samsung.com/in/web/loyalty -home#login -page
4 . O T P w i l l b e a u to -
t r ig gered u po n
c lic kin g ‘A g re e &
P ro c e ed’
Enrollment SMS https://www.samsung.com/i Enter Details & verify OTP Enrollment Completed
n/web/loyalty-home#login-
page
About Samsung Smart Club Program :
• Loyalty Program exclusive to customers at Samsung Smart Cafes, Brand Shops and Samsung.com
• Offers exclusive membership associated with rewards, benefits and privileges.
• SECs at the store must pitch the program to customers Inform about program benefits.
• Next:
• Help Customers with program registration/enrollment
• Follow the do’s and don’ts of the program
A. Membership Tier(s)/Enrolment/Upgrade(s )
Points earned through any other campaign or program As per applicable validity terms for the campaign
Smat Club Fast Track Upgrade List
AlternateProductCodes MarketName Fast Track Upgrade
Fold 4 Fold 4 Fast Track Elite
G781BG S20 FE 5G (8/128GB) Fast Track Pro
S908EG Galaxy S22 Ultra (12/256) GB Fast Track Elite
S908EH Galaxy S22 Ultra (12/512) GB Fast Track Elite
G998BH S21 Ultra 5G (16/512GB) Fast Track Elite
G998BG S21 Ultra 5G (12/256GB) Fast Track Elite
S901ED Galaxy S22 (8/128GB) Fast Track Pro
G996BG S21+ 5G (8/256GB) Fast Track Pro
G996BD S21+ 5G (8/128GB) Fast Track Pro
G991BG S21 5G (8/256GB) Fast Track Pro
G991BD S21 5G (8/128GB) Fast Track Pro
F926BG Galaxy Z Fold 3 (512 GB) Fast Track Elite
F926BD Galaxy Z Fold 3 (256 GB) Fast Track Elite
F711BE Galaxy Z Flip 3 (256 GB) Fast Track Elite
F711BA Galaxy Z Flip 3 (128 GB) Fast Track Elite
X800NA Tab-S8 Plus (WiFi) (8/128GB) Fast Track Elite
X806BA Tab-S8 Plus 5G (8/128GB) Fast Track Elite
X900NE Tab-S8 Ultra (WiFi) (12/256GB) Fast Track Elite
X906BE Tab-S8 Ultra 5G (12/256GB) Fast Track Elite
X700NA Tab-S8 (WiFi) (8/128GB) Fast Track Pro
X706BA Tab-S8 5G (8/128GB) Fast Track Pro
T975N Tab S7+ (LTE) Fast Track Pro
T875N Tab S7 (LTE) Fast Track Pro
F916BA Galaxy Z Fold2 5G Fast Track Elite
N986BG Galaxy Note 20 Ultra Fast Track Pro
G988BP Galaxy S20 Ultra (12/128GB) Fast Track Pro
G985FD Galaxy S20+ (8/128GB) Fast Track Pro
G980FD Galaxy S20 (8/128GB) Fast Track Pro
N980FG Galaxy Note 20 Fast Track Pro
G780FO Galaxy S20 FE (8/256GB) Fast Track Pro
G780FN Galaxy S20 FE (8/128GB) Fast Track Pro
Program Details
The program is open for Indian Residents of age 18 years and above, and who are not associated with Samsung as
business partners.
Reward points and offers -
– For every INR 100 purchase, you will get upto2.0 reward points
– 1 Point = 1 INR during redemption
Survey
– You also have an opportunity to participate in an optional survey earning you points post successful registration at
www.samsung.com/in/web/loyalty-home New link for revamped program
Birthday & Anniversary
– Smart Club membership brings you additional points on your special occasions such as Birthdays and Anniversaries based
on your membership.
Redemption
– These points can be redeemed at selected Samsung Exclusive Stores and Samsung.com.
Helpline
– Dedicated member helpline 1800-3001-3232 from 09:00 AM to 08:00 PM Monday to Saturday
Program Details
– You are eligible for membership on purchase of any Samsung product from: selected Samsung Exclusive Stores [
List available on SSC website : https://www.samsung.com/in/web/loyalty-home and Online store –
Samsung.com
– You will be eligible for a Plus, Pro and Elite depending on the value of product purchased by you.
– If you purchase any Samsung product from above channels of Rs. 15,000 or more you can become a member of
SSC and can avail free points by registering the account
Program Details : Redemption
Utilize your earned point to purchase SAMSUNG products from Samsung exclusive store and Samsung.com.
Redeeming Points:
• Loyalty Points can now be redeemed on purchase at either Offline channels (Samsung Brand Shops,
Smart Cafes, Samsung Digital Plaza)
• Redemption of points requires only validation through OTP –NO COUPONS NEED TO BE GENERATED
• A member can redeem a minimum of 1 point, and a maximum of 50,000 points at a single purchase
Program Details – Ser vice Points Redemption
Service Points : Avail services for Samsung products i.e. Demonstration / Installation / Service / Repair
1 Point = 1INR
Plus club = 1.25 points
Pro club = 1.5 points
Elite Club = 2 Points
T&C: www.samsung.com/in/smart-club/#tnc
Tier Name
Login to Smartdost app to assist the
customer with best loyalty offers Spend required to move to next tier
27
(2/2) How to view the points & other benefits in Smart Club account?
4. After log in , click on the offer Tab you will see your offer points.
28
Notes
29
Helplines
• Smart Club Program Enrollment, point redemption, OTP, High Risk etc. ssc.support@samsung.com
30
Escalation Process
S. No. Issue Helpline Details Required
Smart Club Issues ( IM & CE)
1 Enrollment Issue Member ID & error screenshot
1800-3001-3232
3 Points not credited ssc.support@samsung.com Member ID & Invoice details like SKU purchased, purchase date
DO’S DON’TS
• Brief all visiting customers about the programs and their benefits • SEC or staff should help the customer in registration steps - like filling in customer
registration form). SEC should not fill the registration form – it should be done ONLY by
• Once the consumer has decided which product to purchase, ask if the consumer is an the customer.
existing loyalty program member.
• Participation in the programs by Dealer, SEC, his/her family members or store staff in not
• Inform the consumer about the program benefits and to all interested customers. allowed.
• Always help the customer enroll into the program or get verified to avail the benefits • Do not encourage program usage by commercial and bulk customers
• Ensure all customers are given E-POS bill at the point of sales only at final transaction • Unfair practices in capturing bill pricing, names, contact details etc. Example: It is an unfair
time, with correct SKU serial number(s) of the item(s) sold practice to enter Dealer’s or SEC’s or staff’s own contact details while creating customer
account – this should NOT be done.
• Ensure capturing full and accurate customer information on billing – Name, Date of Birth,
Phone Number & E-mail • Exclusive programs should not be presented as a discount schemes.
• Ensure recovery of redeemed points from customer while processing returns. • Do not club/combine purchases of different customers.
• Ensure accurate information is given to customers about eligibility, rewards (fair usage • E-POS billing at any time other than the point of sales should be strictly avoided. Use E-
policy) , discounts and returns. POS only at transaction time, not later (e.g. sale at 2 PM, not to be billed at 7 PM)
• Ensure program visibility elements are deployed as per sales guidelines. • Do not share wrong information regarding the exclusive program with the customer, for
persuasion.
If customer wants
Check points in
to redeem points,
ePOS by After OTP
send another OTP Discount
Proceed with triggering an confirmation, Apply OTP in
in ePOS to applied on
billing OTP to Points will be ePOS
customer’s invoice
customer’s visible in ePOS.
mobile no. for
mobile no.
point redemption
Invoice Steps (with Points Redemption)
Enter the OTP Received by Customer to
For customer already enrolled: Start
Select the Salesman
get Usable Points
• An OTP-driven Points Redemption
process is to be used
Enter Points to be
Log on to EPOS Enter Mob. No. of
redeemed by
Screen Customer to Search
Customer
Click on Billing to go Enter the Captcha Enter OTP received on Customer reg.
to Billing Screen Code mob. No.
No
Click on Billing
Billing Screen
appears
Step1: Select Product to bill
Change rate if
required
Select to proceed
Step4: Select Salesman
Select Salesman
Step5: Enter Mobile number to search for customer details.
Enter Customer
mobile number
Step6: Loyalty Point Redemption for the customer
Step7: Send OTP for verification (Point Search for the customer)
Step8: Available Points displayed Enter Points to be Redeemed
Send OTP
Remember - No restrictions on points redemption, even 1 point can be redeemed
Available Points
Enter Points to be
redeemed
Send OTP
Step9: Enter OTP for validation before redemption
Complete OTP
validation
Step11: Points value shows in billing (for deduction)
Remaining amount
for billing
Click on Process
button to complete
billing
Smart Club
Other details
D. Fair Use Condition Grid
In case the purchase made by Customer/ Member exceeds the category or number limit stated below they will not be eligible to
receive any reward points on the excess purchase,
AC 3* 12 Months
TV 2 12 Months
Mobile 4 12 Months
Accessories 5 12 Months
Others
(except listed above like Air-purifiers, Dish Washers 3 12 Months
etc.,)
Customer/ Member shall be eligible for a membership upgrade, subject to validation and review as per the criteria set by
Samsung from time to time.
Program Details
The program is open for Indian Residents of age 18 years and above, and who are not associated with Samsung as
business partners.
Reward points and offers -
– For every INR 100 purchase, you will get upto2.0 reward points
– 1 Point = 1 INR during redemption
Survey
– You also have an opportunity to participate in an optional survey earning you points post successful registration at
www.samsung.com/in/web/loyalty-home New link for revamped program
Birthday & Anniversary
– Smart Club membership brings you additional points on your special occasions such as Birthdays and Anniversaries based
on your membership.
Redemption
– These points can be redeemed at selected Samsung Exclusive Stores and Samsung.com.
Helpline
– Dedicated member helpline 1800-3001-3232 from 09:00 AM to 08:00 PM Monday to Saturday
Program Details
– You are eligible for membership on purchase of any Samsung product from: selected Samsung Exclusive Stores [
List available on SSC website : https://www.samsung.com/in/web/loyalty-home and Online store –
Samsung.com
– You will be eligible for a Plus, Pro and Elite depending on the value of product purchased by you.
– If you purchase any Samsung product from above channels of Rs. 15,000 or more you can become a member of
SSC and can avail free points by registering the account
Program Details : Redemption
Utilize your earned point to purchase SAMSUNG products from Samsung exclusive store and Samsung.com.
Redeeming Points:
• Loyalty Points can now be redeemed on purchase at either Offline channels (Samsung Brand Shops,
Smart Cafes, Samsung Digital Plaza)
• Redemption of points requires only validation through OTP –NO COUPONS NEED TO BE GENERATED
• A member can redeem a minimum of 1 point, and a maximum of 50,000 points at a single purchase
Program Details – Ser vice Points Redemption
Service Points : Avail services for Samsung products i.e. Demonstration / Installation / Service / Repair
1 Point = 1INR
T&C: www.samsung.com/in/smart-club/#tnc