MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1
Student Name:
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
Panther ID:
Company #1
Amazon
www.amazon.com
Type: public
Founder: Jeff Bezos
Years in business:24
Location: Seattle, Washington DC
Industry: E-commerce
B2B and B2C
Amazon has approximately 480 million items in the catalogues.
Products: books, baby products, beauty products, food and groceries,
consumer electronics and jewelry among others.
Services are provided through the Amazon Web Services Platform and they
include storage, databases, networking, analytics and developer tools among
others.
Database administrator
https://www.amazon.jobs/en/jobs/686138/aws-database-administrator
Bachelor’s degree in Computer Science, computer or electrical engineering,
management or Mathematics
Minimum of five years of database administration experience
Minimum five years of data modeling experience
Excellence in SQL and BD performance skills
Experience in creating automation tools for managing databases
Maintain and monitor database security
Monitoring the performance of databases like SQL and PL
Analyzing the causes of issues in production-related databases
Backup and recovery of data
Maintain the development and production of database environments
Ehsan Vakili
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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #2
American Airlines
www.aa.com
Type: private
Years in business: 92
Industry: airlines
Location: Fort Worth, Texas
The company operates both in the B2B and B2C industry.
It offers services in air transportation for both passengers and cargo and also
freight and mail services.
Trainee flight attendant
https://jobs.aa.com/go/Flight-Attendants/2537300/
High school diploma or GED qualification
Excellent communication and interpersonal skills
At least 20 years of age
Must have the right to work in the United States
Must read and write English fluently
Ensure safety and comfort of customers
Work in different locations across the world
Getting in continuous contact with the public to handle a wide variety of
situations
Setting high standards in flight service
Respond to a variety of emergency and non-emergency situations
Alexis Jackson
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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #3
Target
https://www.target.com/
Type: public
Founder: George Dayton
Years in business: 116
Location: Minneapolis, Minnesota
Industry: Retail
B2C
Toys, clothing, bedding, beauty and health products, electronics, food,
furniture, shoes among others
Specialty sales leader
https://corporate.target.com/careers/corporate
4 years degree or equivalent experience
Excellent communication skills
Ability to remain calm under pressure
Strong skills in financial analysis, decision making and problem-solving
Overseeing the sales floor activities
Training others on proper merchandising plans
Interacting with guests and team members
Performance management and team member development
Facilitating everyday activities like payroll
William Marcy
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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #4
Lenovo
https://www.lenovo.com
Type: public
Founder: Liu Chuanzhi
Years in business: 33
Industry: computer hardware electronics
Location: Malianwa, Beijing
B2B and B2C
Smartphones, desktops, netbooks, tablet computers, printers, televisions,
scanners and storage devices
Customer success representative
https://www.linkedin.com/jobs/.../customer-success-representative-at-
lenovo-858804780
Experience in Microsoft Azure
Experience in the subscription business model
Ability to multitask with keen to detail
2 or more years’ experience inside sales or customer service
Receiving customer calls and solving issues that arise
Developing reports to describe the status of customer operations
Grow and expand revenues
Coordinating across internal departments
Ensure the successful implementation of new accounts
Jeremy Daye
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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #5
Terrabank
https://www.terrabank.com/
Type: private
Industry: investment services
Years in business: 33
Location: Miami, Florida
B2C
Financial services and insurance
Loan documentation specialist
https://www.terrabank.com/CareerOpportunity.aspx
Minimum 3 years’ experience in a legal firm or as a loan documentation
specialist at a bank
Experience working with bank systems like FIS
Proficiency in Microsoft suite
Review client loan files to determine the best action to take
Identify and recommend products and services that meet different
customers’ needs
Determining the risk profiles for potential company borrowers
Meet with clients to determine their loan needs
Maintaining extensive knowledge of company’s loan products and
determining customer qualifications for each need
Adriana Nino
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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

Company #6

Name of Company/Employer FBI

https://www.fbi.gov/
Company Website

Founders: Edgar Hoover, Charles Joseph Bonaparte and Theodore Roosevelt

Brief Overview
Type: Government owned
(Years in Business, Founder,
Years in operation: 110
Public/Private, Location,
Location: Washington DC
Industry, etc.)
Industry: security
Who Are the Company’s
Customers? Market? B2B or B2B
B2C?
What Products/Services Does Investigative services in criminal justice, training academy, information
the Company Offer? management and laboratory services
Job Title of Sales Position You
Violent crime analyst
Explored

https://www.fbiagentedu.org/careers/intelligence/fbi-behavioral-
Website Link to Job
analyst/
Description

Bachelor’s degree in Criminal Justice

8 years’ experience working with an investigation firm
Job Requirements Formal training at the FBI Academy

Use evidence to reconstruct a crime

Maintain a current database on violent crimes and terrorist actions
Five Key Duties &
Interview criminals to determine their actions and motives
Responsibilities for the
Provide insight into serial criminals
Position
Partnering with other law enforcement agencies to provide investigative
support
Person Employed at the
Company You Have Kimberly Manoto
Connected With on LinkedIn

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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

Company #7

Name of Company/Employer City Furniture

Company Website https://www.cityfurniture.com

Industry: Furniture manufacture and retailing
Brief Overview
Founder: Kevin Koenig
(Years in Business, Founder,
Type: private
Public/Private, Location,
Location: Tamarac, Florida
Industry, etc.)
Years in business: 24
Who Are the Company’s
Customers? Market? B2B or B2B and B2c
B2C?
What Products/Services Does
Sofas and couches
the Company Offer?
Job Title of Sales Position You
Sales management intern
Explored

https://jobs.cityfurniture.com/sales-management-intern-city-furniture/
Website Link to Job
job/9471580
Description

Desire to provide excellent customer service skills

Job Requirements Strong desire to be successful
Natural ability to communicate with all types of people
Selling products in a particular geographical area
Developing new and existing customer relationships
Five Key Duties &
Meeting customers for new business
Responsibilities for the
Checking quantities of goods in the store
Position
Gathering market and customer feedback

Person Employed at the

Company You Have Kevin Owes
Connected With on LinkedIn

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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #8
Quirch Foods
https://www.quirchfoods.com
Type: private
Industry: food distribution
Location: Florida
Founder: Guillermo Quirch Sr. and sons
Years in business: 51
B2B
Seafood, beef and meats, poultry, pork and other refrigerated products. It
also offers Deli services
Receptionist
https://www.indeed.com/q-Quirch-Foods-jobs.html
1-2 years’ experience as a receptionist
Excellent professional and communication skills
Knowledge of office machines
‘Can do’ attitude
Answering high volume phone calls
Welcoming visitors upon arrival and showing them to the appropriate
contact person
Ordering supplies
Preparing packages o Tuesdays and Fridays for the Atlanta and Orlando
offices
Picking up mails from the post office
Michelle Nieves
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Sales Career Exploration Research Project: Part 1
Name of Company/Employer
Company Website
Brief Overview
(Years in Business, Founder,
Public/Private, Location,
Industry, etc.)
Who Are the Company’s
Customers? Market? B2B or
B2C?
What Products/Services Does
the Company Offer?
Job Title of Sales Position You
Explored
Website Link to Job
Description
Job Requirements
Five Key Duties &
Responsibilities for the
Position
Person Employed at the
Company You Have
Connected With on LinkedIn
MAR 4400 Personal Selling
Company #9
Riverside Hotel
https://www.riversidehotel.com
Type: private
Founder: Preston and John Wells
Years in business: 82
Industry: Hospitality
Location: Boulevard
B2C
Hotel and accommodation services
Housekeeper
https://www.indeed.com/q-The-Riverside-Hotel-jobs.html
Good interpersonal communication skills
A positive attitude towards work
Prior experience in housekeeping
Work with teams to accomplish assigned tasks
Answer questions for guests regarding the facility
Resolve issues quickly an directly
Perform functions under changing work environments
Provide excellent customer service to organizational stakeholders
Safura Sheik
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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

Company #10

Name of Company/Employer Blackstone

Company Website https://www.blackstone.com

Type: private
Brief Overview
Location: New York
(Years in Business, Founder,
Years in Business: 33
Public/Private, Location,
Industry: financial services
Industry, etc.)
Founder: Peter George Peterson and Stephen A. Schwarzman
Who Are the Company’s
Customers? Market? B2B or B2B and B2C
B2C?
What Products/Services Does
Private equity, asset management and investment management
the Company Offer?
Job Title of Sales Position You
Analyst
Explored
Website Link to Job
https://www.blackstone.com/careers
Description
2-3 years professional experience
Job Requirements Bachelor’s Degree in a business-related field
Expertise in management reporting tools
Assisting on overall reporting and planning for asset management
Participating in annual leadership reviews
Five Key Duties &
Monitoring KPI trends to monitor organizational performance
Responsibilities for the
Advising management on critical issues affecting business in the short-term
Position
and long-term
Supporting Tac Opp’s deal teams
Person Employed at the
Company You Have Alyssa Obert
Connected With on LinkedIn

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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

Lessons Learned
After you have completed the research on all ten (10) companies, discuss five (5) lessons learned. Focus on things
you didn’t know about prior to this assignment. This section should be at least 300 words.

I learnt that the success of an organization does not depend on its size but rather, on the management
practices. Amazon is the world’s largest retailer in the e-commerce industry, and it has only been in the market for
24 years. It beats Target which is a competitor in retail business though it has been in service for 116 years. The
performance also depends on the industry in which the organization operates and the customers it serves. I learnt
that most successful organizations adopt both a B2B and B2C model in their operations. The B2C model helps the
firm to capture the larger number of customers through e-commerce while the B2B model allows organizations to
extend their services to other organizations who buy in bulk. Another lesson is that publicly owned companies
have a better opportunity to expand their operations compared to private companies. Amazon ranks among the
largest publicly traded company in the United States allowing global participation of its customers. Although some
privately owned companies develop to occupy a significant market share, they need to partner with other smaller
firms. Another lesson is that technology plays a crucial role in improving customer relations. City Furniture
captures a significant market share in the American market due to its involvement in e-commerce, and so does
Amazon. E-commerce, therefore, enables firms to reach a wide range of customers who seek efficiency through
the internet. Another lesson is that the hospitality industry is less competitive because there are a vast number of
services from which organizations can choose. For instance, Quirch Foods has been in the industry for 51 years,
and it specializes in food distribution. Similarly, Riverside Hotel has been in the market for 82 years but with a
specialization in the hospitality industry. However, both organizations complete for a large share of the hotel
industry.

Connections to Course

Discuss five (5) ways in which this assignment and the process you went through, is connected to this course. Be
sure to state the chapter and concept it’s connected to. Think it the concepts you’ve learned so far, the process
you went through and how these are similar to what a salesperson goes through. This section should be at least
300 words.

The career exploration course purposes on equipping students with the skills to navigate the job market
after completing their school. The course empowers students with the necessary skills to make clear and informed
choices about their future. The course helps students to evaluate their strengths and interests in various careers
so that they understand the skills necessary to fit in those specific positions. By navigating multiple organizational
websites, students can identify the available job positions, the job requirements and duties and responsibilities
related to a particular job. A course in career exploration is beneficial to students in that it helps to detect the
position of interest after which they seek to acquire the necessary qualifications after school. Although job
requirements for similar positions are similar among organizations, an individual needs to conduct extensive
research on the exact requirements for those tasks. Students can explore various careers to determine the salary
description so that they focus on those careers that attract high salaries. This is similar to the process a
salesperson goes through because they have to research on different organizations to determine the available
opportunities. Salespeople must then navigate across various organizational websites to establish the necessary
qualifications. They can only apply for those opportunities if their qualifications match the job requirements. In
some cases, salespeople may have to add onto their skill level to match the needs of the sales position they hope
to get. Another reason why salespeople navigate across various careers is to determine the salary range and
benefits package attached to the job title. This knowledge of different companies’ offerings will help a salesperson
to choose the organization that offers reasonable payment with regards to the job specifications. However,
salespeople that have no experience can take advantage of the entry-level jobs in various organizations so that

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 MAR 4400 Personal Selling
Sales Career Exploration Research Project: Part 1

they get the necessary experience to apply for higher positions. Learning is a continuous process, and salespeople
must ensure that they have the right skills to fit in the workplace in the 21st century.

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