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Getting the job (check list)

Videos to watch:
30 60 90 day plan
Video #1:
http://www.phcconsulting.com/

Video #2:
http://www.youtube.com/watch?v=sDqxdM-34dc&feature=related

NOTE to Linked In members: This is my personal checklist. I suggest you make your
own and use this one as a sample.

SEQUENCE OF EVENTS
1. --- Market yourself
2. --- Send Resume and cover letter (to employers and recruiters)
3. --- Keep track of the places you submit your resume to
4. Next day --- Fallow up with everyone you send a resume to be sure they received it.
5. --- Receive a call or email (from employer or recruiter)
6. Same day --- Send a contact Fallow up letter (to employer and recruiters)
7. --- Invitation to interview (from employer)
8. Same day --- Send Confirmation letter outlining your objectives of the interview with portfolio attached
9. Next day --- Send a Letter of introduction (to employer)
10. --- Prepare a Portfolio for each interview
11. --- Prepare one mini Portfolio for each person interviewing you plus 3 extra portfolios
12. --- Go to the interview location the day before the interview to check it out, notice the way people dress
13. --- The interview happens
14. Same day ---Send an Interview Fallow up letter
15. --- You get hired (Horary :)
16. Send thank you letters to the HR people, head hunters, and anyone else that helped you get this job :>)
17. --- You don't get the job
18. Send a letter of disappointment and wish them good luck and a successful project.

MARKETING YOURSELF
There are only two ways to convince employers to hire you: perform your skills or prove them with
empirical evidence.
A quote from Kevin Dunlin http://www.net-temps.com/careerdev/crossroads/index.htm?op=view&id=3767&newsletter_id=822&archive=1

1. Create a Self-Marketing Plan


(see " 1_Defining What's Needed.docx" & " 2_getting_the_job_30_60_90_day_plan.docx")
Creating a self-marketing plan is critical to your success. Your job has many similarities to a business. You
have a product that needs to generate income and that product must be marketed to a target audience.
Your skills sets are the product and the rate of pay is the sale price. Supply and demand will determine the
sale price of your product. Demand is created by the quality of your marketing effort.

Just like starting a new business, you need to determine your target audience, identify your unique
attributes and selling points, and look for effective ways to promote yourself by delivering a powerful
proposition with convincing empirical evidence that hiring you will lead them to success.
2. Create a powerful resume for each type of job you wish to apply for. I have several resumes targeted at:
 Database Architecture/Design
 Data Modeling
 DBA team supervisor/manager
 Oracle Production and Development database administration
 IT manager
 Database developer
 Data Governance & Data Quality Assurance

This may sound obvious but never include information that is not related to the position you are applying
for. It waters down your "targeted" message and contributes nothing that helps you get the job.

The employer wants to know what you have done. What have you accomplished. Ultimately, they are
trying to figure out what you can do for them.

Items that tell how you solved some difficult problems, thrilled a touchy user with your rapid and insightful
solution to his problem, made it possible to do things that could not be done in the past, made it
possible to not have to do things any longer, improved the reliability of the systems, improved up time,
and other solutions you created.

They do not care about lists of what you were responsible for - that does not tell them anything usable.
Just because you were responsible for something does not mean that you did it well. They do not care
to read a paragraph about describing the firms you used to work at - that is just so much noise.

They do not wish to know about your family situation - married/not, number of children, who your father
is, etc. In fact in the USA, that information makes me rather uncomfortable because we are not
allowed to take it into consideration when making hiring decisions, so the employer would rather not
have it included because it put them in legal jeopardy.

What they want to see is a CV/Resume that is focused on solving the employers needs with minimal
reading, and is heavily edited for the four Cs. Clear, Complete, Concise, and Correct. Anything else is
noise; and employers and HR people hate noise. If they hate your CV/Resume guess where it will get
filed.
The first and second page: Summarize your skills and accomplishments that are targeted at the employer you are
sending the resume to. Potential headings:
 Objective
 Professional Profile (3 to 5 bulleted lines)
 Summary of experience and professional qualifications (3 to 5 bulleted lines)
 Summary of experience and technical qualifications (3 to 8 bulleted lines)
 Technical Skills Summary
.
.

Methodologies/Tools:
Applications:
Languages:
Databases:
Operating Systems:
Capabilities:
 Awards
Include a summary of awards and quotes from managers, employees, customers, and
recommendations from Linked In.
 Education and Certifications

Pages 3 to 6:
 Experience
Professional History: Your work history section must be packed with accomplishments. This is not a
description of what you have done as much as it is a description of the benefits your employer received
because of the things that you did. For example. ABC Inc. reduced the expense of ... by over $1.5 million
annually as a direct result of my leadership and database design expertise.

Action-oriented sentence starters: Your resume should never include the words “I” or “we.” For example,
instead of writing "I implemented", begin the sentence with "Implemented". Here is a list of action words
you can use in your resume. They are split into categories for easy use.
 Management action words: elevated, spear headed, evaluated, directed, championed, saved, lead,
restructured, transitioned, analyzed, coordinated, delegated, executed, incorporated, motivated,
oversaw, responsible for, increased, streamlined, completed.
 Communication action words: organized, planed, collaborated, teamed, addressed, authored,
persuaded, summarized, renegotiated, reported, wrote, Liaison, advisor, Served, interfaced,
Realigned, teaching, instructing.
 Creative action words: Pivotal role, Turned around, Built, Automated, Architected , implemented,
rebuilt, centralized, conceived, conceptualized, created, designed, developed, produced,
implemented.
 Detail-oriented action words: approved, compiled, edited, inspected, gathered, and proofread.
NOTE: See this website for more information: http://www.resume-
ideas.com/resume_action_words.html

3. Create a powerful cover letter for head hunters and hiring managers. My experience in the past as a hiring
manager has been that only 1 in 20 people send a cover letter. This gives those people a huge advantage by
providing a "brochure" of their skills that are focused like a laser on the employers needs.

4. Help people with your time and resources. Publish documents in places like Linked In, twitter, face book,
friendfeed, and U-Tube that help people. Create a reputation of helping other people with your intelligence,
knowledge, and skill. This should be a vital part of your "self marketing plan". Remember; what comes
around goes around.

5. Create a Linked in account that is 100% complete and then join at least 20 groups.

6. Create your own web site portfolio that includes:


 A resume version for every type of job you are looking for
 Reference letters from past employers
 Samples of your work
 A picture of any awards, certificates, or diplomas you have earned
 Your contact information
 Article that demonstrate your areas of expertise
 A description of your leadership style even if you have never been a team lead or manager.
 My web site is: http://kennethchughes.com

7. You may want to create videos on YouTube that demonstrate your abilities. These can be instructional
videos demonstrating technical skills, leadership skills, organizational skills etc.

8. Identify at least 5 companies that have employees that do the same work you would like to do, create links
to their web site, and check to see what jobs are available at least 3 times a week.

9. Post your resume to niche job sites that are targeted to your industry or location.
 http://www.dbacrossing.com/
 http://www.jobsearchusa.org/jobs/washington/information-technology/oracle
 http://psoug.org/
 http://www.seattle.computerjobs.com
 http://www.telecommute-jobs.com/

10. Post your resume on theses generic job search web sites:
 http://jobs.businessweek.com/a/all-jobs/list/q-Oracle/l-Seattle,+WA
 http://www.careerbuilder.com
 http://seattle.craigslist.org
 http://dice.com/
 http://expediajobs.com/job_search/index.html
 http://www.jobfox.com
 http://www.monster.com/
 http://www.mygeoweb.com
 http//jobs.usnews.com/a/all-jobs/

11. Make a change, any change, to every website that has your profile at least once a month to keep employers
looking at your information.

12. Deliver your resume in person whenever possible. You might by chance meet someone that can help you get
the job. Like the hiring manager.

13. If you can't deliver your resume then mail 3 color copies along with a cover letter saying the extra copies are
to give to other people that may want to look at them.

14. If you must email the resume then send it several days prior to an interview.

15. Consider a resume distribution service to more effectively target key employers and improve your chance of
getting noticed. I have used ResumeRabbit.com several times and loved it. It was totally worth the $50
bucks. They instantly posted my resume to 82 job sites. Doing it myself would not have been possible to do
without devoting several weeks of 8 hour days to accomplish. I received lots of inquiries from recruiters and
companies and I believe it dramatically increases the effectiveness of my job search strategy. These services
increase your chances of being in the right place at the right time WITH THE RIGHT EMPLOYER. That's worth
$50 bucks or so to me.
KEEPING TRACK OF THE PLACES YOU SUBMIT YOUR RESUME TO
1. Create a directory for files with job application information.
A. Create a file with this information for each job:
 Screen shots of job applications you make on line.
 The job description.
B. Save every file related to a specific job with the same number at the beginning of the file name. This
includes cover letters, resumes, fallow up letters etc. IE: 22_cover_letter_IBM,
22_fallow_up_letter_IBM, 22_DBA_Manager_resume_IBM.
C. Keep a spread sheet with:
 The number of the file with the job information and screen shots
 The company website URL
 The name of the person at the company
 The company phone and address,
 A 3 word description of the type of work
 Whether you applied online, called the person, meet in person
 What was said or done IE: Sent DBA architecture resume and cover letter, or We talked about ...
 Date of the communication
 When to fallow up in the future
2. Create a directory for files that you often used to apply for jobs.
A. Put sample files such as:
 A resume for each kind of work you will be applying for
 A file with several examples cover letters in it
 A letter of introduction to introduce you to prospective interviewing panels
 PDF files of letters of recommendations, certificates, awards, and diplomas
 A document with references listed
 A document matching the job requirements with your skills sets
I can send you an example at your request ;)

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