K Drama Addiction - Final

Republic of the Philippines
Department of Education
Region II – Cagayan Valley
Schools Division of Cagayan
Amulung West District
Congressional District 03
PACAC GRANDE NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
K-DRAMA ADDICTION: STUDENT’S ATTITUDE TOWARDS FASHION AND

STYLE AND FOOD PREFERENCES AMONG SHS LEARNERS OF PGNHSFOR
S.Y 2022-2023
A Research Proposal Presented to the
Faculty of Senior High School Department

Pacac Grande National High School
In Partial Fulfilment
Of the Requirements in Practical Research I
Gumban,Rodnie
Casusi,Anthony
Magulud,Girlie
December 2022
ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

Table of Contents
Title Page No:

Title page ------------
Approval sheet --------
Dedication ------------
Acknowledgement --------
Table of Contents ------------
--------
------------
--------
------------
--------
CHAPTER I: THE PROBLEM AND ITS BACKGROUND
Introduction ------------
Statement of the Problem --------
Hypothesis ------------
Scope and Delimitation --------
Theoretical and Conceptual ------------
Framework --------
Significance of the Study ------------
Definition of Terms --------
------------
--------
------------
--------
CHAPTER II: REVIEW OF RELATED LITERATURE AND
CONCEPTUAL FRAMEWORK
ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES i

Foreign and Local Literature and ------------
Studies --------
CHAPTER III: REASERCH METHODOLOGY
Research Design ------------
Respondents of the study --------
Research Instrument ------------
Data Collection Procedure --------
Plan for Data Analysis ------------
--------
------------
--------
------------
--------
REFERENCES
ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES ii

Chapter 1
INTRODUCTION
The term “Korean drama” or simply “K-Drama” refers to
television shows produced in south Korea. These shows
have gained popularity not just in korea but also
internationally, Enabling K-drama fans more able to watch
them or streaming services like Netflix and other online
platforms. The popularity of K – dramas have been
inspiring lot of people because of their undeniably
unique cultures. Indeed, nowadays, Korean culture became
one of the cultures accepted by the majority especially
the students of today’s generation. K- dramas
successfully played a huge effect on peoples live, it
created such influence not just on someone’s behavior,
eating habits and preferences, style and fashion but also
to many more things. The enormous and wonderful support
of avid Korean dramas received was astounding.

STATEMENT OF THE PROBLEM
The general objective of the study is to determine the
effect of Korean dramas on student’s attitude towards
fashion, style and food references among senior high
school students at Pacac Grande National High School for
the school year 2022-2023.
Specifically, it will seek to answer the following
questions.
1. What is the profile of students in terms of?
1.1. Age
1.2. Sex
1.3. Strand
2. What is the significant out turn of Korean dramas to
student’s attitudes towards?
2.1. Fashion and style
2.2. Food preferences
3. Is there significant relationship between Korean
drama addiction in student’s attitude towards
fashion and style and preferences.

HYPOTHESIS
Ha:
There is a significant relationship between Korean drama
addiction in students’ attitude towards fashion and style and
food preferences among the SHS students of Pacac Grande
national high school.
Ho:
There is no significant relationship between Korean drama
addiction in students’ attitude towards fashion and style and
food preferences among the SHS students of Pacac Grande
national high school.

SCOPE AND DELIMITATION
This study will be limited on determining the
effects of Korean drama addiction towards student’s
attitude towards fashion and style and food preferences
of students. The sources of the data will be limited to
the SHS students of Pacac Grande National High School,
Pacac Grande Amulung Cagayan during the school year 2022-
2023.

THEORITICAL AND CONCEPTUAL FRAMEWORK
Input Process Output

What is the The researchers Effect of Korean
demographic will conduct a drama on
profile of the survey using student’s
participants in questionnaires attitude towards
terms of: and will gather fashion and style
the data of the and food
-age study preferences
-sex
-strand
FEEDBACK

SIGNIFICANCE OF THE STUDY
The present educational system is contented with the
challenge of quality education in different aspects. In
today's generation lot of innovative platforms were developed
nowadays, which somehow influences student’s performances and
attitudes. With the advent of Korean dramas, most people
recognized how these movies affected the fashion and style and
food references of students.
The results of this study will specifically beneficial the
following:
Teachers- The recommendation of the study can serve as a basis
and eye opener for them to deal with the attitudes of the
students. This study could enlighten them to improve their
instruction to motivate, inspire and engage their students in
teaching learning process.
Students- The result of the study will ultimately benefit them
because they will be aware how Korean dramas influences them
and given opportunities to develop themselves as individuals.
Future researchers- The result of the study can be used a
reference for future researchers who wish to conduct similar
research

DEFINITION OF TERMS
To have a common and better understanding of the

terms used in this study, the following are hereby
defined operationally.
Age- the length of time that a person has lived or existed
Attitude – a settled way of thinking of feeling about

something or someone
Fashion – applies to any way of designing, behaving, or

performing that is favored at any time or place.
Food preferences – are the evaluative attitudes that

people express towards foods.
Korean Drama – dramatic televisions series produced in

south Korea.
Sex- refers either of the two categories (Male or female)
Senior High Student –refers to the grades 11 and 12

students of Pacac Grande National High School.
Strand – the discipline within the learning area
Style – A distinctive appearance of a person

Chapter II
REVIEW OF RELATED LITERATURE
This chapter presents different materials relevant in the
pursuit of the study. The researchers cited different
related literatures, findings, and conclusion of related
studies.
The south Korean tv networks started routinely showing
dramas in the early 1960's. Most dramas during the period
aimed to inform the military regime. Additionally, Korean
tv dramas started to gain popularity as a kind of family
entertainment. Later that year the variety of Korea in
the 1980's. In effort to appeal to younger viewers as the
number of dramas expanded, Korean television networks
started airing popular dramas that focused on the lives
and love.
Korean culture is one of the most popular cultures in
Indonesia. This phenomenon is called the Korean wave or
Hullyu as specific impact of Korean drama. Korean dramas
popularity raises a sense of addiction to Indonesian
audiences, especially teenage Korean fans who still tend
to have easily influenced characteristics and imitate

their role models. This study aims to determine the
effect of k-drama viewing addiction on adolescent
imitation behavior. In this study there are two
variables: The variable watching addiction and the
variable imitation behavior using cultivation theory and
social learning. The research approach is quantitative
with the survey method.

Chapter II
RESEARCH DESIGN
The study will utilize the descriptive correlational

research design. This designed will be used since the
study deals with the student’s attitude towards fashion
and style and food preferences of the respondents.
RESEARCH INSTRUMENT
In gathering the data needed in the study, the researcher

will make use of questionnaire. The questionnaire is
standardized which consist of two parts. Part 1 will be
the information on the profile of the respondents as to
their age, sex and strand while part two will be the data
that recalls the acceptability of hands-on experiences of
the SHS students of Pacac Grande National High School.

SAMPLE AND SAMPLING TECHNIQUE
The research method that the researchers will use

stratified random sampling technique using Slovin’s
formula in getting the number of participants. The study
consists of 168 SHS students from the 8 sections of the
SHS Department of Pacac Grande National High School for
the school year 2022-2023.
DATA COLLECTION
The researcher will undertake the following procedures to

gather the data pertinent to the study.
First, the researchers will seek a letter of permission

from the principal of the school and advisers of the
participants to conduct the study.
Second, the researchers will ask permission from the

participants and an informed consent will be given to
them for the conduct of the study.
Third, the researchers will float the questionnaires to

the participants.
Lastly, the data will be gathered from the answered

questionnaires and will be checked, classified,
tabulated, and analyzed
DATA ANALYSIS

To analyze the data obtained in the questionnaire, the
following statistical tools will be used.
Frequency and percentage will be used to describe the

profile of respondents in terms of age, sex, and strand.
Mean will also be used to determine the student’s

attitude towards fashion and style and food preferences
in Korean dramas.
To further interpret the attitude of the respondents, the

following scale will be used.
Qualitative interpretation:
5 – Strongly agree
4 - Agree
3 - Undecided
2 - Disagree
1 – Strongly Disagree
REFERENCES


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Republic of the Philippines

K-DRAMA ADDICTION: STUDENT’S ATTITUDE TOWARDS FASHION AND

A Research Proposal Presented to the

Faculty of Senior High School Department

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

Title Page No:

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES i

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES ii

The term “Korean drama” or simply “K-Drama” refers to

television shows produced in south Korea. These shows

have gained popularity not just in korea but also

internationally, Enabling K-drama fans more able to watch

them or streaming services like Netflix and other online

platforms. The popularity of K – dramas have been

inspiring lot of people because of their undeniably

unique cultures. Indeed, nowadays, Korean culture became

one of the cultures accepted by the majority especially

the students of today’s generation. K- dramas

successfully played a huge effect on peoples live, it

created such influence not just on someone’s behavior,

eating habits and preferences, style and fashion but also

to many more things. The enormous and wonderful support

of avid Korean dramas received was astounding.

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 3

STATEMENT OF THE PROBLEM

The general objective of the study is to determine the

effect of Korean dramas on student’s attitude towards

fashion, style and food references among senior high

school students at Pacac Grande National High School for

the school year 2022-2023.

Specifically, it will seek to answer the following

1. What is the profile of students in terms of?

2. What is the significant out turn of Korean dramas to

student’s attitudes towards?

2.1. Fashion and style

2.2. Food preferences

3. Is there significant relationship between Korean

drama addiction in student’s attitude towards

fashion and style and preferences.

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

addiction in students’ attitude towards fashion and style and

food preferences among the SHS students of Pacac Grande

national high school.

There is no significant relationship between Korean drama

addiction in students’ attitude towards fashion and style and

food preferences among the SHS students of Pacac Grande

national high school.

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

SCOPE AND DELIMITATION

This study will be limited on determining the

effects of Korean drama addiction towards student’s

attitude towards fashion and style and food preferences

of students. The sources of the data will be limited to

the SHS students of Pacac Grande National High School,

Pacac Grande Amulung Cagayan during the school year 2022-

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

THEORITICAL AND CONCEPTUAL FRAMEWORK

Input Process Output

ACADEMIC TRACK- HUMANITIES AND SOCIAL SCIENCES 1

The present educational system is contented with the

challenge of quality education in different aspects. In

today's generation lot of innovative platforms were developed