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  • Review Strategies and Tactical Approaches Applied by Organizations To Demonstrate How Business Objectives Can Be Achieved Successfully

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    majd qatawneh
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    This document discusses how organizations apply their marketing mix strategies to achieve business objectives. It provides tables to outline the specific elements of the marketing mix - product, price, place, promotion, people, physical evidence and process. The tables are to be filled in with a company's strategies for each element, how the strategies help meet business goals, and opinions on advantages and disadvantages. The purpose is to evaluate how different organizations use marketing mix tactics to achieve overall business objectives like growth, market penetration, and stakeholder relationships.

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    This document discusses how organizations apply their marketing mix strategies to achieve business objectives. It provides tables to outline the specific elements of the marketing mix - product, price, place, promotion, people, physical evidence and process. The tables are to be filled in with a company's strategies for each element, how the strategies help meet business goals, and opinions on advantages and disadvantages. The purpose is to evaluate how different organizations use marketing mix tactics to achieve overall business objectives like growth, market penetration, and stakeholder relationships.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    36 views3 pages

    Review Strategies and Tactical Approaches Applied by Organizations To Demonstrate How Business Objectives Can Be Achieved Successfully

    Uploaded by

    majd qatawneh
    This document discusses how organizations apply their marketing mix strategies to achieve business objectives. It provides tables to outline the specific elements of the marketing mix - product, price, place, promotion, people, physical evidence and process. The tables are to be filled in with a company's strategies for each element, how the strategies help meet business goals, and opinions on advantages and disadvantages. The purpose is to evaluate how different organizations use marketing mix tactics to achieve overall business objectives like growth, market penetration, and stakeholder relationships.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Compare the ways in which different organizations apply the marketing mix to the marketing planning

    process to achieve business objectives

    Review strategies and tactical approaches applied by organizations to demonstrate how business
    objectives can be achieved successfully

    1. introduction about the company (product and service)


    2. Define the meaning of the marketing mix

    you should fill the below tables (either by one product/ service or by multi products or services
    as an example)

    WHY used this Strategy

    Ex: Marketing mix tactics for building and maintaining stakeholder relationships, penetrating markets,
    expanding reach to new market segments and developing new products.

    Marketing mix Strategy used Your opinion


    How this makes and suggestion
    the company for the strategy
    WHY used this achieve business and achieving
    Strategy objectives company goals
    Ex: Marketing mix (With example
    tactics for for company
    building and goal )
    maintaining
    stakeholder
    relationships,
    penetrating
    markets,
    expanding reach
    to new market
    segments and
    developing new
    products.

    product Marketing deve GROWTH

    price growth
    promotions
    place
    people
    Physical
    evidence
    process

    Marketing mix Strategy used How this makes Your opinion


    WHY used this the company and suggestion
    Strategy achieve business for the strategy
    Ex: Marketing mix objectives and achieving
    tactics for (With example for company goals
    building and company goal )
    maintaining
    stakeholder
    relationships,
    penetrating
    markets,
    expanding reach
    to new market
    segments and
    developing new
    products.
    product
    price
    promotion
    place
    people
    Physical
    evidence
    process

    Evaluate strategies and tactical approaches to the marketing mix in achieving overall business
    objectives.
    company 1

    Marketing mix Strategy used Advantages for disadvantages


    (without the strategy
    explanation)
    product
    price
    promotion
    place
    people
    Physical
    evidence
    process

    Company 2

    Marketing mix Strategy used Advantages for disadvantages


    (without the strategy
    explanation)
    product
    price
    promotion
    place
    people
    Physical
    evidence
    process

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