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Exercise on Forecasting

Exercise Question 1
John is responsible for coming up with a forecast of the number of visitors to Metro Zoo. He has
gathered the following data on the number of visitors over the last seven weeks:

Week Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7


Visitors 620 730 880 700 830 1,020 900

Based on the data above, what is John’s forecast of the number of visitors for week 8 using
each of the following methods?

a) Naïve forecast Method Ft = Dt-1

Week 8 Forecast F 8 = D7 900 = 900 visitors

b) A three-period moving average Ft = (Dt-1 + Dt-2 + Dt-3)/3

Week 8 Forecast F8 = (D7 + D6 + D5)/3 (900+1,020+830)/3 = 916.67 Visitors

c) A five-week weighted moving average using a weight of 0.3 for t-1 (i.e., one period before),
0.25 for t-2 (i.e., two periods before), 0.2 for t-3 (i.e., three periods before), 0.15 for t-4 (i.e.,
four periods before) and 0.1 for t-5 (i.e., five periods before).

Five-week weighted moving average F8 = (0.3xD7) + (0.25xD6) + (0.2xD5) + (0.15xD4) +


(0.1xD3)/(0.3+0.25+0.2+0.15+0.1)

Week 8 Forecast (0.3x900) + (0.25x1,020) + (0.2x830) + (0.15x700) + (0.1x880)/1 =


884 Visitors

d) An Exponential Smoothing method, assuming that the forecast for week 5 was 900, using a
value of 0.3 for α .

Exponential Smoothing method #2 Ft = Ft-1 + α(Dt-1 - Ft-1)

Week 6 Forecast F6 = 900 + 0.3(830 - 900) = 879


Week 7 Forecast F7 = 879 + 0.3(1,020 - 879) = 921.3
Week 8 Forecast F8 = 921.3 + 0.3(900 - 921.3) = 914.91 Visitors
Exercise Question 2
Based on the data shown in the table below,

Calculate the forecasting performance measures using the following methods. [Show all your
calculations and put each of your final answers in the box in front of each method].

Period A F (e)t Abs(et) et2 [Abs (et) / Dt] x 100%

1 54 58 -4 4 16 (4/54)x100 = 7.41%

2 47 56 -9 9 81 (9/47)x100 = 19.15%

3 50 52 -2 2 4 (2/50)x100 = 4%

4 42 51 -9 9 81 (9/42)x100 = 21.43%

Mean Absolute Deviation (MAD)= 6

Mean Squared Error (MSE)= 45.5


q

Mean absolute percent error (MAPE) = 13%

Exercise 2 Calculations:

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