Communication & Presentation Skills- Spring 2022 CS Stream

Elevator Pitch Worksheet

Name: Student Id: 22i 2763 Asma Javaid Sec: B

a) Tag
Line /
Hook
Keep on squeezing, keep on smiling
Reclaim your sanity, squeeze our dough for clarity
knead away your stress , with our dough that’s the best!

b) Introduce yourself & your Business/Service/Idea

Highlight a key feature of your business.

Your Introduction
Our stress relief dough company intends to offer this novel product in a variety of
colures and scents to customers. We are firm believers in the ability of stress
release dough to help people relax, de-stress, and better manage their emotions.
With our company, we hope to make a difference in people's lives one ball of
dough at a time.

Name of Product/Business/Service/Idea

De-stress dough.
c) Describe the Problem your Product/Business/Service/Idea solves
Set up your pitch by showing there is a need for your Product/Business/Service/Idea. Make it relatable and contextualize it for
the local market.

The Problem:
Do you experience feelings of overwhelm and anxiety throughout the day? Have you been looking for
a quick and easy way to relieve stress and tension? Look no further than our calming dough! Our
dough is therapeutic and calming in nature, allowing you to gently knead and squeeze away your
worries. Our dough is the ideal solution for anyone looking to reduce stress and promote relaxation,
whether you're stuck in traffic or need a break from a difficult work meeting. Try it today and see the
immediate results for yourself!
Real-world Example:
A person who works long hours each day at a high-stress job may use stress releasing dough as a way
to unwind after work. They can spend 10-15 minutes kneading and shaping the dough, which will help
them relax and improve their mood. The repetitive motion of kneading the dough can relax the mind,
and the tactile sensation of the dough can be therapeutic for those who suffer from anxiety or other
mental health issues. Overall, stress-relieving dough can be a simple yet effective tool for stress
management and relaxation.

d) Show How your Product/Business/Service/Idea Provides a Solution

Add some life to the solution including an example of a satisfied customer(this can be hypothetical if you are starting out)

Your Solution
Communication & Presentation Skills- Spring 2022 CS Stream e) Identify what makes you Unique

Who is your Product/Business/Service/Idea for? How does it stand out from the competition?

Who your solution help

Stress releasing dough is a one-of-a-kind business because it addresses a specific need of people
looking for a way to relieve stress and anxiety. The dough is a tactile and sensory tool that promotes
relaxation and stress reduction by stimulating the senses of touch and smell. we provide an
innovative and enjoyable way for people to cope with stress, which is a growing concern in today's
fast-paced and hectic world. Furthermore, stress-relieving dough is available in a variety of colors and
scents, making it appealing to a wide range of customers. Overall, this company takes a novel
approach to helping people manage stress while providing a pleasurable and therapeutic experience.

How you are better than the competition

Unique Ingredients: Our company gains a competitive advantage by using unique ingredients that
provide superior stress relief. Incorporating ingredients such as essential oils, lavender, or rose petals,
for example, can provide aromatherapy and relaxation benefits to customers.

Customized Dough: We provide customers with the option of customizing their dough based on their
personal preferences. Giving them the option to select the color, texture, and scent can improve the
overall customer experience.

Packaging: The dough's packaging is an important part of the overall customer experience. Our
stress-relieving dough business gains a competitive advantage by providing aesthetically pleasing,
environmentally friendly, and convenient packaging options.

Marketing: To stand out to customers, our stress-relieving dough business highlights the benefits of
the dough and its unique features via digital platforms.

Customer Service: Our stress-relieving dough business stands out by providing exceptional customer
service. Offering personalized support and promptly responding to customer inquiries.
f) How does your Product/Business/Service/Idea work?
Breakdown how you operate in just a few words. Wrap up with what the other person will get out of working with you, which
could be financial rewards but also emotional benefits such as helping the community.

Business model Summary

Our stress-releasing dough company provides a one-of-a-kind way for customers to relieve stress and
anxiety by providing a malleable and therapeutic dough that can be squeezed, molded, and kneaded.
The business model is intended for people looking for a natural, non-invasive way to manage their
stress levels. Our company's primary source of revenue will be the sale of dough products through
various channels such as online stores, retail stores, and other distribution platforms. Individuals
looking for alternative relaxation and stress-relief methods, such as professionals, students, athletes,
and anyone dealing with stress, anxiety, or ADHD, are the business's target market. Our business will
focus on maintaining a competitive advantage by offering a high-quality and unique product with
different scents and colors. Additionally, the company will focus on providing excellent customer
service, offering discounts and deals, and continuously seeking ways to improve and innovate their
products. Costs for the business include raw materials, production, marketing, and distribution
expenses. The company will work hard to keep these costs low by sourcing raw materials in large
quantities, employing efficient manufacturing methods, and researching cost-effective marketing
strategies to reach its target market.To attract new customers and increase revenue, the company
will rely on building a loyal customer base, word-of-mouth marketing, and continuous innovation.