Tourism and Hospitality Marketing

Submitted to:

Mr. Donn Coronado

Submitted by:

Esponilla, Archie Karl John

Miranda, Rhea Frenzy Lyn

Panong, Fritz Arnel

Romano, Stefanny

Sandoval, Ma. Ela

Tabiano, Jerlyn

Tabulong, Claire Jane

BSHM 3C
 Business Profiling

General Business Information

Owner: Cleo John Rema

Company name: 11th Hub Resto Bar Bacolod

Location: 18th Street Lacson Bacolod City

Email address: cjulgasan@gmail.com

Facebook page: 11th Hub Resto Bar

History and Background of the Company:

Bacolod is known for many things aside from the world-famous MassKara Festival: our warm

hospitality, sports and entertainment personalities and of course, our passion for good food.

And one of the resto bar that is slowly making its mark as the next best thing in city when it

comes to good service and a great ambiance. As for 11th hub Resto Bar, Mr. Cleo John Rema
 sees 11th Hub Resto Bar just like any manager wants their business to be: a success and

growth and development while maintaining excellent customer service.

Mission:

11th Hub Resto Bar Mission to provide the good quality product at the lowest possible price,

the best consumer experience in the industry, and respect for our employees, business

partners, and community.

Vision:

11th Hub Resto Bar Vision statement looks to the future and helps give the business

direction. To serve happiness to our customers through quality meals and extraordinary

resto bar experience while working toward the greater good for our employees, community

and environment.

Identify the competitors with in the vicinity radius:

The competitors of 11th hub resto bar are the Taza, Izakaya, and the D'uncles. Which are

located near the resto bar.

LOGO MENU

11th Hub Resto Bar

Izakaya

D’ Uncles

Target market:

So being focused matter, our resto bar chooses to target the college crowd and group of

friends and other people who are looking for a place to relax after work or school.

The prospective consumers or customers:

Someone who is not yet a customer, but has the potential of becoming one in our resto bar

are the teenagers, because I noticed that our customers mostly are 20's.

The Prospective consumers or customers:

Older Adult (56

years and older)
17%

Middle Age (36 to Young Adult (18

55 years old) to 35 years old)
25% 58%
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We Create Branding by using a photo shop in our Computer combining the colors and also

by doing Brain Storming.