IDM- FASHION STYLING

ASSIGNMENT 1 & 2

SUBMITTED BY

PRERNA : MFM/21/292

MASTERS IN FASHION MANAGEMENT

(2021- 2023)
TROPICAL
SUNSHINE
 A brand decided to launch fresh fruit juices for the summer season. The concept of
the portfolio is to create a tropical vibe that matches the vibrant colors of the tropical
fruits and their aesthetics. Keeping in mind the refreshing juices they create of their
own, the photographs represent how the fruits also relate to our personalities and the
significance it holds in terms of the individuals. Holistically, we are also trying to
represent these individual flavors, to come together as one focusing on our concept
that is 'TROPICAL SUNSHINE'.
 PRERNA
P for Prerna and P for Pineapple is
a symbol of friendship and when
you are around her you will never
feel alone. when you meet her she
will make sure your belly is full with
good food. She is sweet and
humble but if you mess with her
she will puncture you with her
thorns.
PAVITHRA
Orange represents joy and
creativity. It promotes a sense of
general wellness and emotional
energy that should be shared, such
as compassion, passion, and
warmth. Orange represents her
personality which is as vibrant as its
color with a splash of enthusiasm
and creativity.
NAZIA
Lemon is a symbol of purification
and longevity, that anyone who
gets into her life whether someone
with unequal vibes too, they can be
purified with her positive energy of
thoughts and actions which
promises a long continuity of the
relation with her.
ANANTHA Padmanaban
A for Ananth represents the attitude
of the fruit "Watermelon." He is chill as
a watermelon, jovial and chill about
his life. When you meet him, you will
feel happy and will know how to take
things slow and enjoy each moment
in your life. You would get multiple
(seeds)opportunities to grow a new
fruit or throw it into waste.
SUPERFRESH
Fruit Juice
SUPERFRESH
Fruit Juice
SUPERFRESH
Fruit Juice
SUPERFRESH
Fruit Juice