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  • Video Advertising Competition Criteria

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    Jabonete, John Jenaro B.
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    The document outlines the criteria and scoring breakdown for a video advertising competition. It will judge entries based on uniqueness, technical execution, marketability and visual appeal, accuracy of theme, and overall impact. Each category is worth 20% of the total score, with the combined scores making up 100% that an entry can receive. The document then lists the criteria headings for 5 sample entries in the competition.

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    The document outlines the criteria and scoring breakdown for a video advertising competition. It will judge entries based on uniqueness, technical execution, marketability and visual appeal, accuracy of theme, and overall impact. Each category is worth 20% of the total score, with the combined scores making up 100% that an entry can receive. The document then lists the criteria headings for 5 sample entries in the competition.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    11 views2 pages

    Video Advertising Competition Criteria

    Uploaded by

    Jabonete, John Jenaro B.
    The document outlines the criteria and scoring breakdown for a video advertising competition. It will judge entries based on uniqueness, technical execution, marketability and visual appeal, accuracy of theme, and overall impact. Each category is worth 20% of the total score, with the combined scores making up 100% that an entry can receive. The document then lists the criteria headings for 5 sample entries in the competition.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    BIDA MARKETISTA: VIDEO ADVERTISING COMPETITION

    VIDEO ADVERTISING COMPETITION CRITERIA


    Uniqueness (Memorable/Innovation) 20%

    Technical Execution (Level of Detail/Editing) 20%


    Marketability and Visual Appeal (Inspirational 20%
    power)
    Accuracy of the theme 20%
    Overall impact (Performance/Clear and 20%
    compelling impact message)
    TOTAL: 100%

    Entry # 1 –
    VIDEO ADVERTISING COMPETITION CRITERIA
    Uniqueness (Memorable/Innovation)

    Technical Execution (Level of Detail/Editing)


    Marketability and Visual Appeal (Inspirational
    power)
    Accuracy of the theme
    Overall impact (Performance/Clear and
    compelling impact message)
    TOTAL:

    Entry # 2 –
    VIDEO ADVERTISING COMPETITION CRITERIA
    Uniqueness (Memorable/Innovation)

    Technical Execution (Level of Detail/Editing)


    Marketability and Visual Appeal (Inspirational
    power)
    Accuracy of the theme
    Overall impact (Performance/Clear and
    compelling impact message)
    TOTAL:
    Entry # 3 –
    VIDEO ADVERTISING COMPETITION CRITERIA
    Uniqueness (Memorable/Innovation)

    Technical Execution (Level of Detail/Editing)


    Marketability and Visual Appeal (Inspirational
    power)
    Accuracy of the theme
    Overall impact (Performance/Clear and
    compelling impact message)
    TOTAL:

    Entry # 4 –
    VIDEO ADVERTISING COMPETITION CRITERIA
    Uniqueness (Memorable/Innovation)

    Technical Execution (Level of Detail/Editing)


    Marketability and Visual Appeal (Inspirational
    power)
    Accuracy of the theme
    Overall impact (Performance/Clear and
    compelling impact message)
    TOTAL:

    Entry # 5 –
    VIDEO ADVERTISING COMPETITION CRITERIA
    Uniqueness (Memorable/Innovation)

    Technical Execution (Level of Detail/Editing)


    Marketability and Visual Appeal (Inspirational
    power)
    Accuracy of the theme
    Overall impact (Performance/Clear and
    compelling impact message)
    TOTAL:

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