A STUDY ON E-RECRUITMENT AT DARTTAG CONSULTING LLP

By

KUMARAVEL K

REG.NO: 210521631025

Of

DMI COLLEGE OF ENGINEERING

A PROJECT REPORT
Submitted to the

DEPARTMENT OF MANAGEMENT STUDIES

In partial fulfillment for the award of the degree
Of
MASTER OF BUSINESS ADMINISTRATION

ANNA UNIVERSITY, CHENNAI

CHENNAI-600 025
MAY, 2023
 BONAFIDE CERTIFICATE

This is to certified that the project report titled ‘‘A STUDY ON E-RECRUITMENT

AT DARTTAG CONSULTING LLP is a Bonafide work of KUMARAVEL K (Reg. No.

210521631025) II-Year student of Master of Business Administration degree, during the year

May 2023, who carried out research under my supervision. Certified further, that to the best of

my knowledge the work reported here does not form a part of any other project report or

dissertation on the basis of which a degree or award was conferred on an earlier occasion on this

or any other candidate.

SIGNATURE SIGNATURE

Asst Prof.R.DEEPA MANJARI DR.M.FRANKLIN,

INTERNAL GUIDE, HEAD OF THE DEPARTMENT,

Master of Business Administration, Master of Business Administration,

DMI College of Engineering, DMI College of Engineering,

Palanchur, Nazarethpet Post, Palanchur, Nazarethpet Post,

Chennai- 600 123. Chennai- 600 123.

Submitted to project and viva-voice examination held on ______________________

INTERNAL EXAMINER EXTERNAL EXAMINER

 DECLARATION

I KUMARAVEL K, M.B.A student of DMI COLLEGE OF ENGINEERING,

CHENNAI would like to declare that the project work entitled “A STUDY ON E-RECRUIT-

MENT AT DARTTAG CONSULTING LLP in partial fulfillment of MASTER OF BUSI-

NESS ADMINISTRATION course under ANNA UNIVERSITY is original project done inde-

pendently by me under guidance of Asst Prof. R. DEEPA MANJARI, Department of Manage-

ment Studies, DMI College of Engineering.

Place: Chennai KUMARAVEL K

Date:
 ACKNOWLEDGEMENT

First, I thank the GOD Almighty who has been with me through every walk of my efforts

and for the blessings showered upon me to complete the project successful manner.

I would like to express my sincere thanks to our beloved Chairman Rev.Fr.-

Dr.J.E.ARULRAJ for providing me various facilities required, for successful completion of my

project work.

I would like to express my sincere thanks to Our correspondent Rev.Sr. M.K.TERESA,

Our Administrator REV.Sr.P.PRADEEPA and Principal Dr.N.AZHAGESAN, DMI College of

Engineering for the encouragement and guidance throughout my studies.

I would like to express my sincere thanks to our beloved Head of the Department

Dr.M.FRANKLIN for his commendable support and encouragement to us during the work.

I would like to express my special thanks of gratitude to my beloved project Guide Asst.

Prof. R. DEEPA MANJARI for her commendable support and encouragement to me during the

work.

I also thank my faculty members Head of the Department. DR.M.FRANKLIN, Asst.

Prof. M.MICHAEL RASHMA, Asst.Prof. R.DEEPA MANJARI Asst.Prof J.RAMYA and

Asst.Prof.S.JENITHA KARTHIGA, Asst.Prof.S.Kayathri of the Department of Management

Studies. I take great pleasure in thanking, all the teaching and non-teaching staff members for the

help they extended to complete my project.

Finally, I did also extend my sincere thanks to MR. SIVAPRAKASH, MR. SHIV-

ARAM, MR. RAGHAVA KRISHNAN of DARTTAG CONSULTING LLP for allowing me

to do this project in the esteemed organization and for valuable guidance. This work will be in-

complete if I fail to thank my family and friends for their moral support.
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 ABSTRACT

TOPIC, Main objectives, main need of the project, main scope of the project, sample

size, tools used, sample method, type of research, supportive points gathered for company and

implementation for the research.

 CHAPTER-1

INTRODUCTION

The advancement of technology plays an important role in organizations functioning and

overall development of India. As our country is a developing nation and it has set its mission to
be digitalized in every arena, the organization also has started to use technology in their
activities. Before the technological advancement, organization used various sources to recruit
employees. Those sources are newspaper advertisement, campus recruiting, different job
agencies and so on. Those sources are also recognized as traditional recruitment sources. But
now along with those sources many others sources have been added to this list because of the
technological development. Various job related websites, recruitment via internet, E-mail, social
media etc. are the sources which added with traditional recruitment which is known as e-
recruitment. E-Recruitment is a mode for selecting one of the companies’ human resources
through technological mean. According to technological acceptance model, the uses of online
sources for job searching have been impressively increased. It is considered to be effective
because it saves time, effort and moreover it can ensure that suitable person is hired for a
particular position. So the main purpose of our study is to identify about how e-recruitment and
internet is influencing the recruitment process of an organization.

RECRUITMENT

Recruitment refers to the process of attracting, identifying, and hiring qualified

candidates for a job opening within an organization. The recruitment process involves various
stages, such as identifying the job requirements, sourcing potential candidates, screening and
selecting the most suitable candidates, and making a job offer to the selected candidate.

Recruitment is a critical process for organizations as it directly impacts the quality of talent that
is hired, which in turn affects the organization's ability to achieve its goals and objectives.
Effective recruitment practices can help organizations attract and retain top talent, promote
diversity and inclusion, and improve overall employee engagement and productivity.

Recruitment can be conducted through various channels, such as job boards, employee referrals,
social media, career fairs, and recruitment agencies. The recruitment process may vary
depending on the organization's size, industry, and specific requirements for the job opening.

E-RECRUITMENT

History of E-Recruitment

E-recruitment, also known as online recruitment, refers to the use of technology,

particularly the internet, to facilitate the recruitment process. The history of e-recruitment can be
traced back to the mid-1990s when companies started using online job boards to post job
openings and receive resumes from candidates.
The early days of e-recruitment were marked by the emergence of a number of job boards such
as Monster.com, CareerBuilder, and Hot Jobs. These job boards allowed employers to post job
openings and search for candidates based on their skills, qualifications, and experience. Job
seekers, on the other hand, could browse through job postings and apply for positions online.
In the early 2000s, e-recruitment underwent a major transformation with the advent of applicant
tracking systems (ATS). These systems automated many of the manual processes involved in
recruiting, such as resume screening, candidate tracking, and communication with applicants.
This made the recruitment process more efficient and streamlined.
With the rise of social media in the late 2000s, e-recruitment entered a new phase. Companies
began using social media platforms such as LinkedIn, Facebook, and Twitter to attract and
engage with job candidates. Social media also enabled recruiters to tap into passive candidates
who were not actively looking for a job but might be interested in a new opportunity.
Today, e-recruitment has become the norm for most companies, with job boards, applicant
tracking systems, and social media playing a central role in the recruitment process. As
technology continues to evolve, it is likely that e-recruitment will continue to transform the way
companies attract and hire talent.

Definition of E-Recruitment

According to Akinyele, Adeosun, and Adesanya (2021), e-recruitment is the use of

digital technologies, such as social media, job portals, and online assessments, to attract, screen,
and hire job candidates.

Factors Affecting E-Recruitment