The 10 Steps Workbook

CREATE, LAUNCH, AND SCALE THE
BUSINESS YOU WERE CREATED FOR!

WELCOME!
Our goal today is simple: Cut through
all of the NOISE, DISTRACTION, and
OVERWHELM that's holding you
back from the business (& life) you
were created for... and instead, give
you 100% CLARITY on EXACTLY...
What TYPE Of Business To Do...

Exactly WHAT To Sell...
HOW To Actually Sell It...
How To Get Customers...
What Software To Use..
... And, By The End Of This
Workshop, You Will Have Created
Your ENTIRE, Step-By-Step, Blueprint
For Creating, Launching, & Scaling
Your Very OWN Online Company!

... In order to do this, I'm going to be
100% transparent with you and take
you behind the scenes of my REAL,
ACTIVE online company. The real
offers, pages, ads, funnels, successes,
failures, etc.— I'm literally going to be
showing you EVERYTHING that I've
used in my business to go from ZERO
to over $2.7 million in the last two
years (as a total "nobody!")

But more importantly, I'm going to
break down the simple 10-step
process so that YOU can do the exact
same thing for YOURSELF, even if
right now you have... NO business, NO
product, and ZERO tech experience!

(And I promise that we are going to do
ALL of this WITHOUT any "Fluff",
Fiction, or BORING STUFF!)

So... make sure that you're...
On A Laptop or Desktop
Somewhere Free of Distraction
Have This Packet Printed Out
Have Pen and Paper Ready, and...
OR go to:

www.10StepsWorkshop.com
*Spots Not Guaranteed
The weird (almost backwards) online business model that practically
STEP 1: anyone can launch, takes virtually no fulfillment or support, and
brings in paying customers EVERY DAY on "auto-pilot!"
WHAT TYPES OF BUSINESSES HAVE YOU TRIED BEFORE?

WHAT ISSUES DID YOU HAVE?
WHAT DOES SPENCER RECOMMEND AS THE BEST ONLINE BUSINESS STRUCTURE

AND WHY?
IN YOUR OWN WORDS, EXPLAIN THIS BUSINESS STRUCTURE AS IF YOU WERE

TALKING TO A 5TH GRADER...
MAJOR TAKEAWAYS / IDEAS
STEP 2: The 4 questions that will help you identify & create a KILLER product that
people are HUNGRY for—and that is FULLY unique & authentic to YOU!
Using the spaces provided below, write down the 4 key questions that Spencer
provides, and answer them for yourself!
QUESTION 1: BRAINSTORM
QUESTION 2:
QUESTION 3:
QUESTION 4:
STEP 3: The simple tweak that makes your product SO GOOD that people feel
“irresponsible” for not buying it immediately…?!
WHAT SHOULD YOU ALWAYS FOCUS ON? WHY?
WHAT ELSE ARE YOUR CUSTOMERS GOING TO NEED?
WHAT ELSE CAN YOU CREATE TO ADDRESS THESE NEEDS?
The often misused (but SUPER powerful) technique for ALMOST
STEP 4: guaranteeing over $100+ PROFIT on EVERY SINGLE customer (even if

they only want your "cheap" stuff…?!)
WHAT DO WE USE TO MAKE SURE WE ARE PROFITABLE? (EXPLAIN THIS CONCEPT

IN YOUR OWN WORDS...)
WHY DOES IT WORK SO WELL?
1.
2.
3.
4.
1, WHAT IS THE DEEPER RESULT THEY WANT? HOW CAN YOU GET THEM THERE
FASTER, EASIER, BETTER, ETC..?
2. WHAT OTHER TOPICS/ RESULTS ARE THEY INTERESTED IN? HOW CAN YOU GET
THEM THERE FASTER, EASIER, BETTER, ETC..?
STEP 5: How to structure your business so that no matter what you're doing, your
business is up, running, and making sales for you 24/7—on autopilot.
IN YOUR OWN WORDS, EXPLAIN THIS CONCEPT AS IF YOU WERE TALKING TO A 5TH
GRADER...
WHY DO YOU NEED ONE?
1.
2.
3.
4.
SKETCH OUT THE "FLOW" OF THE CONTENT BIBLE:
STEP 6: How to constantly and predictably make sure there is a FLOOD of
qualified leads and customers pouring into your business ALL the time!
IN YOUR OWN WORDS, EXPLAIN THE 3 TYPES...
WHICH DO YOU WANT TO FOCUS ON? WHY?
IN YOUR OWN WORDS, EXPLAIN THE 2 TYPES OF "PAID"
WHICH IS BEST FOR YOU SPECIFICALLY? WHY?
STEP 7: The simple formula for taking someone from having "never heard of you"
to buying everything you have to sell (in less than 10 minutes!)
MAJOR DIFFERENCES
1.
2.
3.
4.
5.
MAJOR KEYS TO SUCCESS!
1.
2.
3.
4.
5.
6.
7.
How to effortlessly (OVER) deliver your products AND turn your "JUST
STEP 8: customers" into loyal, "high-ticket" clients that LOVE you—without you ever
having a "LIVE" interaction with them!
WHAT IS THE MAJOR KEY TO YOUR SUCCESS...?!
KEYS ELEMENTS OF THIS STEP...
1.
2.
3.
4.
5.
IN YOUR OWN WORDS, EXPLAIN WHAT THE "BOTTOM OF THE FUNNEL" IS AND WHY
IT IS SO IMPORTANT?
The "little-known" business shortcut that will allow you to get rid of 95%
STEP 9: of the software that everyone else is paying for (while reducing your stress
and anxiety ten-fold!)
HOW IS THIS ABLE TO RUN 24/7 ON "AUTO-PILOT"?
WHAT IS THE "OLD" WAY OF DOING IT? WHAT MAKES IT DIFFICULT?
WHAT IS THE "EASY" WAY OF DOING IT? WHY IS IT BETTER?
EXPLAIN THE "POWER TOOLS" ANALOGY?
How to actually DO THIS for yourself without worrying about any of
STEP 10: the tech, paying developers tons of money, or spending YEARS trying
to learn it all on your own!
WHAT IS THE "UNFORTUNATE TRUTH"...?
WHAT ARE THE CURRENT OPTIONS?
1.
2.
3.
WHAT WOULD BE THE MOST IDEAL OPTION...?
HOW CAN YOU SET ALL OF THIS UP QUICKLY & EASILY WITHOUT TONS OF TECH,
TIME, OR MONEY...?
RECAP
BIGGEST TAKEAWAYS / "AHA" MOMENTS / IDEAS
TOP 3 ACTION ITEMS
ACTION 1 ACTION 2 ACTION 3
MY (REAL) NEXT STEP

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CREATE, LAUNCH, AND SCALE THE

BUSINESS YOU WERE CREATED FOR!

all of the NOISE, DISTRACTION, and

OVERWHELM that's holding you

back from the business (& life) you

were created for... and instead, give

you 100% CLARITY on EXACTLY...

What TYPE Of Business To Do...

... And, By The End Of This

Workshop, You Will Have Created

Your ENTIRE, Step-By-Step, Blueprint

For Creating, Launching, & Scaling

Your Very OWN Online Company!

100% transparent with you and take

you behind the scenes of my REAL,

ACTIVE online company. The real

offers, pages, ads, funnels, successes,

failures, etc.— I'm literally going to be

showing you EVERYTHING that I've

used in my business to go from ZERO

to over $2.7 million in the last two

years (as a total "nobody!")

But more importantly, I'm going to

break down the simple 10-step

process so that YOU can do the exact

same thing for YOURSELF, even if

right now you have... NO business, NO

product, and ZERO tech experience!

(And I promise that we are going to do

ALL of this WITHOUT any "Fluff",

Fiction, or BORING STUFF!)

STEP 1: anyone can launch, takes virtually no fulfillment or support, and

brings in paying customers EVERY DAY on "auto-pilot!"

WHAT TYPES OF BUSINESSES HAVE YOU TRIED BEFORE?

WHAT DOES SPENCER RECOMMEND AS THE BEST ONLINE BUSINESS STRUCTURE

IN YOUR OWN WORDS, EXPLAIN THIS BUSINESS STRUCTURE AS IF YOU WERE

MAJOR TAKEAWAYS / IDEAS

MAJOR TAKEAWAYS / IDEAS

WHAT SHOULD YOU ALWAYS FOCUS ON? WHY?

WHAT ELSE ARE YOUR CUSTOMERS GOING TO NEED?

WHAT ELSE CAN YOU CREATE TO ADDRESS THESE NEEDS?

MAJOR TAKEAWAYS / IDEAS

STEP 4: guaranteeing over $100+ PROFIT on EVERY SINGLE customer (even if

WHAT DO WE USE TO MAKE SURE WE ARE PROFITABLE? (EXPLAIN THIS CONCEPT

WHY DOES IT WORK SO WELL?

WHY DO YOU NEED ONE?

SKETCH OUT THE "FLOW" OF THE CONTENT BIBLE:

IN YOUR OWN WORDS, EXPLAIN THE 3 TYPES...

WHICH DO YOU WANT TO FOCUS ON? WHY?

IN YOUR OWN WORDS, EXPLAIN THE 2 TYPES OF "PAID"

WHICH IS BEST FOR YOU SPECIFICALLY? WHY?

MAJOR TAKEAWAYS / IDEAS

MAJOR KEYS TO SUCCESS!

having a "LIVE" interaction with them!

WHAT IS THE MAJOR KEY TO YOUR SUCCESS...?!

KEYS ELEMENTS OF THIS STEP...

MAJOR TAKEAWAYS / IDEAS

HOW IS THIS ABLE TO RUN 24/7 ON "AUTO-PILOT"?

WHAT IS THE "OLD" WAY OF DOING IT? WHAT MAKES IT DIFFICULT?

WHAT IS THE "EASY" WAY OF DOING IT? WHY IS IT BETTER?

EXPLAIN THE "POWER TOOLS" ANALOGY?

WHAT IS THE "UNFORTUNATE TRUTH"...?

WHAT ARE THE CURRENT OPTIONS?

WHAT WOULD BE THE MOST IDEAL OPTION...?