SLP- FINALS

Strategic Management

BSBA- 3A

12.5 Social Responsibility and Strategic Management

The increased use of the internet to access and trade information define and boost the CSR

concept in the market. Whereas in the past, the details of a company’s actions may have been

restricted to newspaper clippings from the business section or academic discussions in the

classrooms of business schools, these days any company seen being socially irresponsible may

show up in mass mailings, Facebook postings or even myspace bulletins- seen by tens or even

hundreds of thousands of people in a day. Today, more than ever, companies are under the

watchful eye of their stakeholders.

Corporate social responsibility generally refers to the private sector’s participation in or

contribution to society with the purpose of enhancing the well-being of society. Companies

typically contribute to educational, health, environmental, and economic growth. Strategic

management is the process of evaluating, developing, and executing strategies to maintain or

enhance competitive advantage. From the perspective of strategic management, firms could

examine their own core strengths to assist them in flourishing through internal corporate social

responsibility initiatives.

But how does historical perspective of Corporate Social Responsibility define? In historical

perspective, it means it is all about understanding the social cultural, intellectual and emotional

settings that shaped people’s lives and actions in the past.

How the term corporate social responsibility came into existence? CSR has been around since

the mid-1900s. However, it has evolved significantly in the early 21st century as consumer watch

groups and the public in general have begun to demand more ethical and responsible behavior

from companies. CSR includes various social and environmentally responsible guidelines that

relate to the way companies treat non-shareholder stakeholders such as customers, communities,

employees, and business partners.

The concept of CSR is linked to sustainability and governance. It is also seen as the way for

companies to contribute to sustainable development and strengthen economic competitiveness,

social cohesion and environment protection.

How about the Social Responsibility Issues? Between many social problems that managers must

consider are their relationship with the owner and shareholder, employees, consumers, the

environment, and the community. Some of the social responsibility issues are.

A. Relations with owners and stockholders

B. Employee relations

C. Consumer relations

D. Sustainability issues

E. Going green
How does this social responsibility affect and relates to strategic management? Simple, these

concept of social responsibility plays a big part and role in strategic management that every

company requires and do. Without this concept it wouldn’t be possible to a certain company to

establish a good strategy in managing and governing a company. An organization should be

concerned with more than just profit; it should also be concerned with the social interests and

welfare of the surrounding community. To ensure that the welfare of society is always

safeguarded, the government places a greater emphasis on corporate social responsibility within

the business sector. Good corporate social responsibility is only possible in conjunction with

strategic management

References
Chen, Q. (2015). Rsearch on the Corporate Social Responsiblity and Organizatioonal

Performance: Management Practices in Chinese Food Enterprises. Adv. J. Food Sci.

Technol., 9, 944-949.
Diaz-Iglesias, S., Carlos, U., Blanco-Gonzalez, A., & Orden-Cruz, C. (2021). Theoretical

Framework for Sustainability, Corporate Social Responsibility and Change Management.

J. Sustain. Sci. Manag., 16, 315-332.

Porter, T., & Reischer, R. (2018). A complexity perspective on CSR and sustainability: Theory

and a Longitudinal case study. Int. J. Des. Nat. Ecodyn., 13, 82-92.