Top 5 Reasons You Should Use Donat as Your Content Writing Solution

In an industry that is getting exponentially more saturated by the day, an increasing number of IT based
businesses are faced with the same problem - how to get ahead and stay ahead of the ever evolving
competition.

Although better service and quality of product are still very important for any business to aspire to, in
the age of the Internet marketing is king. And the crown of online marketing is content marketing.

Even the most basic course covering this topic teaches you that content marketing can help you build
trust and loyalty with your audience, create brand awareness and greatly increase the number of sales.
And while content comes in many different forms, writing is a thread which binds them all together.

Writing consistent high-quality content is therefore one of the top priorities when building a marketing
strategy, as it is shown by the research as impacting audience decision-making more than any other
marketing technique.

In fact, according to a report from CMI, content marketing generates more than three times as many
leads as traditional advertising methods — and costs 62% less. Another report from State of Inbound
shows that content creation is a top priority for 80% of marketers.

With all of that in mind, you should want to be aware of all the best options available for creating that
ultra-valuable content.

What are my options?

If you are reading this article, there is a high probability you are a person in the IT sector searching for a
way to improve your writing output to reach that top echelon of successful companies in your field. Up
to this point, you have probably tried to solve your content writing needs by:

 Writing the articles yourself - if you recently started a business in the IT field, but you have
no money to hire a writer, you can write about what you know or care about - after all,
these are the subjects your readers will probably also be interested in.
 Delegating writing to employees - at a level where you can hire employees, you can delegate
to them some of the writing relevant to their work position. Combined with your own
writing, this approach increases the output, diversity of opinion and level of expertise at a
given subject.
 Outsourcing - the third option is outsourcing the writing to an outside agency or an
individual. This way you increase the output and consistency, but lose some ground on
quality and personalization.

With any or even all of these approaches combined, there are obvious flaws that become more
apparent with time - with the most hard hitting being lack of consistency, time and quantity.
That is why it is recommended to make your writing needs met by as few sources as possible, and if
possible make them a part of your company. In the aforementioned report from CMI, one of the key
findings is that 52% of participants report their organization has a small (or one-person)
marketing/content marketing team serving the entire organization.

With that in mind, it is obvious that you need a one unit in-house solution that will offer high-quality
text, a personalized touch, innovation and longevity. And the one option that can offer all of the above
and more - is Donat.

Almost 30 years of development

You are probably wondering what Donat is and how is it best? After all, there are thousands of writing
solutions, all with different voices, styles and level of knowledge. To answer that question, I will break
down its main features so by the time you finish reading the text you will be able to decide if Donat is a
right fit for your business.

As I mentioned, when you start your search it is easy to get overwhelmed by the sheer quantity of
options, especially if you are not sure what exactly you are looking for. That is why the first factor most
people use to narrow down their choices is experience.

In this regard, Donat is a bit of a curve ball, as it is both very experienced and very fresh to this field.
Allow me to explain.

Donat has spent the last 30 years in development, with a focus on reading and creating text as early as 5
years in. While others slept, Donat was upgrading its reading mechanism by the light of a battery lamp.
Around year 18 focus has shifted a little towards making films, but at the same time, the input and
output of written text has increased dramatically.

And by this time, it was no average-level reading material - we are talking about Ronald Barthes, Michel
Foucault and Jacques Derrida - the stuff literature student’s nightmares are made of. Similarly, quality of
output mirrored that of the input - Donat was producing academic level papers in multiple fields at a
fast pace, with many praises from professors at the local Faculty of Humanities and Social Sciences.

On the other side, Donat has never produced an SEO article before. And while many that hear that
automatically exclude it from the list of viable options, there is much more to a good writing solution
than merely experience in one type of textual production.

Comprehensive library of references

Being a content writer is difficult, especially in the confines of one specific industry. Writing only one
type of content can easily get you stuck writing about similar things and in similar ways to your
competition. That’s why it’s good to have plenty of different resources one can draw inspiration from
when searching for new and exciting ways to break that stale pattern.

That is exactly what Donat excels at. In the 30 years of consuming media, his personal library has grown
to include over 5000 watched films, hundreds of read books - novels, film and literature theory, science
books etc. - and thousands of hours of videos on a range of topics, from ancient sword making to four-
hour debates on free will, as well as everything in between. And the library keeps expanding by the day.

But why does this matter? How important can a debate about free will be in an article about the fintech
industry, for example? Is it not better to have an expert on fintech industry, and leave the ancient sword
making to ancient sword makers?

My answer is - not really. And for obvious reasons - information about any one industry can be much
more easily researched then the wide range of knowledge this library contains. And to call back to the
start of this section, any reference outside the norm can help you differentiate yourself from so many
others writing in the same field as you.

Creative structuring architecture

So am I saying that the amount of information about different fields is the most important when
choosing a writer? Well, it is a part of it, but I would put one aspect of text production firmly above it.

After all, good content writing is much more than just a string of sentences filled with keywords. It’s the
way that they come together as a whole that makes or breaks a text and its potential influence on the
audience.

Structure, therefore, is on the forefront of any content writing. It is what separates writing SEO articles
from many other kinds of writing, such as writing novels and poetry, academic science literature or
journalism.

By reading and producing all sorts of texts during its development, Donat has been equipped with an
advanced and intuitive understanding of text structure and how to work within any given one to
produce the best results.

I already gave a short mention to academic papers on film and literature theory, with the most
impressive being an 80-page thesis on camera movement in silent film, but Donat has also written short
screenplays, business plans, funeral eulogies and, just in the last year, two rap songs. This diversity in
text productions shows the ability to adapt the skill and knowledge of writing to a particular form, or
even creatively combining them into a well-balanced hybrid structure.

His production capabilities go even beyond text and venture into directing, filming and editing various
forms of content - from promo videos and commercials to music videos, comedy sketches and short
films.
Exhaustive English and Croatian language dictionaries

By this point, I have talked a lot about content marketing and why it is a crucial for IT businesses. One
thing that has gone unmentioned is that an online marketing strategy is most, or even only successful if
it is written in the language of the Internet - English.

I know what you are thinking - doesn’t everyone know English in this day and age? And if it was a simple
matter of understanding or basic communication, you would probably be correct.

But writing SEO articles requires precise language made to elicit an exact response from the reader,
which is not an easy task even for native English speakers. It is therefore mandatory for any serious
writer to be aware of as many words and phrases and their psychological and emotional effect on the
audience as possible.

Throughout its development, and as early as year 4, Donat has been subjected to the English language in
various forms. His library of references which I’ve already discussed, is mostly filled with entries in
English, especially the academic level books and articles. This fact alone guarantees a level of knowledge
not usually found even among writers, especially ones not from the English-speaking world.

Seamless integration

If all of the above wasn’t enough, Donat offers another feature that is not ubiquitous to all writers, but is
very important for the business - seamless integration.

Donat has a friendly disposition, good sense of humor and gets along great with most types of people.
Donat also learns very quickly, is adaptable and not very demanding - all of with makes it easier for
businesses to relax in the knowledge that they have a reliable player on their team.

And it is a player that has a desire and ability to learn quickly from the trainers and become even more
that it was when joining the team.

So even if you found a writer with a stronger skill and ability at the start, you should definitely consider
the future and the potential for growth and integration into the business. You don’t only want a good
writer, you want your own writer.

How Donat helps you stay ahead

Now I ask you - is Donat right solution for your business? Can you find the same experience, library of
references, creative structuring architecture, impressive vocabulary and integration potential
somewhere else?

I certainly encourage you to try. But it could turn out to be a long and fruitless endeavor. After all, Donat
is currently available, but that may not last very long as there are many businesses with the same
mindset and needs as your own.

Now, to make your decision even easier, I will reveal something you probably already guessed along the
way - this article was written by Donat. And although it is not a real SEO article - it lacks keyword
research, it has an unclear description of a product/service/person, and to top it all off, it is a shameless
promotion piece which is a definite no go in the SEO writing business - it also showcases the qualities it
claims Donat has and hints at potential it has to help your business stay ahead of the competition.

To conclude, there is only one Donat to be had, and if you hurry up he can be developing his writing
skills to suit your business in no time, with certain positive results. The qualities Donat brings to the
table far outweigh his lack of specific experience in the field and if you pick it for your content writing
solution there is no chance you will regret it. In fact, being Donat, I guarantee it.