Professional Documents
Culture Documents
Emphasis of position refers to the way the writer varies the position and places the
most emphatic words or phrases in a sentence. Two positions in a clause or sentence are
more emphatic than any others — the opening and the closing.” Opening with key words has
much to recommend it. Immediately, readers see what is important. The first position in the
For centuries London had been growing as a commercial port of world importance. But it
was in the north of England that industrial power brought new prosperity to the country.
It is/was + the key info we want to emphasize + (that) + the rest of the message.
2. Young people are attracted to science by idealism not by money or career opportunities.
→ It is idealism, not money or career opportunities, that attracts young people to science.
I hated the insects most. → What I hated most was the insects.
His comment upset her. → What upset her was his comment.
Emphatic sentence is a sentence in which the verb gives special stress on its action. Emphatic
sentence is one that is said with emphasis and stress to indicate importance. This expression
used to show writer‟s strong feelings about what he/she is saying. This process is also called
Inversion. We know Sentences usually follow a subject-verb-object order. We can add
emphasis by using the shock factor of changing up or inverting that order and it will be termed
as inversion.
It can be done by adding do, does or did to the main verb of the sentences.
Emphatic Tense:-
Example:
We got to our hotel and found that the room had been double booked.
→What happened was we got to our hotel and found that the room had been double booked.
Repetition
No one wants to read repetitive writing. Often, looking for synonyms and varying
sentence structure is the best choice, but when a writer wants to emphasize something,
repetition can be his/her best friend.
Parallel Structure
Parallel structure is similar to repetition, but focuses on phrases and sentences instead of
individual words. For example,
Not parallel: Omar likes reading, writing, and to surf the web.
We can use openings and closings as locations for concepts or facts that we want to
highlight. Putting the topic sentence in the first position of a paragraph is a good example of
using placement effectively, as is saving the most important detail for last rather than
sandwiching it between two less important points where it could go unnoticed. Likewise,
getting the most important words of a sentence up front focuses attention on them, while
placing a key word at the end of a sentence will cause it to linger a while in the reader's mind.
Effective repetition can strengthen writing by setting up reader expectations which can be
satisfied or frustrated as we choose. For this reason and also because repetition puts key words
and concepts before our reader more than once, we can use it to center attention on vital facts
and thought patterns.