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With an aim to provide tumbledry services across the country, more than 1000 Franchisee stores
are planned in Top 100 cities in Phase 1 by 2024
30
12% of our
Franchisees have
taken more than
one store after
the success of
1st Store
Importance of selecting the Right Shop

Need of Live store:

Gives psychological confidence to customers (I AM HERE).

Showcase our world-class machinery and hygiene.

Event-based acquisition of customers through professional steam ironing


(i.e. at times when customers require urgent services).

Right market for store:

Neighborhood shops are generally the best shops to start a laundry & dry cleaning business.

Proximity to customers is very important. At the same time, we should also keep in mind the objective
to minimize the fixed & variable cost of rent and fuel expenses.

Laundry and Dry Clean is not an impulsive product, thus no window shopping happens.

So, as a rule, we prefer to open stores in neighborhood markets rather than opening in high street markets.

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