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Designed for: Designed by: Date: Version: 1

The Business Model Canvas Orfan Bell


2
Sep 2021

( CRM )

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Data
① Collect

-
FOCUS 0h Name 50
/ Age between 24 yo
"

( Closet )
-

knowledge
' ' ' .

the
poll ; by My
"
produce

|
p Survey \ Like
-

which is ↳ from / Dislike


Niche purfume very zig
-


.
.

"
"
① Awareness * most important # ↳ gex female male ,
LGBTQ .

data from each


:

Antiaging products)
,
non P Boss Powdery
'
( our free sample
↳ Give them ↳ primal the
-


-


No go keep
.

inside
Make ↳ There 'll be an explanation
.
,

&
,,, orders ↳ Minimalism
Them ↳ Introduction video & picture style
" "
,
- .
: •

,, ,µya,, yyp.gg , ym.nu , ,µµ ,a , , , , gunny .

gang , ,µ , ,
, ,,
Artistic
. ,
Us
,

them but reasonable


② Analyze
, •

About
'

Twitter .

btw Hard
↳ For working women
,
it
to create
② Engaging *
↳ what like / Dislike we have
Girly
they
.

☒☒
Brand creative
"
4040 mixed +08"
Pop Natty : wrist brand 211 like all
- .

& ↳ Lgbtq
>
11 result
what promotion they
free
-

in Thai have the


Ordinary
• "

part
"
and see
Bell aioli
No brand made this before ↳ Dislike
"
from
"

,
"
.

""
" "
IG '
/ µ kind of media they from Like ,

voting on that
↳ What ↳ Revenue
good
this •
damn
.

is
✓ Our packaging so
approach everyday High
. .
.

- Bellaioli .

③ Conversion
③ Talk to them due to their • Medium High
↳ Facebook awareness " ""
support every
Jie;q;;÷¥;÷a
messenger We

• .

?
Io store ? interesting medium
Tong ?

.

N' LGBTQ BLM 'll


such they
-

Lineoa as ,
④ them Make sure
Keep

,
.

shopping ( No Low revenue )


Health etc along
, .
Line all
ianetotnem
follow
.


✓ us
specifically feminism
.
.
.

Key Resources Channels

↳ ( High price)
-
Scent & Sense company
.

Kerry express
( perfume)

↳ The flash ( Lower price )

Packaging )
'
-
k Bank (

Cost Structure ↳
Product ( 50%1
Revenue Streams
↳ Product 160%1
30mL
Generate New Product
Tami to first Product
.

l Perfume .
( gem ,

L
Package -130m'
TF ↳
marketing
140% ) 's tale
L
ml a
Delivery package , ,, with p
-
Bogs &
My &
Bangkok .

↳ 30%1
marketing (
L
Digital marketing ↳
Delivery 110%1 L Our new products .

L creative
L Software channel income
Tiktok
'

( youtube
clot )
↳ Delivery
.
,

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