Internet Broadcasters Guide

For Creating An Effective Newsletter

Second Edition
Written By
David Childers

www.ScenicRadio.Com
Relaxing Entertainment for the World

www.BroadcastingWorld.Com
Global Broadcast Information Portal

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Cover graphic - Simple Old Typewriter.
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Foreword graphic - Pieter Claeszoon Vanitas Still Life.
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About The Author

David Childers is the Content Manager for the Global Broadcasting portal www.BroadcastingWorld.com. He is very
active in the Internet broadcast industry and has written numerous guides and a book about this growing technological
field. He is also the webmaster of www.ScenicRadio.com, the global destination for relaxing entertainment.
Mr. Childers' work has been cited in several national and International publications, such as:
Five Essays on Copyright In the Digital Era
Turre Publishing
Research On High-Profile Digital Video Production
Digital Content Association of Japan
Video Podcasting in Perspective: The History, Technology, Aesthetics and Instructional Uses of a New Medium
Journal of Educational Technology Systems
Video Podcasting: When, Where and How it's Currently used for Instruction
The National Convention of the Association for Educational Communications and Technology
IP Packet Charging Model For Multimedia Services
National University of Rwanda
Preservation of audiovisual mediums: Problems and challenges
Platform for Archiving and Preservation of Art on Electronic and Digital Media
P2P Technology Trend and Application to Home Network
Electronics and Telecommunications Research Institute Journal
Peer To Peer Computing - The Evolution of a Disruptive Technology
Idea Group Publishing
Peer-to-Peer Systems and Applications
Lecture Notes In Computer Science
Springer Berlin / Heidelberg

Feedback
Please feel free to contact the author if you have any questions or comments. Your feedback is greatly appreciated.
You can contact the author here: www.KL7AF.com

Foreword
Greetings and salutations my fellow readers.
It pleases me to present another guide in my series about Internet broadcasting. To help Internet broadcast stations
maintain and grow their audiences requires many things. It is important for stations to take full advantage of all these
specifics so that they can achieve their goal.
I believe open media is essential for society and democracy. It is important for open media to use every available
resource to make their presence well known.
I would like to thank Scarlet Coker for providing assistance with the editing of the manuscript and James Davey at
Broadcasting World for allowing me the opportunity to create this guide.
It is my sincere hope that the reader finds this guide beneficial.
David Childers
www.scenicradio.com
February 2015
Posveeno Nei Vidmar.

Dubito Ergo Cogito; Cogito Ergo Sum.

Good prose is the selection of the best words; poetry is the best words in the best order; and journalese is any old
words in any old order.
Alan Brewer

Index
- Why A Newsletter
- Planning
- Staf
- Design
- Content
- Composition
- Format
- Distribution
- Feedback
- Reader Survey
- Copyright
- References
- Software
- Example Newsletter
- Citations

Why A Newsletter
A broadcaster has the opportunity of presenting unique content using various methods. Each method can provide
diferent types of content and can provide collateral benefit to the other methods; while reinforcing the overall station
experience. A newsletter can be an important extension of a station's image and character. It can be used as a timely
and topical means to convey information to diferent facets of the station's audience and business associates.
Some of these facets include:
* Educating the audience.
* Inspiring the audience.
* Informing the audience.
* Entertaining the audience.
* Promoting the station.
* Marketing the station.
* Encouraging audience participation in upcoming events.
* Building camaraderie among audience and station staf.
A newsletter can be easily created by any size organization or business. A large dedicated staf is not required for the
creation or publication of a newsletter. A single person with access to the right tools can provide a quality newsletter
on a regular basis. Imagination and ingenuity are the only limiting factors for creating an award winning and inspiring
publication for the station audience.

Planning
The driving force behind a newsletter is a plan of action and editorial goal. Planning is essential for creating a quality
newsletter, especially with larger publications. Poor planning will result in a poorly produced publication, which can
detract from the goal of maintaining and increasing readership.
The editorial goal should be two-fold. The newsletter should embrace the station audience and provide a unique
content. Embracing the station audience and connecting with them will make the audience loyal readers. Providing
unique content will increase the efective reach of the station and provide additional opportunities for promotion.
Staf
The newsletter staf should understand they have a very crucial role in creating a quality representation of the station.
* They should be given access to the right tools and information needed.
* They should strive to achieve the best workmanship possible.
Design
The design of the newsletter should be consistent, functional and attractive.
designed to keep the attention of the casual reader.

The format should be intelligently

Content
The content of the newsletter should be carefully planned to maximize the overall informational and entertainment
value of the publication. It is also important to focus the content of the publication on the broadcast station audience.
A lack of focused content can reduce the ability of the publication to capture and retain readership.
Connect With The Audience
The newsletter should maintain continuous contact with the reading audience. This can provide a feedback loop for
people to make suggestions regarding the newsletter and station itself. The information can provide insight into
making the publication a superior product and making the reader a valuable asset to the broadcast station as well.
Publication Schedule
It is important to set a publication schedule to ensure the smooth production and distribution of the newsletter. The
schedule should include the following deadlines:
* Content submission.
* Content review.
* Publication proof.
* Distribution.
(1)

Staff
Newsletter Manager
This is the key person for making the newsletter a reality.
They have several important functions that include:
* Ensures that content submitted for publication is relative to the newsletter and station.
* Ensures that content submitted for publication are edited for content and proofread and ready for publication.
* Ensures that content submitted for publication are submitted in a standard text or graphic format.
* Ensures that content submitted for publication will be delivered by the deadline.
* Determines the deadline for the newsletter completion.
* Coordinates all newsletter distribution.
(2)
Content Manager
This person coordinates content for the newsletter.
* Provides research for content.
* Provides collection of content.
* Coordinates submission of content.
* Review content for grammar.
* Ensure that content meets the criteria for publication in the newsletter.
Promotion Manager
This person coordinates the promotion for the station newsletter.
* Social media announcements.
* Internet postings.
* Local posters.

Design
Keep It Simple Stupid (KISS)
It is important to ensure that the publication is easy to create and maintain. Making the publication overly
complicated, or an arduous task serves no purpose. A well thought through minimalist design will provide greater eye
appeal.
General Design Layouts
The layout of the newsletter refers to the arrangement of the articles, columns, graphics, and photographs. This can be
easily done using OpenOffice or LibreOffice word processing software. Just like homes have 'curb appeal,' newsletters
have design appeal.
(3)
Choose a newsletter design that is attractive and easy to read. The best writing might be wasted if it is presented
using a poor design. Provide a good mix of articles and images. Include photographs and artwork as they relate to the
text in your newsletter.
Do not reprint copyrighted cartoons, drawings or articles. It is a violation of federal law to reprint such material without
the copyright owners permission.
The Masthead
Create a distinctive (but discreet smaller is better) masthead.
At a minimum, a newsletter masthead should contain:
Station identification information that includes:
* Newsletter name.
* Station name.
* Station logo.
* For a monthly newsletter, include the month and year in which the issue is being published.
Additional information that should be included in the overall design
* Newsletter production staf list.
* How to access station content.
- Station stream web address.
- Station website web address.
* Social Media connection.
- FaceBook page.
- Twitter page.
- Other social media page.
* Contact information.
- E-mail address.
- Skype address.
- Other methods of contact.
* Important website URL addresses.
Artwork

Make sure you have artwork (photos, charts, logos and such) on hand before designing or laying out your newsletter.
Avoid using poor quality photos, and never run a large quantity of small photos on a page. Artwork should be digitized
using the JPG format, especially for photographs.
* Do not overpower the content with graphics.
* Blend graphics smoothly with content.
* Use quality images that can be easily recognized.
Type Fonts
Too many fonts used for the text call attention to the medium rather than the content. A page should contain no more
than three diferent fonts. (Style-conscious editors allow for only two; purists say, One will do.) Beware of using three
fonts on a page followed by diferent sets of three fonts for each one of succeeding pages. If you do this, your
newsletter will look like a font catalog achieving a cluttered look (that you do not want).
When it comes to design, remember less is more.
Sans-serif fonts are preferred for a computer screen because they the most easily readable. Arial is a preferred sansserif font because it will convert to Helvetica on any computer that lacks the Arial font. Since Arial and Helvetica are
practically identical in size, shape, and proportions, your layout will look essentially the same from one computer to
another.
Keep your type simple and large enough to get your message read (10- to 12-point sans-serif type is recommended). If
it is too small, the page will be hard to read, and some people might skip it. If it is too large, it might annoy people who
dislike the visual shouting of oversized fonts.
For ease of reading, you cannot beat black text on a white background.
* Ensure that the background color do not overpower the font color.
* Use color combinations that compliment the content.
Typesetting Pointers
It is ironic that the better the typesetting, the less it is noticed. (The reason is simple: people will be busy reading the
text instead.) Well-set type is even, harmonious and rhythmic. Note your word and letter spacing, and strive for a
smooth, gray tone to the text. Eliminate whatever disrupts it, such as large or irregular gaps (the most common
problem), uppercase or bold characters and so on.
Avoid starting columns of text at diferent distances from the top of the page or setting headlines and subheads at the
bottom of a column (or page). Also avoid the graphic overkill of too many boxes, rules, and screens. Strive to heighten
the contrast between text and background so they do not seem to run together. Fill the page (front and back) with
news using single-spaced copy, but do not clutter the page.
Set paragraph indents with your softwares Paragraph dialog box rather than with the space bar or tab key. How far?
Usually, from whatever the point size is: 12-pt. type =12-pt. indent to no more than double the amount. Paragraph
indents are often used when space is at a premium.
Avoid widows this consists of one word, part of a word, or a short line that takes up an entire line at the end of a
paragraph ending a column. Widows leave an unsightly white gap. A widow is acceptable but (especially at the end of
a page) undesirable typography and best eliminated by editing the text. However, if the edit changes the sense of the
sentence, it is best to leave the widow alone.
Worse is an orphan - the last word or short line wrapping over from the previous paragraph, now appearing alone at
the top of a column or page. The top line of text should take the whole width of the available column. Ideally, there will
be at least two lines of text at the top of the page. It is possible to eliminate this flaw by resizing an image (always the
preferred solution).
Quotation marks and apostrophes that you make on a word processor with your right pinky often create inch ( ), and
foot ( ) marks when typeset. Typographers quotation marks should look like this: ( `` ). To ensure you get
typographers quote marks instead of inch marks, set the formatting preferences in your word-processing program to
automatically insert typographers quotes. If you create and electronically process your document using a word
processor, it will automatically create the left and right double quotes ( ) or single quotes ( ). These will
transfer to the printed product as expected. The examples in the previous sentence were made with the right pinkie on
a current version of MS Word.

When a page has an all-gray appearance, it is fashionable to insert a comment taken from the text that is presented in
much larger text and often in color. Avoid doing this. What you consider smart or witty may well be viewed as an
annoyance (or worse) by your readers. A better choice would be to insert subheadings or better yet an appropriate
image.
(4)

Content
Quality content is what will attract and retain readers. It is important to remember that the newsletter is an extension
of the station and provides an opportunity for the station to reach out to its audience members.
Content for the newsletter can be solicited from the station audience and fellow station personnel. It can be a mixture
of material that includes text, graphics and pictures.
It is important to remember the three S's when acquiring content.
Short
* Present information concisely.
* Make the content bite size for easy consumption.
Simple
* Present information clearly.
* Use common English.
* Avoid the use of slang phrases.
Sweet
* Make the content informative.
* Make the content entertaining.
* Make the content relevant to the target audience.
It is important to develop content naturally. You should never develop content just for the sake of filling space on a
page.
* Use imagination.
* Use creativity.
* Use uniqueness.
Things to remember
* Provide citations for information used from outside sources.
* Produce the newsletter in multiple language formats if the audience is multilingual or multinational.
* Properly label photographs or graphics.
* Clearly distinguish individual articles.

Composition
Writing should focus on your reader, and you should continually ask yourself these key questions when writing content:
* Is the content relevant to the station?
* Is the content relevant to the station audience?
* Will the content grab and hold the readers attention?
* Does content provide enough information for the reader to see what the story is about?
* Does content encourage the reader to inquire further about the newsletter or the station?
It is of vital importance to remember never sacrifice quality for quantity.
Consistently adhere to the who, what, when, where, why and how system of writing. Answering these six questions
with complete, narrative sentences is sure to improve the coherence of your newsletter articles as well as help your
readers grasp and retain your message.
When writing articles, use the top-down method with the most important information at the top and the least
important at the bottom (the editors scissors normally cut from the bottom up). Start the article with an irresistibly
interesting sentence (called the hook) that will make the reader go through the whole article.
Be competent in and comfortable with interviewing techniques. You want to capture the unique angle to every
article. Strive to grasp the essence of a story, write succinctly, and complete the story on deadline.
Avoid writing one sentence items for your publication. Instead of saying, Congratulations to John Doe on his recent
promotion, give your readers the full story. Include the person's title and name, explaining their position in the
newsletter or station and giving an overview of how this person achieved the promotion.
Print only the facts. If you cannot substantiate your story, dont print it. Rumor and gossip have no place in your
publication, as these can discredit it to the point that no one will want to read it. Never print derogatory remarks about
anyone or anything. In short, ofend no one you want to win more readers, not shove them aside.
Omit irrelevant information about other organizations, but do use it if it has a direct bearing on your station and its
activity.
Be fair. Include news about everyone and everything at the station, not just the most popular people or pet projects.
Avoid wordiness. Do not waste your readers time with long filler statements that could be said in a word or two, such
as due to the fact that when because says it.
Avoid trite expressions, such as:
A good time was had by all
(this is shopworn, it is best to avoid the passive voice, and since it expresses an opinion, AP Style requires it to be in a
quote);
It goes without saying (if it does, why say it? Fillers will kill your story); or
Needless to say (take the advice and leave it unsaid).
Editing
Once stories are written, they should be edited or at least reviewed. Use a computer for the editing the story. This will
allow you to track the changes. If authors edit their own stories, there might be less to do in the editing stage, except
that the authors writing style might be wordy, trite, obscure, or otherwise less than optimal. Also, not everyone will be
able to edit ones own work competently, as this is a relatively advanced writing skill.
The content manager should consider giving potential authors some instruction on how these rules apply to article
writing. The time and efort spent doing this will pay of in the end. At the very least, your contributors will have a
better idea of the work involved, and the role you play in editing their work.
Review your own writing for spelling, grammar, and consistent style. Go over your writing with a fine-tooth comb, and
have another skilled writer read it too. If you have the time, put it away for a day or so, then re-read it carefully, as if it
were someone else's work. It will be easier to catch errors if you remove yourself from the writing for a short time.

Competent editors do not marry their words; it is the meaning that counts.
Use a stylebook
The Associated Press Stylebook is a must. The Chicago Manual of Style and The Elements of Style, by William Strunk Jr.
& E. B. White are also an excellent source of information. Regardless of how accurate and flawless you might think
your writing is, have someone that you trust to review your article for grammar, spelling, punctuation, syntax, and
clarity.
Use a good spell-checker
However, do not rely on your spell-checker completely - often it will not catch homonyms and other errors. Some spellcheck applications can have a limited vocabulary and can challenge a correctly spelled word. It can suggest that you
substitute it for another that in many cases will be wrong. An example is flagging poster and ofering posture
instead, when poster is what you meant.
Single space after all text punctuation
Two spaces are used after periods and colons in office typing. When typesetting or publishing online only one space is
used. This does not apply to numbers, such as 2.25 or 5:30.
Uppercase letters
Acronyms, Initials and other capitalized words in the text such as IBM, RAM, CD-ROM and so forth may be set slightly
smaller than normal text size. This keeps them from standing out and drawing unwanted attention - unless attention is
what you are seeking. You could use small caps for this purpose, which is easily done with the computer. Alternatively,
manually reduce text size capital letters (strings of three or more characters) a point or two, from say, 11 pt. to 10 pt.
or 18 pt. to 16 pt., depending on the font.
Conventional wisdom recommends checking your work by turning the page upside down; the string of caps should
blend in. If they still stand out, make them smaller.
Ellipsis
An ellipsis is a three-dot pause that, properly set, maintains the pace of the text. It is also used in quotations to
indicate that part of the quote has been left out. However, the ellipses that the computer makes can be too
compressed, and reading over them can make one feel like...tripping...over ones own feet. Dot-space-dot-space-dot
may be preferable since the extra distance ensures a more natural rhythm. Some word processors do this
automatically for you. Try it in yours and see what it does. The rule here is, Do what looks best.
Punctuation with Quotes
It is a typographical convention to scoot a period ( . ) or comma ( , ) under a single or double quote instead of quote.
You should use this combination of quote, because it simply looks better. The esthetic reason behind this is that
having the period or comma outside the quote leaves an ugly stretch of white space after the ending letter. It really is
that simple, and it is a universally accepted convention even though it is grammatically incorrect. You may have never
noticed, but if you look critically at any book, you will see many ending single and double quotes that embrace a
comma or period.
Punctuation and Capitalization with Quotes
It is also a convention to place a comma and a space before writing a quote, then start the quote with a capital letter
such as in the following example. The expert typographer explained, We have always done it that way.
Bold, Italics, and Underlines
In office typing, it is customary to use underlined or bold-faced type to emphasize a word or denote a name or the title
of a book or paper. When typeset, however, these do not look very good, and either one can make a word stand out
too much. Typesetters, therefore, tend to use italics instead, which were designed for this purpose and which in
many fonts are quite attractive. Be mindful that, online, underlining is associated with a hot link. If you underline a
word, the casual visitor might assume that it is linked to another Web page or document and might click on it to no
avail (and possibly get frustrated). Especially online, underlining is best avoided.
Hyphens and Dashes
In office typing, two hyphens like these -- are used to make a dash. When typesetting, a long dash called an em dash
is used instead. How long is an em? An em is as wide as the letter min the font you are using. Whatever the point
size is: 12 pt. type = 12-pt. long em, more or less. Another dash called an en, is about half the length of an em but

longer than a hyphen. The en, as you would expect, is related to the letter n in that font. It is properly used with dates
and times, such as 4:005:00, or April 26May 9, instead of a hyphen.
Fussy editors will not interchange an en dash and a hyphen. Em and en dashes are made using a combination
keystroke. When using a recent version of Microsoft Word, writing a double hyphen followed by another word will
automatically turn the double dash into an em. Also, writing a single hyphen followed by a word will automatically
change the hyphen into an en. It is important to learn your word processors built-in shortcuts.
This em dash was created as described above. To create an en dash, you need to put a space before and after the
hyphen. When you add a word, the hyphen will turn into an en dash (afterward, you can remove the spaces).
(5)

Format
The newsletter should be distributed in a digital format. A digitized format will allow the file to be easily distributed
and accessed in a wide variety of electronic devices. The ideal format is PDF or Portable Document Format that can be
easily sent via email or shared on computer networks. PDF documents can be accessed on many operating systems
and electronic devices.
OpenOffice and LibreOffice can be used to create the newsletter and then convert the finished product into PDF
format. Both of these software packages are open source and free word processing software that are available for
multiple computer platforms.
PDF reading software packages are available for numerous operating systems and electronic platforms.
Windows
* Foxit Reader.
* Sumatra PDF.
* Nitro PDF Reader.
* PDF-XChange Viewer.
* Adobe Reader.
Unix, Linux. Open-Free-Net BSD
* Acroread.
* Xpdf.
* Evince.
* Kpdf.
* Gv.
* Okular.
Macintosh
* Skim.
* Free PDF Reader.
* Haihaisoft Reader for Mac.
* Adobe Reader for Mac.
* Read Right.
* PDFView.

Distribution
There are several methods for newsletter distribution. The most reliable method for newsletter distribution is to notify
current readers when new editions of the newsletter are available.
There are three methods of notification:
Subscription service - A online service that can be contracted to manage the submission or removal of email address
information for newsletter subscriptions.
Manual subscription - The broadcast station manages the submission or removal of address information for newsletter
subscriptions.
Social media announcement The broadcast station places announcements in their social media network outlets.
Note
It is important to comply with local, regional or national laws pertaining to maintaining email subscriptions. Unsolicited
newsletter distribution via email could be considered spam and the station could be fined for such a legal infraction.

Feedback
A key consideration for any newsletter is measuring its success and analyzing its impact. A question that should be
constantly asked is: What is the return on the station's communications eforts? The answer to this question begins
with analyzing the impact of the newsletter and how it is received.
Common tools to measure the success of a newsletters success include:
* Social Media postings by outside sources.
* Website/ blog postings by outside sources.
* Focus groups
Focus groups can provide insight into content selection or content preferences from a select group of individuals.
* Feedback.
Feedback can help provide insight for adjusting the content, design or reporting after measuring the efectiveness of
the newsletter.
* Surveys.
Surveys can provide a wide range of information regarding the newsletter, similar to feedback but more quantitative
and in larger quantity.
* Analytics analysis.
Analytics information typically consists of data regarding web traffic.
downloading the current newsletter edition.
(6)

This can be used at the gateway portal for

Reader Survey
Surveys are a very useful form of qualitative information collection. They ofer the ability to gain valuable data about
the reading audience, their preferences and choices. This information can be used for improving the newsletter.
People can be encouraged to participate in surveys by ofering randomly to select survey participants for free station
gifts.
Survey respondents should be given the option to e-mailed their completed surveys to the newsletter to save time and
money.
Example survey questions:
Age (_______________)
Sex

(_______________)

Gender
Ethnicity

(_______________)
(_______________)

Marital Status

(_______________)

What is your level of interest in the newsletter? ( Very Interested / Average interest / Not very interested. )
Rate the content of the newsletter: ( Excellent / Average / Poor )
Do you like the timeliness of the information presented in the newsletter? ( Yes / No )
Do you like the layout of the newsletter? ( Yes / No )
Do you like the quality of the writing? ( Yes / No )
Do you like the overall content? ( Yes / No )
How much do you agree or disagree that the information covered in the newsletter is relevant to the station audience?
( Very much Agree / Agree / Very Much disagree / Disagree )
Do you feel that you have the ability to submit information or articles for inclusion in the newsletter?
( Very much Agree / Agree / Very Much disagree / Disagree )
What do you like the most about the Newsletter? (_______________________________________________)
What do you like the least about the Newsletter? (_______________________________________________)
What would you add to the newsletter to make it better? (_______________________________________________)
What would you delete from the newsletter to make it better? (_______________________________________________)
It is important to save survey information so that the newsletter staf can track historical trends when planning
changes.

Copyright
Public Domain
Works in the public domain are those whose intellectual property rights have expired, have been forfeited, or are
inapplicable.
As intellectual property rights are country-based and vary, a work may be subject to intellectual property rights in one
country and not in another. Some intellectual property rights depend on registrations with a country-by-country basis.
The absence of registration in a particular country, if required, implies public domain status in that country.
(7)
A Handbook For Evaluating The Copyright Status Of A Work Created In The United States Between January 1, 1923 and
December 31, 1977.
http://www.law.berkeley.edu/files/Final_PublicDomain_Handbook.pdf
It is advisable to seek qualified legal assistance in determining the Public Domain status of content.
Creative Commons
A Creative Commons CC license is one of the several public copyright licenses that enables the free distribution of an
otherwise copyrighted work. A CC license is used when a content creator wants to give people the right to share, use,
and build upon a work that they have created. CC provides a content creator flexibility and protects the people who
use or redistribute a CC licensed work. The people abide by the conditions that are specified in the license by which
the content creator distributes the work.
There are several types of CC licenses. The licenses difer by several combinations that condition the terms of
distribution.
CC-by

Attribution Alone

BY

CC-by-ND

Attribution + NoDerivatives

BY-ND

CC-by-SA

Attribution + ShareAlike

BY-SA

CC-by-NC

Attribution + Noncommercial

BY-NC

CC-by-NC-ND

Attribution + Noncommercial + NoDerivatives

BY-NC-ND

CC-by-NC-SA

Attribution + Noncommercial + ShareAlike

BY-NC-SA

Public Domain Dedication

CC0 1.0

(8) (9)
CC0 1.0 Universal
(10)
Fair Use
Fair use is a doctrine that permits limited use of copyrighted material without acquiring permission from the rights
holders. Examples of fair use include commentary, search engines, criticism, parody, news reporting, research,
teaching, library archiving and scholarship. It provides for the legal, unlicensed citation or incorporation of copyrighted
material in another author's work under a four-factor balancing test.
(11)
It is advisable to seek qualified legal assistance in determining the Fair Use standards for your country.

References
The Chicago Manual of Style is a style guide for American English published since 1906 by the University of Chicago
Press. Its sixteen editions have prescribed writing and citation styles widely used in publishing. This book deals with
aspects of editorial practice, from American English grammar and use to document preparation. It is the must-have
reference for everyone who works with words.
http://www.chicagomanualofstyle.org/home.html
Online writing and grammar handbook.
http://www.grammarly.com/handbook/
Skrabanek's online grammar handbook.
http://www.austincc.edu/dws/grammar.html
Grammar handbook download.
http://www.capella.edu/interactivemedia/onlineWritingCenter/downloads/Grammar.pdf
Writing for Success.
http://www.saylor.org/site/textbooks/Writing%20for%20Success.pdf
Handbook for writers.
http://www.saylor.org/site/textbooks/Handbook%20for%20Writers.pdf
The Little Red Writing Book: Composition Basics for the Human Situation.
http://www.uh.edu/honors/human-situation/LittleRedWritingBook.pdf
Online Dictionary and Thesaurus.
* http://www.thesaurus.com
* http://www.merriam-webster.com
Public Domain paintings - Directmedia, Yorck Project and Wikipedia collaboration.
http://commons.wikimedia.org/wiki/Category:PD-Art_(Yorck_Project)
The Open Clip Art Library is a collection of 100% license-free, royalty-free, and restriction-free art that can be used for
any purpose.
http://www.openclipart.org
Public Domain Images, engravings and pictures from old books.
* http://www.fromoldbooks.org
* http://www.oldbookillustrations.com
* http://www.oldbookart.com
* http://scrap.oldbookillustrations.com/archive

* http://www.fromoldbooks.org
Public Domain photographs.
* http://www.public-domain-photos.com
* http://www.publicdomainpictures.net
* http://www.pdphoto.org
Free fonts that can be used in word processing software.
http://www.1001fonts.com/free-fonts-for-commercial-use.html
http://www.fontsquirrel.com
Guide for using LibreOffice.
http://www.itdesk.info/handbook-text_editing-LibreOffice_Writer.pdf
Guide for using OpenOffice.
http://www.openoffice.org/documentation/conceptualguide/conceptual_guide_OOo_3_ebook.pdf
NYU Journalism Handbook for Students
Ethics, Law and Good Practice
http://journalism.nyu.edu/assets/PageSpecificFiles/Ethics/NYU-Journalism-Handbook-for-Students.pdf

Software
The following software applications are Free and Open Source tools that can be used to create or edit a newsletter.
Word Processing
Scribus
Desktop publishing.
Windows - Unix.
http://www.scribus.net
LibreOffice Writer
Word processor.
Windows, Macintosh and Unix.
http://www.libreoffice.org
OpenOffice Writer
Word processor.
Windows, Macintosh and Unix.
http://www.openoffice.org
Both LibreOffice and OpenOffice can be used to format and create Portable Document Format - PDF files.
PDF Editors
PDFedit
Complete editing of PDF documents.
Unix.
http://sourceforge.net/projects/pdfedit
PDFSAM
Split and merge PDF documents.
Unix.
http://www.pdfsam.org
PDFescape
Edit PDF files online.
Windows, Macintosh & Unix.
http://www.pdfescape.com
Graphic
Gimp
Raster graphics editor.
Windows - Unix.
http://www.gimp.org

LibreOffice Draw
Raster graphics editor.
Windows, Macintosh & Unix.
http://www.libreoffice.org
OpenOffice Draw
Raster graphics editor.
Windows, Macintosh & Unix.
http://www.openoffice.org
Inkscape
Vector graphics editor.
Windows, Macintosh & Unix.
http://www.inkscape.org
Raster graphic images are data structures representing a generally rectangular grid of pixels or points of color.
(12)
Vector graphic images are data structures representing geometrical primitives (such as points, lines, curves, and
shapes) that are used in computer graphics.
(13)

Example Newsletter

ScenicRadioisyourInternet
destinationforquality
entertainmentandrelaxation.
Letthestressofthedaymeltaway
asyouenjoyourdelightful
selectionofprograms.
www.ScenicRadio.com
Indulgeyourselfinourdiverse
collectionofrelaxing
entertainment.

ScenicRadioNewsletterMarch2015ScenicRadioNewsletter
FromTheEditorDavidChilders
WelcometothefirsteditionoftheScenicRadionewsletter.
Wehopeyouenjoythebestofrelaxingentertainmentthat
ourwebsiteoffers.Itisourgoaltoprovideaglobaloutlet
thatcorporatemediahasrefusedtoaccommodate.
Specialthanksgotoallourwonderfulsupporters.You
havemadeallthispossible.

ScenicRadioContent
Hereissomeoftherelaxingentertainmentwepresent:
Audiobooks.
Naturesounds.
Oldradioshows.

Meditationvideos.
Scenictrainvideos.
Relaxingmusic.
Relaxingtelevision.
**

**

SubmitYourRelaxingArtwork
Wouldyoulikeustopublishyourpaintingordrawingof
relaxingnaturescenesintheScenicRadioNewsletter?
Contactusviathewebsite.

FeaturedOldTimeRadioShow
NewAdventuresOfSherlockHolmes
Aradioaction/mysteryprogrambasedontheSirArthur
ConanDoylecharacterSherlockHolmes.Theradioshow
airedfrom1939to1947onboththeNBCandMutual
Broadcastingradionetwork.Theshoworiginallystarred
BasilRathboneasSherlockHolmesandNigelBruceas
DoctorWatson.

**

AccessingScenicRadio
YoucanenjoytherelaxingentertainmentofScenicRadio
forfree.Wehavedesignedourwebsitesoyoucanaccess
itonseveralhardwareplatforms.Theseinclude:

**

**

NewsletterSuggestions
Ifyouhavecommentsorsuggestionsforthenewsletter,
pleasesendviathewebsite.

Desktopcomputer
Laptopcomputer

Smartphone
Tabletcomputer

**

SpreadTheWord
TellallyourfriendsandfamilyaboutScenicRadio.
VisitOurWebsite
www.ScenicRadio.com
FollowusonFaceBook
ScenicRadio
Editor
DavidChilders
ProvidingRelaxingentertainmentaroundtheworld,
24hoursaday.
www.publicdomainpictures.net/viewimage.php?image=4860

Copyright2015ScenicRadio
AllRightsReserved

Citations
(1)

Department of the Army

Family Readiness Group
Newsletters
Army Community Service
Building 2091, Schofield Barracks
Page 18

(2)

Department of the Army

Family Readiness Group
Newsletters
Army Community Service
Building 2091, Schofield Barracks
Page 10

(3)

Department of the Army

Family Readiness Group
Newsletters
Army Community Service
Building 2091, Schofield Barracks
Page 23

(4)

United States Air Force Auxiliary

How-to Guide for Civil Air Patrol Public Afairs
National Headquarters
Civil Air Patrol
Maxwell AFB, AL
Pages 33-35

(5)

United States Air Force Auxiliary

How-to Guide for Civil Air Patrol Public Afairs
National Headquarters
Civil Air Patrol
Maxwell AFB, AL
Pages 29 - 33

(6)

United States Navy

Marine Corps Order 5720.77
Public Afairs
Headquarters, United States Marine Corps
July 2010
Pages 4-2 4-3

(7)

http://en.wikipedia.org/wiki/Public_domain

(8)

http://www.creativecommons.org/licenses

(9)

http://en.wikipedia.org/wiki/Creative_Commons_license

(10) http://www.creativecommons.org/about/cc0
(11) http://en.wikipedia.org/wiki/Fair_use
(12) http://en.wikipedia.org/wiki/Raster_graphics
(13) http://en.wikipedia.org/wiki/Vector_graphics