Professional Documents
Culture Documents
Weihrich and Koontz defined decision-making as the selection of a course of action from among alternatives. According to
them, “it is the core of planning. A plan cannot be said to exist unless a decision (to commit resources, direction or
reputation) has been made.” Decision-making is the core of planning and is a major step in the planning process. Decisions
are judgments that directly affect a course of action. The significance of decision making is most important to a manager
faced with two or more feasible alternatives and must decide which one to select. Decision-making is, therefore, the process
of identifying a set of feasible alternatives and choosing a course of action from them. As planning is necessary for other
managerial functions of organizing, directing and controlling, decision-making too has a pervasive influence on all
managerial functions. That is why; decision-making is regarded by many writers as a part of the planning process. A
manager reaps double advantage when he has to find a solution for a problem confronting him, viz.,
He serves the organization when he successfully overcomes the problem
He derives, simultaneously personal satisfaction and a sense of accomplishment which is, in fact, the best reward
to satisfy one’s egoistic demands
A business executive is by profession a decision-maker. His life itself is a perpetual choice-making activity. Uncertainty or
risk is his opponent; overcoming it is his mission. Whether the outcome is a consequence of luck or wisdom, the moment of
decision-making is the most creative event in his life.
Strong decision-making skills are essential for newly appointed and seasoned managers alike. The ability to navigate
complex challenges and develop a plan can not only lead to more effective team management but drive key organizational
change initiatives and objectives. Despite decision-making’s importance in business, a recent survey by McKinsey shows
that just 20 percent of professionals believe their organizations excel at it. Survey respondents noted that, on average, they
spend 37 percent of their time making decisions, but more than half of its used ineffectively. For managers, it’s critical to
ensure effective decisions are made for their organizations’ success. Every managerial decision must be accompanied by
research and data, collaboration, and alternative solutions. Few managers, however, reap the benefits of making more
thoughtful choices due to undeveloped decision-making models.
Behavioral aspects are very important in every decision making process. The inter-and multidisciplinary decision-making
theories distinguish two main typologies of research directions: The first one consists of two lines: the normative and
descriptive (behavioral). Under the direction of the normative approach attention is taken to what and how to decide, with an
emphasis on decision-making methods and areas of application of these methods. It seeks also to determine the optimal
solution for the ideal decision-maker, which completely uses the available information, determines the benefits of perfect
accuracy and operates in a fully rational manner.