INTERNSHIP

EVM AUTOKRAFT

JOEL ANTONY
 EVM AUTOKRAFT

BMW EVM Autokraft is located on the bypass in Kalamassery, enroute

to the Kochi airport. The dealership is housed in a facility of nearly
45,000 square feet with the showroom and service center built on an

01 02 03
area of 16,500 square feet. The BMW EVM Autokraft showroom
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showcases the latest portfolio of vehicles from BMW in a ‘drive gallery’
layout and is located adjacent to the service center which has a 10
vehicle bay capacity, capable of servicing 15 cars a day.
BMW MOTORRAD

BMW Motorrad is the motorcycle

brand and division of German
automotive manufacturer, BMW.[1] It
has produced motorcycles since 1923,
and achieved record sales for the fifth
year in succession in 2015. With a
total of 136,963 vehicles sold in 2015,
BMW registered a growth of 10.9% in
sales in comparison with 2014.
 KNOWLEDGES ACQUIRED AS AN
MARKETING INTERN

CRM Telemarketing
customer relationship Selling products or service over
management the phone

PDI
Pre delivery inspection
Customer relationship
management

It is for managing all the company's

relationships and interactions with
customers and potential customers.
The goal is simple: Improve business
relationships. A CRM system helps
companies stay connected to
customers, streamline processes,
and improve profitability.
PRE DELIVERY
INSPECTION

➤Evaluation pdi sheet of vehicles

that are about to be delivered.

➤installation of registered number

plates.

➤Assuring every stock accesories

are fitted and ready for delivery.
Tele-marketing

We generate sales leads or converting

them happens based on how telecaller
speaks to them. Show them how to
take interest on a product or service.
 The telemarketing always helps us to convert
enquieries to a purchase decision.

Types of enquiries:-

when your prospect is highly interested in your

Hot product or service and is ready for direct contact to
make a sale.

if you meet a prospect at an industry event and

warm they ask you to give them a call so that you can set
up an appointment.

Cold calling is when a sales rep calls a prospect

cold who hasn't shown any interest in becoming a
customer and might not be aware of your brand.
 ACHIEVEMENTS

➬This internship program in bmw evm-autokraft helped me

to gain more knowlegde about marketing & sales.

➬it makes me an intermediate in google dynamics

365.

➬Access to variety of tasks and departments

THANK YOU